Ready for a fantastic final quarter?
October is the start of your final quarter for the year. It’s your opportunity to make it your best fourth quarter ever. To help you plan for that, today I’m sharing some tips and ideas with you. Ideas that when implemented will keep things fresh and fun in your office. More importantly, they will exceed your current patients and potential patients’ expectations which will allow you to focus on doing what you do best, helping your patients achieve healthy and beautiful smiles. Why? Because exceeding your patients’ expectations will help keep them loyal to your office.
Dental Leadership, Management, and Marketing
Tips and Ideas for October 2019
“A boss has the title; a leader has the people.” Simon Sinek
Employee Appreciation –
National Chocolate Day – October 28th / Bring in a sweet chocolatey treat for the team.
Continuing Education – A great way to end 2019 on a high note is to attend TBSE 2019 (The Best Seminar Ever!). You will love it!! Plus, I’ll be there, and it would be awesome to meet you in person!! (If you’re already registered to attend please send me a message that you’ll be there!) FYI, TBSE 2019 (25th Anniversary) is the last year for TBSE!
See why this is truly the best seminar here: The Best Dental Seminar Ever
Practice Management ~
Improve Your Office Day – October 4th – Take this opportunity to openly and honestly examine ways to improve your office. This might be the perfect time to schedule a complimentary consultation with me to learn how a coaching relationship will help you to improve your office.
Boss’s Day is October 16th – Plan now to make this day special for your boss(es).
Use it or Lose it Reminders – Did you get your end of year insurance dental benefit use it or lose it reminder letters/emails out? Would you like a sample Use it or Lose it letter? Email me at firstname.lastname@example.org and I will gladly send one over to you.
Customer Service Week: 7th -11th –
Excellent theme for your next team meeting. What ideas can you come up with as a team to exceed your patients’ expectations by consistently delivering excellent customer service?
- What do you do when you run late? (If you’re habitually running behind, please change that habit! It’s disrespectful to your patients’ and your team)
- What do you do when the lab (or you) screws up a case?
- What about comfort? How are you making the visit as comfortable as possible for your patients?
- What about your telephone skills? SEE How to Effectively Answer the Dental Office Telephone (Telephone Principles)
- How about after the treatment – are you making post-op calls?
- How are you staying in touch with your patients in between their 6-month hygiene appointments?
Exceed Expectations for your current patients and the potential new patients that you engage within your community.
Theme #1: Apple Month – See more ideas here: Dental Office Tips and Ideas for October’s National Apple Month
Theme #2: Candy Buy Back – Host a Candy Buy Back Event for your patients and potential patients within the community.
Theme #3: Breast Cancer Awareness Month – See more ideas here: Dental Office Ideas for Octobers Breast Cancer Awareness Month
Theme #4: National Orthodontic Health Month – See more ideas here: National Orthodontic Health Month Tips and Ideas For Your Ortho Office
Patient & Community Dental Health Education Idea ~
October is National Dental Hygiene Month –
All month-long share posts on your social media platforms regarding the importance of regular preventive dental visits to the dentist.
National Field Trip Month –
Invite local schools to come to the office for a free & educational field trip to the dentist.
Social Media Post Ideas to Improve Engagement during the month of October ~
Spinach Lovers Month
World Smile Day: 4th
Wear Something Gaudy Day: 17th
National Knock-Knock Jokes Day: 31st
Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address and I will send you an invite to follow. This way, you won’t miss a single idea.
Yours for Greater Success,
~Betty (Dental Coach)