October is the start of your final quarter for the year. It’s your opportunity to make it your best fourth quarter ever. To help you plan for that, today I’m sharing some tips and ideas with you. Ideas that when implemented will keep things fresh and fun in your office. More importantly, they will exceed your patients and potential patients’ expectations which will allow you to focus on doing what you do best, helping your patients achieve healthy and beautiful smiles. Why? Because exceeding your patients’ expectations will help keep them loyal to your office.
Here are some fun ideas for October –
Many offices have made the decision to be part of October’s Candy Buy Back Program; this is a great way to exceed your current patients expectations, attract new patients and build relationships within the community. Here are a few candy buy back ideas for you:
Candy Buy Back –
- Collect candy in office. Open to the Public
Or you can do this,
- Team up w/local school(s) and set up collection bins in each classroom where the kids can bring in their candy and the classroom with the most candy wins a gift card or get a local pizzeria to donate pizza for a classroom pizza party for the winning classroom.
More tips and ideas for the month of October:
Breast Cancer Awareness Month – See Dental Office Ideas for Breast Cancer Awareness Month
National Apple Month – See Apple Month dental tips and ideas
Service/Product Opportunity –
National Orthodontic Health Month – Use this as an opportunity to promote Invisalign. This time of year, people are thinking about gift ideas and want to get their smile camera-ready for their end of year parties.
Community Involvement Opportunity –
National Field Trip Month – Don’t wait for Children’s Dental Health Month in February to invite local schools to bring in their students for a Field Trip to the dentist. Bring them in during the month of October instead.
National Friends of Libraries Week: 21st – 27th – – See Dental Marketing Ideas for your Local Library
Educational Opportunity –
National Face Your Fears Day: 10th – Opportunity to share what you do to help make dental visits more comfortable for the fearful patient.
National Dental Hygiene Month – Throughout the month, make a special effort to work your hygiene continuing care lists. Send emails, texts, and make calls encouraging patients to schedule their hygiene appointments. Use your website and social media platforms to share dental hygiene tips and facts with the community.
By the way, if your hygiene schedule is looking a little weak, check out these tips and ideas: Tips and Ideas to Fill Holes In Dental Hygiene Schedules
Another great way to market your dental office is by having the best team ever! To help you grow and train your dental team I suggest that you all attend TBSE 2018 (The Best Seminar Ever!). You will love it!! Plus, I’ll be there and it would be awesome to meet you in person!! See why this is truly the best seminar here: The Best Dental Seminar Ever
~ Social Media Post Ideas to Improve Engagement ~
National Taco Day: 4th – Check out this idea for taco day…
World Smile Day: 5th
National Kick Butt Day: 8th
Boss’s Day: 16th
Get to Know Your Customer’s Day: 18th
National Knock-Knock Jokes Day: 31st
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It is my wish that you all have a wonderful October!
Yours for Greater Success!