Hello, Friends ~
How was your first quarter? I hope you reached (or exceeded) your office production, collection, and NP goals.
Now it’s time to welcome Spring and your second quarter. Be sure to review your plans to make this second quarter your best one yet! Ensure that everyone on the team is on the same page.
Here are some practice management, leadership, and marketing tips and ideas to help you grow your dental practice, exceed your current and potential patient’s expectations, and to have more fun as a team during the month of April! (I am certain that less-stress and more fun at the office is something that we all want.)
Leadership Tips and Ideas:
“A team that plays and learns together stays together.”
National Fun at Work Day: 1st – Have a silly theme for this day. (For example, Crazy hair, silly socks, decades day, etc. POST pictures on Facebook and Instagram)
National Dental Hygienists Week: 4th – 10th (note: this is for my Canadian friends)
Celebrate your hard-working front office team:
Administrative Professionals Week: 20-24th /Admin Professionals Day: 22nd
See Employee Appreciation Ideas Here: Employee Appreciation Gift Ideas Pinterest Board
Practice Management Ideas:
Hygiene Continuing Care Reminders – Reach out your past-due hygiene patients.
April 18th -24th is Cleaning For A Reason Week. Turn this into a “time(past-time) for your spring dental health cleaning, examination, and oral cancer screening appointment” reminder.
Oh, this also may be the perfect time for you to spring clean the office! See: Is Your Dental Office Past-due For A Cleaning?
Educational Opportunities:
Oral Cancer Awareness Month ~ An excellent opportunity for you to raise oral cancer awareness and the need for early detection in order to save lives. See Dental Office Tips and Ideas for Oral Cancer Awareness Month April 2020
Stress Awareness Month ~ Share with your patients in-office and via your social media platforms how stress can negatively impact their dental health. Provide tips for reducing and dealing with stress. As well as how a bite-guard may be helpful.
Marketing Tips and Ideas:
April is National Garden Month
Here are some ideas for you: (I have shared this one before, but it is so effective that I want to share it again.)
Theme: Spring Flowers
Focus: Spring into a Healthy & Beautiful Smile
Fun Give Away: Flower Seed Packets w/a label and business card attached.
Flower seed packets can be purchased at most Dollar Stores for around .20 a packet. Great deal!
The labels you attach to the flower seed packets can say:
“Your referrals help grow our practice, Thank you! “
“Our Office Blooms Because of you! “
“Please enjoy these flowers growing as much as we enjoy your referrals growing our practice.”
Your patients will love these little flower seed packets give-aways! Make certain the office name & info is on the packet.
For awesome ideas for flower seed packaging/presentation check out my Pinterest board HERE.
Social Media Post Ideas to Improve Engagement during the month of April –
Vitamin C Day: 4th
National Siblings Day: 10th
Banana Day: 15th
National Jelly Bean Day: 22nd
National Superhero Day: 28th
Wishing you all a productive, stress-free, and very happy April! Remember, that I love hearing all about your plans and ideas to have a great month so please share them with me.
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Yours for Greater Success,
~Betty
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