Dentist Office Leadership, Practice Management, and Marketing Tips and Ideas for April 2020

Dentist Office Leadership, Practice Management, and Marketing Tips and Ideas for April 2020

Hello, Friends ~

How was your first quarter? I hope you reached (or exceeded) your office production, collection, and NP goals.

Now it’s time to welcome Spring and your second quarter. Be sure to review your plans to make this second quarter your best one yet!  Ensure that everyone on the team is on the same page.

Here are some practice management, leadership, and marketing tips and ideas to help you grow your dental practice, exceed your current and potential patient’s expectations, and to have more fun as a team during the month of April! (I am certain that less-stress and more fun at the office is something that we all want.)

Dental Coaching Spring Tips and Ideas

Leadership Tips and Ideas:

“A team that plays and learns together stays together.”

National Fun at Work Day: 1st   – Have a silly theme for this day. (For example, Crazy hair, silly socks, decades day, etc. POST pictures on Facebook and Instagram)

National Dental Hygienists Week: 4th – 10th  (note: this is for my Canadian friends)

Celebrate your hard-working front office team:

Administrative Professionals Week: 20-24th  /Admin Professionals Day: 22nd

Happy administrative professionals day dental office betty hayden consulting

See Employee Appreciation Ideas Here: Employee Appreciation Gift Ideas Pinterest Board

Practice Management Ideas:

Hygiene Continuing Care Reminders –  Reach out your past-due hygiene patients.

April 18th -24th  is Cleaning For A Reason Week.  Turn this into a “time(past-time)  for your spring dental health cleaning, examination, and oral cancer screening appointment”  reminder.

spring hygiene continuing care reminder dentist office

Oh, this also may be the perfect time for you to spring clean the office! See: Is Your Dental Office Past-due For A Cleaning?

Educational Opportunities:

Oral Cancer Awareness Month ~ An excellent opportunity for you to raise oral cancer awareness and the need for early detection in order to save lives.  See Dental Office Tips and Ideas for Oral Cancer Awareness Month April 2020

Stress Awareness Month ~ Share with your patients in-office and via your social media platforms how stress can negatively impact their dental health. Provide tips for reducing and dealing with stress. As well as how a bite-guard may be helpful.

Marketing Tips and Ideas:

April is National Garden Month 

Here are some ideas for you: (I have shared this one before, but it is so effective that I want to share it again.)

Theme: Spring Flowers

Focus: Spring into a Healthy & Beautiful Smile

Fun Give Away: Flower Seed Packets w/a label and business card attached.

Flower seed packets can be purchased at most Dollar Stores for around .20 a packet. Great deal!

The labels you attach to the flower seed packets can say:

Your referrals help grow our practice, Thank you! “

Our Office Blooms Because of you! “

Please enjoy these flowers growing as much as we enjoy your referrals growing our practice.

your referrals help grow our dental practice

Your patients will love these little flower seed packets give-aways! Make certain the office name & info is on the packet.

For awesome ideas for flower seed packaging/presentation check out my Pinterest board HERE.

Social Media Post Ideas to Improve Engagement during the month of April –

 Vitamin C Day: 4th

National Siblings Day: 10th

Banana Day: 15th

National Jelly Bean Day: 22nd

National Superhero Day: 28th

Wishing you all a productive, stress-free, and very happy April! Remember, that I love hearing all about your plans and ideas to have a great month so please share them with me.

If you appreciated these complimentary ideas I  would love for you to please leave me a review/recommendation here on GOOGLE and/or FACEBOOK.  Thank you!!

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email each month? If not, please start following us today. If you prefer, send me your email address (to bhaydenconsulting@gmail.com) and I will send you an invitation to follow my blog.

Yours for Greater Success,
~Betty

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Dental Office Tips and Ideas for November

Dental Office Tips and Ideas for November

Hello Friends,

There is still time to make your final quarter for the year your best one yet. To help make that happen, here are some dental marketing & practice management tips & ideas…

November Reminders:

Incomplete Treatment & Insurance Maximum Renewals – Do you have any patients with incomplete treatment or ones that are due/past due in hygiene with remaining insurance benefits that are going to run out at the end of this year? Do what you can to help them see the need and value in scheduling an appointment this month before the end of the year rush really shifts into high gear! See Dental Benefit (Use it or Lose it) Reminders, Tips, and Ideas

National Clean Out Your Refrigerator Day: 15th – Time to clean out the office refrigerator.

Candy Buy Back – Many of you will be starting off the month of November hosting and celebrating your office Candy Buy Back events. Consider doing a Facebook Live Video to promote your event. Be sure to alert the local TV news, online & print newspapers and social media sites about these events.

Dental Education Opportunity:

November is American & National Diabetes Month

Over 30 million Americans have diabetes.
People with diabetes are 2 times more likely to develop serious gum disease.
Use this month to educate your patients about the connections between diabetes and gum disease while they are in the chair and or via email, office newsletters, and your social media sites.

International Stress Awareness Day: 1st   – Share tips on how to reduce stress & the relationship between stress and oral health. Service/Treatment Feature: Mouthguards.

Great American Smokeout: 16th   – Wonderful Educational Opportunity to help your patients Kick the Tobacco Habit! As well as encourage youths to remain tobacco-free.

Cosmetic Dentistry Opportunity:

Many of your patients will soon be attending holiday parties/events and typically with these special occasions come a lot of picture-taking. Now is a great time to help them see how they can easily get their smile ready for the camera with teeth whitening and other cosmetic treatment/procedures. Be sure to make available Dental Gift Cards/Certificates for purchase.

Here are 3 More Ways to Help Your Patients 
Smile in November!

World Kindness Week: 12-18 – Have Gift Of Health Certificates for your patients to share with their friends, co-workers, neighbors, and family. What about handing out special surprise gifts for your patients or deliver gifts to local businesses this week. Perhaps there is a patient coming in this week for treatment that is experiencing serious financial hardship and would benefit from some extra kindness by you donating some of their dental treatment.

Black Friday – Offer Special Pricing on Teeth Whitening & Electric Toothbrushes, Ortho Consultation or a New Patient Visit.

Flossing day: 24th – Post fun floss facts & tips on your social media sites. Make a video and share on Facebook, YouTube & Pinterest demonstrating proper flossing techniques.

As always, I would love to hear your ideas for making November a great month! Should you need any help implementing these ideas or have any other questions that I can help you answer…I’m ready to help! Contact me today at bhaydenconsulting@gmail.com.

Are you receiving my free dental marketing and practice management ideas every month to your inbox? If not, PLEASE take a second and follow today or send me your email address and I will send you an invitation to follow. This way, you won’t miss a single idea. Feel free to share my blog with your dental friends. ~ Thank you!

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on FacebookTwitterInstagramLinkedIn and Pinterest

Please follow and like us: