February 3, 2021 by bettyhayden

Dentist Office Marketing Tips and Ideas for March 2021

Hello Friends,

What do you have planned for March to help your patients have a great visit to your office? Are you on track to reach or exceed your first-quarter new patient and established patient reactivation goals? If not, there is still time to end this first quarter strong!

You’ll find that the Marketing Tips and Ideas that I share each month target the following 3 different areas to help you grow and improve your practice:

In-Office / Exceed Patients Expectations – Ideas that exceed your patients’ expectations and gets them talking about you, your office, and your team (in a good way) to their friends, family, neighbors, and co-workers after their appointment.

Social Media – Look for and create opportunities to help your patients and potential patients to see the personality of the practice. It is a good way to simply keep your name in front of your active and inactive patients too.

Community – Ideas to help you build and strengthen relationships within the community.

Marketing Tips & Ideas for March

Product/Service Feature: Teeth Whitening

Theme: Tropical Luau (March is a great month to bring a little warmth and fun to the practice!)

Special Offer: Offer teeth whitening at a reduced price or BOGO (encourages patients to bring a friend) or donate a portion of teeth whitening collections to a local charity.

Remind your patients that gift certificates are available!

Product/Service Feature: Orthodontics

Theme: March Madness (Bracket Madness)

Our Office Patients are a Slam Dunk! OR

May all your straight teeth “swishes” come true!

Patient Appreciation Gifts– little basketball kick balls (Oriental Trading) or little oranges (clementines) that you use a food-grade marker to draw basketball lines onto them.

Contest/Give-Away – Basketball Themed Gift Basket. Filled with snacks, a basketball, toothbrush, floss, mouthrinse, and whatever else you’d like to add.

External Marketing Ideas to Build Relationships Within Your Community:

Celebrate Your Name Week March 4-10 – Fun & Inexpensive give-away idea: Pick 2-4 names each day (that the office is open) to post on Facebook/Instagram, the persons with those names can come by the office on that day only to pick up a FREE toothbrush (or lip balm). An easy way to get posts shared! (Get your name out there!!)

National Nutrition Month – Deliver some healthy snacks to a few local businesses and be sure to include a special offer and/or information about your in-office savings plan.

Educational Opportunities –

National Kidney Month – Both tooth decay and gum disease can lead to infections that can cause problems for people with kidney disease. A study in the Journal of Clinical Periodontology reported that people with kidney disease and those on dialysis are more likely to have periodontal disease and other oral health problems than the general population.

Sleep Awareness Week® 14^th – 20^th – It is estimated that sleep-related problems affect 50 to 70 million Americans of all ages. Your goal is to help improve their overall health and well-being with better sleep.

Social Media Post Ideas to Improve Engagement during the month of March:

National Caffeine Awareness Month

National Procrastination Week: 7^th–14^th

American Chocolate Week: 21^st – 27^th

World Compliment Day 1st

Pi Day: 14^th

Kick Butts Day 17^th

Pecan Day 25^th

What are your plans to make March a great month? Please share your plans and ideas with me!

Here are some Practice Management & Leadership Tips & Ideas for March 2021

I would love and truly appreciate for you to please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK. Would you kindly do that for me, please? Thank you!

Are you receiving my complimentary Practice Management, Leadership, and Marketing Ideas in your email inbox each month? If not, please start following today. If you prefer, send me your email address at bhaydenconsulting@gmail.com and I will send you an invitation to follow my blog.

Yours for Greater Success,

~Betty – Dental Coach

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn and Pinterest

February 13, 2019 by bettyhayden

Dental Office Tips and Ideas for March

Hello, Friends ~

The month of March is the final month of your first quarter. Make it count – spend some time reviewing your numbers, your plans for how to reach your goals, and ways to continually improve your office during the year. With March being Employee Spirit Month it’s also a great month to celebrate your dental team! (Well, isn’t every month a great month to celebrate your team?)

Note: March is an especially important month for any of you that typically struggle with your schedule during the month of September (AKA Sucktember). Be sure to pre-appoint your March hygiene patients for their 6-month continuing care appointments. (If this isn’t already being done with your hygiene patients, make it your goal to schedule their next appt. while they are there in the office.)

Here are a few Practice Management and Marketing Ideas for March to get you started:

~ Practice Management Tips and Ideas ~

National Dentists Day: March 6^th – Spend today celebrating the awesome dentists’ in your life! Be sure to take a picture(s) of your dentist(s) to post on your social media pages with a message of appreciation.

National Dental Assistants Recognition Week: 3rd-9th – This is the week to celebrate your hard-working assistants! Be sure to take a picture(s) of your assistants to post on your social media pages with a message of appreciation.

Employee Spirit Month – If you want to increase employee trust, creativity, teamwork, engagement, and productivity, then it’s time to have some fun, commend more, improve communication and huddle up!

SEE A Happy Dental Team is not just a dream! and Dental Team Building Activities, Reward, and Incentive Tips and Ideas

Hygiene Continuing Care Opportunity ~

National Cleaning Week: 24 – 30th – Take advantage of the theme for this week by sharing hygiene continuing care email & text reminders with your patients that are due for their appointments. Be sure to include posts on your social media pages too.

~ Dental Marketing Tips & Ideas for the month of March ~

Theme: Tropical Luau

Product/Service Feature: Teeth Whitening

Tagline: “Smiles So Bright You’ll Need To Wear Shades!“

Special Offer: Offer teeth whitening at a reduced price or BOGO (encourages patients to bring a friend) or donate a portion of teeth whitening collections to a local charity.

Remind your patients that gift certificates are available!

Educational Opportunity –

National Kidney Month – Good dental health isn’t just about preventing cavities and keeping your gums healthy. Both tooth decay and gum disease can lead to infections that can cause problems for people with kidney disease. A study in the Journal of Clinical Periodontology reported that people with kidney disease and those on dialysis are more likely to have periodontal disease and other oral health problems than the general population.

~ Social Media Post Ideas to Improve Engagement ~

Employee Appreciation Day 1^st

World Compliment Day 1st

Oreo Cookie Day 6^th

Daylight Savings Time 10^th

Lips Appreciation Day 16th

Spring 20^th

Kick Butts Day 20^th

Spinach Day 26th

What are your plans to make March a great month?

I would love and truly appreciate for you to please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK.

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address at bhaydenconsulting@gmail.com and I will send you an invitation to follow my blog.

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn and Pinterest

September 18, 2018 by bettyhayden

Dental Office Marketing Tips and Ideas for October 2018

Hello,

October is the start of your final quarter for the year. It’s your opportunity to make it your best fourth quarter ever. To help you plan for that, today I’m sharing some tips and ideas with you. Ideas that when implemented will keep things fresh and fun in your office. More importantly, they will exceed your patients and potential patients’ expectations which will allow you to focus on doing what you do best, helping your patients achieve healthy and beautiful smiles. Why? Because exceeding your patients’ expectations will help keep them loyal to your office.

Here are some fun ideas for October –

Many offices have made the decision to be part of October’s Candy Buy Back Program; this is a great way to exceed your current patients expectations, attract new patients and build relationships within the community. Here are a few candy buy back ideas for you:

Candy Buy Back –

Options:

Collect candy in office. Open to the Public

Or you can do this,

Team up w/local school(s) and set up collection bins in each classroom where the kids can bring in their candy and the classroom with the most candy wins a gift card or get a local pizzeria to donate pizza for a classroom pizza party for the winning classroom.

More tips and ideas for the month of October:

Breast Cancer Awareness Month – See Dental Office Ideas for Breast Cancer Awareness Month

National Apple Month – See Apple Month dental tips and ideas

Service/Product Opportunity –

National Orthodontic Health Month – Use this as an opportunity to promote Invisalign. This time of year, people are thinking about gift ideas and want to get their smile camera-ready for their end of year parties.

Community Involvement Opportunity –

National Field Trip Month – Don’t wait for Children’s Dental Health Month in February to invite local schools to bring in their students for a Field Trip to the dentist. Bring them in during the month of October instead.

National Friends of Libraries Week: 21^st – 27^th ^– – See Dental Marketing Ideas for your Local Library

Educational Opportunity –

National Face Your Fears Day: 10^th – Opportunity to share what you do to help make dental visits more comfortable for the fearful patient.

National Dental Hygiene Month – Throughout the month, make a special effort to work your hygiene continuing care lists. Send emails, texts, and make calls encouraging patients to schedule their hygiene appointments. Use your website and social media platforms to share dental hygiene tips and facts with the community.

By the way, if your hygiene schedule is looking a little weak, check out these tips and ideas: Tips and Ideas to Fill Holes In Dental Hygiene Schedules

Another great way to market your dental office is by having the best team ever! To help you grow and train your dental team I suggest that you all attend TBSE 2018 (The Best Seminar Ever!). You will love it!! Plus, I’ll be there and it would be awesome to meet you in person!! See why this is truly the best seminar here: The Best Dental Seminar Ever

~ Social Media Post Ideas to Improve Engagement ~

National Taco Day: 4th – Check out this idea for taco day…

World Smile Day: 5th

National Kick Butt Day: 8th

Boss’s Day: 16th

Get to Know Your Customer’s Day: 18th

National Knock-Knock Jokes Day: 31st

Did you enjoy these tips and ideas? I would love and truly appreciate for you to please leave a review/recommendation for me on GOOGLE and/or FACEBOOK

Are you receiving my free dental marketing and practice management ideas every month to your inbox? If not, PLEASE take a second and follow today or send me your email address and I will send you an invitation to follow. This way, you won’t miss a single idea ~ Thank you!

It is my wish that you all have a wonderful October!

Yours for Greater Success!

~Betty

August 31, 2017 by bettyhayden

Dental Tips and Ideas for October

Hello Friends,

Here are some fun ideas for October – I know a lot of offices will be focusing on Candy Buy Back events so I will share some ideas for those events and some other ideas just in case you’re looking for something a little extra to exceed patient expectations.

Candy Buy Back:

Options:

Collect candy in office. Open to the Public

Or you can do this,

Team up w/local school(s) and set up collection bins in each classroom where the kids can bring in their candy and the classroom with the most candy wins a gift card or get a local pizzeria to donate pizza for a classroom pizza party for the winning classroom.

If you desire more help with a candy buy back event for your office, please contact me at bhaydenconsulting@gmail.com for a consultation. I have had the privilege of creating & implementing candy buy back events from start to finish.

More tips and ideas for the month of October:

National Apple Month – See Apple Month dental tips and ideas

Service/Product Opportunity –

National Orthodontic Health Month – Use this as an opportunity to promote Invisalign. This time of year people are thinking about gift ideas and want to get their smile camera-ready for the holiday parties.

Community Involvement Opportunity –

National Friends of Libraries Week: 15^th -21^st – See Dental Ideas for your Local Library & Part 2

Educational Opportunity –

National Face Your Fears Day: 10^th – Opportunity to share what you do to help make dental visits more comfortable for the fearful patient.

~ Social Media Post Ideas to Improve Engagement ~

National Walk Your Dog Day: 1st

National Taco Day: 4th

World Smile Day: 6th

National Kick Butt Day: 9th

Wear Something Gaudy Day: 17th

World Pasta Day: 25th

National Knock-Knock Jokes Day: 31st

If you are interested in having me help your office create a custom marketing campaign that includes ideas for special offers, office fun, patient give-aways/drawings, community involvement, cross marketing with local businesses and hygiene continuing care/incomplete treatment scripting, please contact me today at bhaydenconsulting@gmail.com

I have some more marketing & practice management ideas for October coming soon!

It is my wish that you all have a wonderful October!

Yours for Greater Success!

~Betty

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn and Pinterest