Dedicated to helping doctors and their team have an office that is not only highly productive and fun but one that allows them to consistently exceed patient expectations.
Whether or not you’re a fan of baseball, celebrating Opening Day and the Baseball season with your team and patients is a great way to have more fun and exceed expectations.
Here are a few ideas that you can use any time during the baseball season…
Wear your favorite baseball team gear.
Encourage your patients to dress up too.
Decorate the office.
Take lots of pictures to share on your social media pages.
Special Offer on Sport Mouthguards for the Month of April
Share sports-related dental health tips on your social media pages.
Sponsor a local baseball team.
Have a Raffle to win baseball tickets or a baseball themed Gift Basket in exchange for Facebook likes, check-ins, and Reviews/Recommendations on Google and Facebook
Hand out some patient appreciation gifts such as imprinted lip balm, popcorn, peanuts, or for additional gift ideas check out my Pinterest board HERE.
Remember that it is important to find and create more ways to have fun at work!
Doctors, if you’re struggling to reach your practice goals and not enjoying dentistry like you used to – feel free to contact me for a complimentary, no-obligation 30-minute telephone consultation at bhaydenconsulting@gmail.com to see if a coaching relationship is right for you.
If you enjoy the tips and ideas that I share each month – I would love and truly appreciate for you to please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK. Thank you!!
Are you receiving my free dental marketing and practice management ideas every month to your inbox? If not, PLEASE take a second and follow today or send me your email address and I will send you an invitation to follow. This way, you won’t miss a single idea. ~ Thank you!
For the month of January I am going to share ideas to help you grow your practice via your office social media platforms. (You’ll find that many of the ideas can easily be used to exceed your patients expectations during their visits to the office as well as to engage with local businesses in your community.)
Social media platforms such as Facebook, Twitter, Google My Business, LinkedIn, Instagram, Pinterest, Snapchat, Tik Tok, Blogs, Online Community News Pages, YouTube, and more help to build your dental practice. Even if you’re not a fan of social media, please remember that most likely many of your patients and potential patients are using these platforms regularly. You want to be where they are and since first impressions matter – you want to make sure that your office is making a positive impression. Just like with reviews on your Google listing you want reviews/recommendations from your patients on your office Facebook page too.
How Can Social Media Help Your Practice? Here are just a few ways…
Build relationships between your office team and potential new patients
Stay in Touch with your Active and Inactive Patients
Increase your Online Presence
Learn what your patients/potential patients want
Improve Community Involvement
Manage and Increase your Online Reputation
Great Way to Advertise Special Events, Office Specials, and feature Dental Products/Services
Excellent Dental Education Tool
Surely, you can see that in order to be effective and successful with your use of social media, it’s not a case of “if you build it they will come”. Yes, you must build it; however, you must also develop and nurture it. It takes time and effort to build relationships. The key is engagement. Just sporadically posting to your sites will not effectively engage your audience.
Do you find the tips & ideas that I share helpful to your practice? It would make my day to hear from you! Please take a second to leave a review/recommendation for me on GOOGLE and/or FACEBOOK Thank you!!
Here are several social media content ideas for you to use during the month of Januaryto help encourage engagement…
(Note: If you struggle with regularly posting content to your office social media platforms – I can help you with that.)
The Golden Globes and the Grammy’s are in January: Do a “match the famous smile to the celebrity” contest on Facebook and/or Instagram for your patients and the community for a chance to win a gift card or gift basket.
I’m Not Going To Take It Anymore Day: Jan. 7th – Help your patients to see that they don’t have to take their Crowded Teeth, Yellow Teeth, Bad Breath, Sensitive Teeth, Snoring, Or Headaches, anymore! You can help them!
National Hot Tea Month
National Soup Month
National Cheese Lovers Day: 2
Cigarettes Are Hazardous to Your Health Day: 11
National Bagel Day: 15
Belly Laugh Day: 24
National Peanut Butter Day: 24
Dental Drill Appreciation Day: 26
Fun at Work Day: 28
Bubble Wrap Appreciation Day: 31
For more Dental Tips & Ideas please stop by and follow me on Facebook, Instagram, LinkedIn, and Pinterest
Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address to bhaydenconsulting@gmail.com and I will send you an invite to follow. This way, you won’t miss a single idea.
Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.
December is the last month of your final quarter for 2021 – What are your marketing plans for December?
The ideas that I am sharing for the month of December WILL help you attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations. Get people talking about you! As always, my goal is to also help you all stress-less and have more fun at work!
Dental Marketing (Growth) Tips and Ideas for December 2021
(Note: If there are other months or topics you would like to find ideas for simply put the keyword into the “search” bar to the right of this page or if you’re reading this on your phone it will be at the end of this page. )
Community Involvement: Donations – Open your office as a Drop-Off Location for donations of non-perishable food items or winter gear for families/individuals in need.
Patient Appreciation Gift Idea – Cookie Day: 4th and Hot Cocoa Day: 12th – All month long you can give away individually wrapped cookies with a packet of cocoa and a tag/label attached that says “Warm Wishes for a Sweet Winter“.
To encourage patients to keep their scheduled appointments during December, consider having a drawing for a gift basket (ie: filled with hot cocoa supplies) or gift card to a local business that your patients can enter to win when they come in for their dental appointment before December 23rd.
Travel Toothbrush Bags – Many of your patients travel during the holidays – Surprise them with a small gift for their travels. Put together toothbrush bags that include a toothbrush, floss, toothpaste, and a “what to do in a dental emergency” handout. You could also include other travel-sized items such as lotion, Advil, lip balm, etc.
Gift Certificates: Remember, Gift Certificates/Cards for Teeth Whitening or Dental Treatment should always be available for your patients to purchase as gifts for their loved ones.
Educational Idea –National 12-hour Fresh Breath Day: 12th – Great Dental Education Opportunity to discuss with your patients and on your social media platforms the possible causes of bad breath and treatment remedies.
Social Media Post Content Ideas to help improve and encourage engagement during the month of December
National Pear Month
National Cupcake Day: 15
Winter (Winter Solstice): 21
National Candy Cane Day: 26
Bacon Day: 30
Did you enjoy these tips and ideas? I would love and truly appreciate it for you to please take a second to leave a review/recommendation for me here on GOOGLE and/or FACEBOOK – Thank you!!!
Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address to bhaydenconsulting@gmail.com and I will send you an invite to follow. This way, you won’t miss a single idea.
Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.
The month of October is National Orthodontic Health Month – what a fantastic opportunity to start your final quarter for 2021 great… maybe even make it your best quarter ever.
Here are a few tips and ideas to help you and your team celebrate National Orthodontic Health Month…
Theme: Orthodontic Health Month! Healthy & Beautiful Smiles!
Dental Hygiene with Braces – Share posts, pictures, and videos on your social media platforms and your Google My Business listing all about how to care for your teeth with braces, how to care for your clear aligners, and how to care for your retainers. (BTW October is also Dental Hygiene month -see more ideas for that HERE)
Brace Friendly Candy – Share on your social media platforms what candy to avoid and what snacks/treats are brace friendly.
Reviews / Testimonials – Encourage patients to leave a review/testimonial on Google, Facebook, etc.
Invisalign – Use this as an opportunity to promote Invisalign. This time of year people are thinking about gift ideas and want to get their smile camera-ready for their end of year parties.
Before & Afters – All month-long feature before and after ortho photos on your social media pages.
Q & A Video Sessions– Use your social media platforms to post short videos of the doctors and/or team members answering frequently asked questions.
Special Pricing – During the month of October offer special pricing or some kind of BOGO offer which will encourage them to tell their friends about you
Practice Management Ideas ~
Unscheduled Treatment Reminders – Reach out to everyone that came in for a consultation but have yet to schedule to get started on their orthodontic treatment. Stay in touch with them via the telephone, email, text, and your social media platforms.
FSA/HSA Reminders – Share reminders on your website and social media pages that orthodontic treatment is an allowable expense for FSA (Flexible Spending Account) and HSA (Health Savings Account) accounts. Don’t let it go to waste by not using it before the year ends. Use it or Lose it.
Doctors, if you would like to grow and improve your orthodontic practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.
Community Involvement ~
October is National Field Trip Month – Don’t wait for Children’s Dental Health Month in February to invite local schools to bring in their students for a Field Trip to the orthodontist. Bring them in during the month of October instead.
Candy Buy Back ~
Ideas:
Collect candy in the office. Open to the Public
Or you can do this,
Team up w/local school(s) and set up collection bins in each classroom where the kids can bring in their candy and the classroom with the most candy wins a gift card or get a local pizzeria to donate pizza for a classroom pizza party for the winning classroom.
Gift Ideas for Referring Dentists and their Teams ~
October is Apple Month – Deliver some apple treats to the offices. Such as:
Basket Of Apples w/ Caramel Sauce
Apple Cider & Donuts
Apple Pie
World Smile Day – October 1st – Put together smile-themed gift baskets.
Or do a team smiles photo contest. Office photo with the most FB or IG likes wins.
Social Media Post Content Ideas to help you Boost Engagementin October
Apple Month
National Dental Hygiene Month National Caramel Month
You Matter To Me Day: 7
National Boss’s Day (or Boss’s Day): 15
National Candy Corn Day: 30
National Knock-Knock Jokes Day: 31
Wishing you all a productive, happy, and healthy month of October
Do you enjoy the dental leadership, management, and marketing tips and ideas that I share each month? I would love and truly appreciate for you to please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK
Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address (bhaydenconsulting@gmail.com) and I will send you an invite to follow. This way, you won’t miss a single idea!
