December 2023 Dental Practice Growth, Marketing, and Social Media Content Ideas

December 2023 Dental Practice Growth, Marketing, and Social Media Content Ideas

Hello Friends,

December is the last month of office opportunities to end 2023 productive and happy! Thankfully. there are plenty of opportunities to plan for a great month.

The ideas that I am sharing for the month of December when implemented, WILL help you attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations. Get people talking about you! As always, my goal is to also help you all stress-less and have more fun at work!

Practice Owners, if you are not happy with where your practice is at and would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about, or would like to learn what opportunities for improvement exist in your practice... please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.

Here are a few dental practice growth, marketing, and social media content tips & ideas…

Patient Appreciation

Travel Toothbrush Bags – Many of your patients travel during the holidays – Surprise them with a small gift for their travels. Put together toothbrush bags that include a toothbrush, floss, toothpaste, and a “what to do in a dental emergency” handout. You could also include other travel-sized items such as lotion, Advil, lip balm, etc.

Referral Thank you – All month long you can give away xylitol fresh breath mints and gum. Most likely many of your patients will be attending holiday/end-of-year parties and this will help them enjoy fresh breath during those
events. “Your Referrals are the Nicest Compli-MINT! – Thank you!”

Cookie Cutter Week: 1-7 – Purchase a variety of cookie cutters to individually package and seal with an office label that says: “Our Patients Are a CUT Above the Rest!”

Community Involvement

Donations – Open your office as a Drop-Off Location for donations of non-perishable food items or winter gear for families/individuals in need.

Appointment Retention – To encourage patients to keep their scheduled appointments during December, consider having a drawing for a gift basket (ie: filled with cozy winter items & hot cocoa supplies) or a gift card to a local business/restaurant that your patients can enter to win when they come in for their dental appointment before December 23rd.

Gift Certificates: Remember, Gift Certificates/Cards for Teeth Whitening or Dental Treatment should always be available for your patients to purchase as gifts for their loved ones.

Do you like the ideas and content that I share each month? If you do, would you kindly leave me a review/recommendation on Google or Facebook, please? Simply click the following links:   GOOGLE   and/or  FACEBOOK Thank you so much! – I am looking forward to hearing from you!

Social Media Post Content Ideas to Improve Engagement during the month of December

National Cookie Day: 4th 

National 12-hour Fresh Breath Day: 12 – National 12-Hour Fresh Breath Day is about the importance of good oral hygiene and its role in keeping your breath fresh for long periods of time.

Monkey Day: 14th 

Winter (Winter Solstice): 21st

Wishing you a happy & healthy December!

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea!

Yours for Greater Success,

~Betty (Dental Coach)

Before you go… Would you kindly leave me a review/recommendation on Google or Facebook, please? Simply click the following links:   GOOGLE   and/or  FACEBOOK Thank you so much!

Dental Office Management, Leadership, and Team Building Ideas for February 2023

Dental Office Management, Leadership, and Team Building Ideas for February 2023

Hello Friends,

Today, I am sharing some office management and leadership tips and ideas to help you enjoy a fantastic February.

Are you looking for ideas to celebrate Children’s Dental Health Month? Check these out: February’s Children’s Dental Health Month 

Looking for other dental marketing and practice growth ideas for this month? You might like these:

Dental Marketing Ideas for February

February 2023 Management and Leadership Tips and Ideas

Leadership and Team Building Ideas

Team Building – You’ll notice a little trend with the team building ideas for February as they just so happen to revolve around food & drink. 😉

National Pizza Day: 9th – Bring in a pizza lunch for the team today.

National Drink Wine Day: 18th  

National Margarita Day: 22nd

National Chili Day 23rd – Have an in-office chili cook-off lunch. Everyone brings in a crockpot of chili. Have prizes for the best tasting, most unique, etc.

Random Acts of Kindness Week: 12-18th – Do something special for your employees this week. Bring in an unexpected sweet treat or small gift to let them know just how much you appreciate them. (By the way, if you’re an employee reading this, your doctor would also appreciate an unexpected act of kindness this week!)

February is International Boost Self-Esteem Month. Negative people are the greatest destroyers of self-confidence and self-esteem. Avoid office negativity, it’s toxic and will infect your team – Rather, focus on and share positive experiences. See more team-building ideas here: Dental Office Team Building

Practice Owners – I would love the opportunity to work along with you and your team to help you set and exceed your practice goals. If you would like to schedule a no-obligation, complimentary consultation to learn how our coaching program works, please email me at bhaydenconsulting@gmail.com.

Practice Management Reminders and Ideas

Reappointments and Reactivation – Now is a great time to reach out to your unscheduled patients both active and inactive patients. Do you know how many of your active patients are unscheduled? (If your practice management software is Dentrix, Eaglesoft, or Open Dental I can help you quickly get those numbers. Just send me an email to bhaydenconsulting@gmail.com and let me know that you’d like to get the FREE data analysis.)

Take advantage of all the different communication methods to reach your patients – telephone, text, email, letters/cards, and your social media pages.  You’re planting little reminder seeds that you’re thinking about them. Hopefully, it will be the gentle nudge they need to schedule an appointment.

Insurance – Have you carefully reviewed the 2023 CDT changes, additions, and deletions? This is important not just for filing insurance claims but because CDT codes are procedure codes, and every clinician is responsible for using them properly.

Speaking of Insurance, what does your insurance aging report look like? How often are you checking on outstanding insurance claims? Who is monitoring and working on your aging reports, daily?

February is National Time Management Month –  “ Either you run the day or the day runs you.

Start with the office schedules/patients’ appointments – Are they chaotic, unpredictable, and stressful? If they’re running you and your team crazy, it’s time to evaluate what’s not working and make changes. Design and run the schedules for success.  Remember, you are (or should be) in control of how, when, and where patients are scheduled. Keep them full, healthy, and productive.

Would you please do something for me? If you enjoy the ideas that I share or if they’ve been of help to you and your practice –  I would love and truly appreciate it if you would please take a second and leave a review/recommendation for me on GOOGLE and/or FACEBOOK. Looking forward to hearing from you. Thank you!!!

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address at bhaydenconsulting@gmail.com and I will send you an invitation to follow my blog.

As always, wishing you a happy, healthy, and productive month!

Yours for Greater Success,

~Betty (Dental Coach)

P.S. Please stop by and say hello to me on  FacebookTwitterInstagramLinkedIn, and Pinterest

Dental Office Leadership and Management Ideas for December 2022

Dental Office Leadership and Management Ideas for December 2022

Hello Friends,

December is going to be a busy time for you, your patients, and your employees. Take some time now to plan how you all will keep a full and productive schedule all month long without any extra stress

Here are some ideas to get you started.

Management Tips & Reminders for December…

Watch the Schedule – Be alert to any patients that are coming in with the doctor or hygienist and have incomplete treatment or are due in hygiene. If the schedule allows, encourage them to take care of both at the same time. This means carefully reviewing all charts in advance of the appointment.

Social Media – In advance, schedule your social media posts for the last 2 weeks of December and the first week of January. One less thing to stress you out during the crazy times. 😉

Appointment/Retention Incentive – It can be challenging to get patients to keep their dental appointments during the holidays – consider having a drawing for a gift basket or gift card to a local business that your patients can enter to win when they come in for their dental appointment before December 23rd.

Homecare Products – December is a great time for Special offers on Electric Toothbrushes and Waterpiks

Gift Certificates – Remember, Gift Certificates/Cards for Teeth Whitening, Ortho, or Wellness visits should always be available for your patients to purchase as gifts for their loved ones.

Travel Toothbrush Bags – Many of your patients travel during the holidays – Surprise them with a small gift for their travels. Put together toothbrush bags that include a toothbrush, floss, toothpaste, and a “what to do in a dental emergency” handout. You could also include other travel-sized items such as lotion, Advil, lip balm, etc.

If you’re looking for marketing & additional practice growth tips and ideas for December 2022 – please check them out here: December 2022 Marketing Ideas

Do you appreciate the ideas and content that I share each month? If you do, would you kindly leave me a review/recommendation on Google or Facebook, please? Simply click the following links:   GOOGLE   and/or  FACEBOOK Thank you so much!

Leadership & Team Building/Appreciation Ideas

“Do not let what you cannot do interfere with what you can do.” – John Wooden

Review the performance for 2022 – What worked well? What did not work well or requires change? What are your ideas for Improvement? What are your plans for implementation? Remember, change what needs changing, and control what you can control.

Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.

National Sock Day: December 4th – Purchase some silly socks for the team and take a picture of everyone wearing the socks and post it to your office Facebook/Instagram pages and Google My Business listing.

National Chocolate Day: December 28-29th – Surprise your doctor(s) and/or team with a chocolatey “I appreciate you” treat.

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address to bhaydenconsulting@gmail.com and I will send you an invite to follow. This way, you won’t miss a single idea.

Wishing you a fabulous and productive month!

Yours for Greater Success,

~Betty (Dental Coach)

Would you kindly leave me a review/recommendation on Google or Facebook, please? Simply click the following links:   GOOGLE   and/or  FACEBOOK Thank you so much! – Looking forward to hearing from you!!

January 2022 Dental Marketing (Growth) Tips and Ideas

January 2022 Dental Marketing (Growth) Tips and Ideas

Hello Friends,

For the month of January I am going to share ideas to help you grow your practice via your office social media platforms. (You’ll find that many of the ideas can easily be used to exceed your patients expectations during their visits to the office as well as to engage with local businesses in your community.)

If you’re looking for Dental Office Management and Leaderships Tips & Ideas for January 2022 Visit Here: January Management & Leadership Ideas

Social media platforms such as Facebook, Twitter, Google My Business, LinkedIn, Instagram, Pinterest, Snapchat, Tik Tok, Blogs, Online Community News Pages, YouTube, and more help to build your dental practice. Even if you’re not a fan of social media, please remember that most likely many of your patients and potential patients are using these platforms regularly.  You want to be where they are and since first impressions matter – you want to make sure that your office is making a positive impression.  Just like with reviews on your Google listing you want reviews/recommendations from your patients on your office Facebook page too.

How Can Social Media Help Your Practice?  Here are just a few ways…

  • Build relationships between your office team and potential new patients
  • Stay in Touch with your Active and Inactive Patients
  • Increase your Online Presence
  • Learn what your patients/potential patients want
  • Improve Community Involvement
  • Manage and Increase your Online Reputation
  • Great Way to Advertise Special Events, Office Specials, and feature Dental Products/Services
  • Excellent Dental Education Tool

Surely, you can see that in order to be effective and successful with your use of social media, it’s not a case of “if you build it they will come”. Yes, you must build it; however, you must also develop and nurture it. It takes time and effort to build relationships. The key is engagement. Just sporadically posting to your sites will not effectively engage your audience.

Do you find the tips & ideas that I share helpful to your practice?  It would make my day to hear from you! Please take a second to leave a review/recommendation for me on GOOGLE and/or FACEBOOK Thank you!!

Here are several social media content ideas for you to use during the month of January to help encourage engagement…

(Note: If you struggle with regularly posting content to your office social media platforms – I can help you with that.)

The Golden Globes and the Grammy’s are in January: Do a “match the famous smile to the celebrity” contest on Facebook and/or Instagram for your patients and the community for a chance to win a gift card or gift basket.

I’m Not Going To Take It Anymore Day: Jan. 7th – Help your patients to see that they don’t have to take their  Crowded Teeth, Yellow Teeth, Bad Breath, Sensitive Teeth, Snoring, Or Headaches, anymore!  You can help them!

National Hot Tea Month

National Soup Month

National Cheese Lovers Day: 2

Cigarettes Are Hazardous to Your Health Day: 11

National Bagel Day: 15

Belly Laugh Day: 24

National Peanut Butter Day: 24

Dental Drill Appreciation Day: 26

Fun at Work Day: 28

Bubble Wrap Appreciation Day: 31 

For more Dental Tips & Ideas please stop by and follow me on  FacebookInstagram, LinkedIn, and Pinterest

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address to bhaydenconsulting@gmail.com and I will send you an invite to follow. This way, you won’t miss a single idea.

Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.

Wishing you the very best January!

Yours for Greater Success,

~Betty (Dental Coach)