Dental Office Practice Management, Leadership, and Marketing Tips and Ideas for October 2019

Dental Office Practice Management, Leadership, and Marketing Tips and Ideas for October 2019

Hello Friends,

Ready for a fantastic final quarter?

October is the start of your final quarter for the year. It’s your opportunity to make it your best fourth quarter ever. To help you plan for that, today I’m sharing some tips and ideas with you. Ideas that when implemented will keep things fresh and fun in your office. More importantly, they will exceed your current patients and potential patients’ expectations which will allow you to focus on doing what you do best, helping your patients achieve healthy and beautiful smiles. Why? Because exceeding your patients’ expectations will help keep them loyal to your office.

Dental Leadership, Management, and Marketing

Fall Dental Marketing and Management Tips and Ideas Betty Hayden Dental Coach

Tips and Ideas for October 2019

Leadership ~

“A boss has the title; a leader has the people.” Simon Sinek

Employee Appreciation –

National Chocolate Day – October 28th / Bring in a sweet chocolatey treat for the team.

Continuing Education – A great way to end 2019 on a high note is to attend TBSE 2019 (The Best Seminar Ever!). You will love it!! Plus, I’ll be there, and it would be awesome to meet you in person!!  (If you’re already registered to attend please send me a message that you’ll be there!) FYI, TBSE 2019 (25th Anniversary) is the last year for TBSE!

See why this is truly the best seminar here: The Best Dental Seminar Ever

Practice Management ~

Improve Your Office Day – October 4th – Take this opportunity to openly and honestly examine ways to improve your office. This might be the perfect time to schedule a complimentary consultation with me to learn how a coaching relationship will help you to improve your office.

Boss’s Day is October 16th  Plan now to make this day special for your boss(es).

Michigan Dental Coach Bosses Day

Use it or Lose it Reminders – Did you get your end of year insurance dental benefit use it or lose it reminder letters/emails out?  Would you like a sample Use it or Lose it letter? Email me at bhaydenconsulting@gmail.com and I will gladly send one over to you.

Betty Hayden Dental Coach End of Year Insurance Renewal Reminders

Customer Service Week: 7th -11th  –

Excellent theme for your next team meeting.  What ideas can you come up with as a team to exceed your patients’ expectations by consistently delivering excellent customer service?

  • What do you do when you run late? (If you’re habitually running behind, please change that habit! It’s disrespectful to your patients’ and your team)
  • What do you do when the lab (or you) screws up a case?
  • What about comfort? How are you making the visit as comfortable as possible for your patients?
  • What about your telephone skills? SEE How to Effectively Answer the Dental Office Telephone (Telephone Principles)
  • How about after the treatment – are you making post-op calls?
  • How are you staying in touch with your patients in between their 6-month hygiene appointments?

Marketing ~

Exceed Expectations for your current patients and the potential new patients that you engage within your community.

Theme #1: Apple Month – See more ideas here: Dental Office Tips and Ideas for October’s National Apple Month

dental office tips and ideas for apple month betty hayden

Theme #2: Candy Buy Back – Host a Candy Buy Back Event for your patients and potential patients within the community.

Theme #3: Breast Cancer Awareness Month – See more ideas here: Dental Office Ideas for Octobers Breast Cancer Awareness Month

Theme #4: National Orthodontic Health Month – See more ideas here: National Orthodontic Health Month Tips and Ideas For Your Ortho Office

Patient & Community Dental Health Education Idea ~

October is National Dental Hygiene Month –

National Dental Hygiene Month Betty Hayden Consulting

All month-long share posts on your social media platforms regarding the importance of regular preventive dental visits to the dentist.

National Field Trip Month –

Invite local schools to come to the office for a free & educational field trip to the dentist.

Social Media Post Ideas to Improve Engagement during the month of October ~

Spinach Lovers Month

World Smile Day: 4th

Wear Something Gaudy Day: 17th

National Knock-Knock Jokes Day: 31st

Did you enjoy these tips and ideas?   I would love and truly appreciate for you to please take a second to leave a review/recommendation for me here on GOOGLE and/or FACEBOOK

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address and I will send you an invite to follow. This way, you won’t miss a single idea.

Yours for Greater Success,

~Betty (Dental Coach)

P.S. Please stop by and say hello to me on  FacebookTwitterInstagramLinkedIn and Pinterest

Dental Team Building Activities, Rewards, and Incentive Tips and Ideas

Dental Team Building Activities, Rewards, and Incentive Tips and Ideas

FOR MY MOST RECENT TEAM BUILDING ACTIVITIES, IDEAS, & INCENTIVES Visit HERE

Hello Friends,

In response to the many requests that I receive for ideas to motivate and reward employees,  I’ve compiled a list of Team Building Activities, Incentives, and Reward Tips and Ideas. I have also included several team building and customer service book suggestions.

For ideas and tips on how to have a happier and more productive dental team, please visit here: A Happy Dental Team is not just a dream!

Of course, in order to have a truly happy and productive team, it starts with you!

Set the Example – Lead by example.  Treat your employees how you would like them to treat your best patient! If you want to see positive change in your practice, you must consistently lead by example. It starts at the top. You set the tone for the day, make certain that it’s a happy & productive one.

Work Hard, Have Fun, Create Beautiful Smiles.

dental team building activities rewards incentives book suggestions tips and ideas

Have FUN! – Have more fun in your office with Team Building Activities and Events!

Here are some ideas to get you started…

In Office Fun: Potluck lunch, Ice Cream Truck, Carry out lunch (team choice), Crafts, Games, & Puzzles. Make little gifts that you can give out to your patients at their appointments.

These articles have some really good ideas for team building activities: Six Quick Teamwork Games to Engage Employees at Work and this one: When I work – Team Building Games

Fun with Social Media – Utilize your social media pages to show your patients and potential patients what a fun office you have.

Videos – post fun team videos on your office social media pages.

Employee Work Anniversaries – Celebrate employee work anniversaries and post pictures to your social media pages.

Pictures – take fun/silly pictures with the team and your patients to share on social media, your website, and in newsletters.

Fun Dress Up/Theme Days –

What: Decorate the office, team dresses up, small prize giveaways and snacks.

Theme Ideas: Luau, Decades, Superhero, Disney, Western, Carnival, Sports teams, Pajama Day, Silly hats/hair/socks, Etc. (visit party & dollar stores or orientaltrading.com for a ton of theme ideas)

Creativity – Brainstorm sessions with prizes for marketing ideas, solutions to improve office efficiency, and how to have more fun as a team.

Accountability – “Great teammates hold each other accountable to the high standards and excellence their culture expects and demands.” – Jon Gordon

Book Club – Purchase team building/self-improvement books for your team. During a team meeting, discuss portions of the book. Or purchase electronic devices such as a Kindle Fire for each employee and download books that can be discussed during a “book club team meeting”.

Team Building Book Suggestions:

Bring Your Whole Self to Work: How Vulnerability Unlocks Creativity, Connection, and Performance – Mike Robbins

Move Your Bus – Ron Clark

FISH! – Stephen C. Lundin and Harry Paul

Fun Is Good – Mike Veeck & Pete Williams

The Energy Bus – Jon Gordon (Actually, ALL books by Jon Gordon!)

Our Iceberg is Melting –  John Kotter

Who Moved my Cheese? – Spencer Johnson, MD

Everything is Marketing – Fred Joyal

The Go-Giver –  Bob Burg and John David Mann

How to Win Friends and Influence People – Dale Carnegie

Full Steam Ahead – Ken Blanchard

Million Dollar Dentistry – Gary Kadi

Be Our Guest –  The Disney Institute and Theodore Kinni

Start with Why –  Simon Sinek

Any other books that I should add to the list? Please message me or comment here and I’ll be sure to add to the list as soon as I read it.

Incentives/Rewards – Sometimes unexpected rewards work better than expected monthly bonuses for reaching goals. Every office is different, so if you have something that is working well for you and your team, by all means, continue doing it. However, if you would like some reward/incentive ideas for reaching daily/weekly/monthly production, collection, new patient, service/product, social media, and other goals but want to keep the rewards unexpected or more spontaneous, here you go…

In addition to  simple, yet appreciated, thank you cards; Spa Gift Card, Cash, Lunch/Breakfast, Purse/Tote bag, Gift Baskets, Plants/Flowers, Jewelry, Movie/Theater Gift Cards, Tickets to Game/Concert, Amusement Park tickets, Restaurant gift card, Gas cards and Car Wash Gift Cards.

If you would like even more ideas, be sure to follow this Pinterest Board: Employee Appreciation Gifts & Meeting Activities / Team Building Activities

Outside the office Fun: Bowling, Paint a Canvas, Shopping, Dinner, Cooking Class, Wally Ball, Baseball Game, Spa, Escape Room, Field Day (Team up with other offices), Concert, Skating, Batting Cages, Mini Golf, Pottery Class, Theater,  Pool party, Skiing, Nature hike/walk, Etc.

Continuing Education – Continuing education, not just for the providers but for the entire team is a wonderful way to ensure practice growth. Not to mention, it’s a great team-building experience, one that will give you a happier and motivated team. You can do this with in-office training, webinars, lunch and learns, and seminars/classes outside of the office.

Consider incorporating a dental continuing education class with a fun event, for example, CPR Course and Pool Party.

If you really want to have some FUN continuing education, take your team to TBSE! Have you heard about The Best Seminar Ever? Better known as TBSE? Seriously,  it absolutely is the best seminar I have ever been to. If you’re ready to boost your team and take your practice to the next level, please check it out here: TBSE -The Best Seminar Ever

Community Involvement – Visit the local farmers market, art/street fairs, Races/Run/Walk for-a-cause, Fundraisers, Parades, Etc. Be active in your community. Pass out freebies imprinted with your office information to the people attending these community events. Be sure to take pictures of you and your team out and about in the community and share to your social media pages and website.

“People rarely succeed unless they have fun in what they are doing.” ~ Dale Carnegie

It is my wish that these ideas and tips will help you and your team experience greater happiness at work. If you have any other ideas or things that have worked well in your office, I would love to hear about them. If you have any questions or concerns about what you’ve read today, please contact me at bhaydenconsulting@gmail.com.

Did you enjoy these tips and ideas?   I would love and truly appreciate for you to please leave a review/recommendation for me on GOOGLE and/or FACEBOOK

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address and I will send you an invite to follow. This way, you won’t miss a single idea!

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on FacebookTwitterInstagramLinkedIn and Pinterest

Dental Office Tips and Ideas for November 2018

Dental Office Tips and Ideas for November 2018

Hello Friends,

There is still time to make your final quarter for the year your best one yet. To help make that happen, here are a few dental marketing & practice management tips & ideas…

Betty Hayden Consulting Dental Office Coach Marketing Ideas

World Kindness Week: 12-18 – Have Gift of Health Certificates for your patients to share with their friends, co-workers, neighbors, and family. What about handing out special surprise gifts for your patients or deliver gifts to local businesses this week?  Perhaps there is a patient coming in this week for treatment that is experiencing serious financial hardship and would benefit from some extra kindness by you donating some of their dental treatment.

Dental Education Opportunity:

 November is American & National Diabetes Month

Over 30 million Americans have diabetes.
People with diabetes are 2 times more likely to develop serious gum disease.
Use this month-to educate your patients about the connections between diabetes and gum disease while they are in the chair and or via email, office newsletters, and your social media sites.

International Stress Awareness Day: 7th    – Share tips on how to reduce stress & the relationship between stress and oral health. Service/Treatment Feature: Mouthguards.

Great American Smokeout: 16th   – Wonderful Educational Opportunity to help your patients Kick the Tobacco Habit! As well as encourage youths to remain tobacco-free. (BTW my son just started high school and I am shocked at the number of high school CHILDREN I see smoking and vaping to and from school each day. So sad.)

Hygiene Continuing Care Opportunity:

Give Up Your Shoulds Day: Nov. 1st – The dictionary defines “should” as a word used to indicate obligation, duty, or correctness, typically when criticizing someone’s actions. Help your patients to give up some “shoulds” in their lives that often lead to guilt and stress. Such as: “I should schedule my dentist appointment” or “I should floss every day”; encourage them to turn these shoulds into something positive by seeing the value and personal benefit to flossing every day and/or being able to say they scheduled their dental appointment. It’s not something they “should” do but what they “want” to do to stay healthy.

Cosmetic Dentistry Opportunity:

Many of your patients will soon be attending holiday parties/events and typically with these special occasions come a lot of picture-taking. Now is a great time to help them see how they can easily get their smile ready for the camera with teeth whitening and other cosmetic treatment/procedures. Be sure to make available Dental Gift Cards/Certificates for purchase.

November Reminders: (I know I sound like a broken record with this first reminder, but it is too important to your success to ignore…)

Incomplete Treatment & Insurance Maximum Renewals – Do you have any patients with incomplete treatment or ones that are due/past due in hygiene with remaining insurance benefits that are going to run out at the end of this year? Do what you can to help them see the need and value in scheduling an appointment this month before the end of the year rush really shifts into high gear! See Dental Benefit (Use it or Lose it) Reminders, Tips, and Ideas

Candy Buy Back – Many of you will be starting off the month of November hosting and celebrating your office Candy Buy Back events. Consider doing a Facebook Live Video to promote your event. Be sure to alert the local TV news, online & print newspapers and social media sites about these events.

National Clean Out Your Refrigerator Day: 15th – Time to clean out the office refrigerator.

Social Media Post Ideas to Boost and Encourage Engagement

Daylight Savings Time Ends: 4th

 X-ray Day: 8th(Share why you take/need x-rays)

Red Lipstick Day: 11th

Black Friday – Offer Special Pricing on Teeth Whitening & Electric Toothbrushes, Ortho Consultations or a New Patient Visit.

Flossing day: 23rd – Post fun floss facts & tips on your social media sites. Make a video and share on Facebook, YouTube & Pinterest demonstrating proper flossing techniques. And if you’re not totally sick of seeing videos of people doing the floss dance…well, go ahead and incorporate a little dancing into your educational videos. Because, why not? 😉

Did you enjoy these tips and ideas?   I would love and truly appreciate for you to please leave a review/recommendation for me on GOOGLE and/or FACEBOOK

If these ideas weren’t enough for you, here is one more! Join me at TBSE (The Best Seminar Ever) on November 9th & 10th in Vegas. YOU WILL HAVE SO MUCH FUN!

As always, I would love to hear your ideas for making November a great month! Should you need any help implementing these ideas or have any other questions that I can help you answer…I’m ready to help! Contact me today at bhaydenconsulting@gmail.com.

Are you receiving my free dental marketing and practice management ideas every month to your inbox? If not, PLEASE take a second and follow today or send me your email address and I will send you an invitation to follow. This way, you won’t miss a single idea. Feel free to share my blog with your dental friends. ~ Thank you!

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on FacebookTwitterInstagramLinkedIn and Pinterest

Dental Office Practice Management Tips and Ideas for October 2018

Dental Office Practice Management Tips and Ideas for October 2018

Hello Friends,

The ideas that I’m sharing for the month of October can be done any time of year but sometimes, it helps to have a little push. So here is your gentle push to make plans now to have a great start to the final quarter for the year.

Fall Dental Office Practice Management Ideas

Customer Service Week – October 1st  – 5th  –  Excellent theme for your next team meeting.  What ideas can you come up with as a team to exceed your patients’ expectations by consistently delivering excellent customer service?

  • What do you do when you run late? (If you’re habitually running behind, please change that habit! It’s disrespectful to your patients’ and your team)
  • What do you do when the lab screws up a case?
  • What about comfort? How are you making the visit as comfortable as possible for your patients?
  • What about your telephone skills? SEE How to Effectively Answer the Dental Office Telephone (Telephone Principles)
  • How about after the treatment – are you making post-op calls?
  • How are you staying in touch with your patients in between their 6-month hygiene appointments? SEE 10 Ways to Stay in Touch with your Dental Patients

Improve Your Office Day – October 4th – Take this opportunity to openly and honestly examine ways to improve your office. This might be the perfect time to schedule a complimentary consultation with me for some tips and ideas on how to improve your office.

Another great way to improve your dental office and team is to attend TBSE 2018 (The Best Seminar Ever!). You will love it!! Plus, I’ll be there and it would be awesome to meet you in person!!  See why this is truly the best seminar here: The Best Dental Seminar Ever

Boss’s Day is October 16th  – Plan now to make this day special for your boss(es).

Get to Know Your Customers Day is October 19th – Perhaps you could have a Business Card Drawing for a Free Lunch. Have fun with this day or turn it into a week or month-long event. This will allow you to get to know your patients better as well as learn what local businesses you want to focus some of your marketing efforts on.

October is National Dental Hygiene Month – What can be done to improve your hygiene department? Examine your current protocols and systems…both clinical and administrative. See also: Tips and Ideas to Fill Holes In Dental Hygiene Schedules and Scripting for when your dental patient calls to cancel their cleaning appointment…

Use it or Lose it Reminders – Get your letters (& phone calls) out to your patients reminding them to use any insurance benefits they have remaining for 2018 to complete any needed treatment or for their continuing care hygiene appointment before they lose them. SEE Remaining Maximum Tips and Ideas (Sample Letter)

Combine these practice management ideas with my Marketing Ideas and you will have a great October (and final quarter) as a team! Not to mention, your patients will love you for it!

Did you enjoy these tips and ideas?   I would love and truly appreciate for you to please leave a review/recommendation for me on GOOGLE and/or FACEBOOK

As always, I would love to hear your ideas! Should you need any help implementing these ideas or have any other questions that I can help you answer… I’m ready to help!

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea!

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on FacebookTwitterInstagramLinkedIn and Pinterest