ice cream month

July 2022 Dental Marketing And Practice Growth Tips and Ideas
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July 2022 Dental Marketing And Practice Growth Tips and Ideas

Hello Friends,

Happy Summer!

With the dental marketing ideas that I am sharing today along with some planning, enthusiasm and implementation you have the chance to really set yourselves apart from the other offices in the community, welcome more new patients, and exceed your current patients’ expectations (get them talking about how awesome you are!), have less stress and more fun as a team. Sound good to you?

Here are a few ideas to help you enjoy a terrific & productive July!

National Ice Cream Month

Treatment Offer – July is National Ice Cream Month and Close to 50% of Americans suffer from or experience tooth sensitivity from time to time. It’s safe to say that many of your patients may be suffering from tooth sensitivity or they know someone who does.

Your product/service feature during the month of July: Desensitizing Agents to treat tooth sensitivity.

Patient Appreciation – Offer free ice cream cones to your patients. How will offering free ice cream cones not incur any extra cost to you? Contact a local Ice Cream Shop for some cross-marketing. Ask if they would be willing to donate 4 or more FREE Ice Cream Cone Gift Certificates that you will use during the month of July for a weekly drawing that your patients will enter to win. What a fantastic way to exceed your patients’ expectations with no extra cost to you.

National Watermelon Month – Patient Appreciation Idea – Serve your patients’ watermelon slices or cubes as a special treat during their visit.

Get Ready For Kindergarten Month – For family-friendly offices – depending on your schedule, consider setting aside one or two days for “Get Ready for Kindergarten with Healthy Smiles” visits. Make it a fun experience for the children. Promote via your social media sites.

Would you please do something for me? If you appreciate and enjoy the complimentary ideas and content that I share each month  – I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links.    GOOGLE   and/or  FACEBOOK Thank you so much!!

Dental Social Media Content Ideas to Encourage and Boost Engagement during the month of July. (Take some time to create and schedule posts for your Facebook page. As well as for Instagram and Google My Business)

dental social media content ideas from Betty Hayden Consulting

National Blueberries Month

Chocolate Day: 7

National Sour Candy Day: 18

National Lipstick Day: 29

National Avocado Day: 31

Doctors, I would love the opportunity to work along with you and your team to help you set and exceed your practice goals. If you would like to schedule a no-obligation, complimentary consultation to learn how my coaching program works, please email me at bhaydenconsulting@gmail.com.

Are you receiving my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea! Feel free to email me at bhaydenconsulting@gmail.com and I will make sure you receive an invitation to follow my monthly ideas.

Yours for Greater Success,

~Betty – Dental Coach

Before you go, would you please do something for me? If you appreciate and enjoy the complimentary ideas and content that I share each month  – I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links.    GOOGLE   and/or  FACEBOOK Thank you so much!!

Dental Office Tips and Ideas for July 2020
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Dental Office Tips and Ideas for July 2020

Happy Summer, Friends –

I wanted to share some Leadership, Practice Management, and Marketing Tips and Ideas with you for the month of July to help you all have a terrific, productive, and safe month.

These next few months bring wonderful opportunities to be productive and safe while helping your patients and community smile healthier and happier.  There is much that can be done now to hopefully have a healthy and productive September and October. The slow months of March and April will have a negative impact on September and October if we don’t plan now for those months to be great.

With some planning, enthusiasm, and implementation you have the chance to really set yourselves apart from the other offices in the community, welcome more new patients, exceed your current patients’ expectations (get them talking about how awesome you are!), have less stress and more fun as a team. We all need more of that.

Dental Office Marketing, Management, and Leadership Tips & Ideas

Dental Coach Betty Hayden Summer Dental Marketing Ideas

Internal & External Marketing Tips and Ideas: 

Patient Appreciation Ideas

Theme #1:  National Grilling Month – Contest for a BBQ Grill and/or a Gift Basket filled with grilling supplies.  Base entries off of NP referrals or Reviews left on Facebook and/or Google. You could take this contest right until the end of August.

Product/Service Feature: Orthodontics for a beautiful grill!

Theme #2: Patient Appreciation Gift

Gift Idea: Firework Sparklers with a note attached that says: Thank you for making our office sparkle! We appreciate you!

Dental Patient Appreciation Gift Ideas from Betty Hayden Consulting

Product Feature: Teeth Whitening (Time to make your smile sparkle & shine!)

Practice Management Tips and Ideas:

Office Yearly Goals – I understand that many of the original goals for your year have been adjusted.  Are you happy with your Production, Collection, and New Patient Goals for 2020? Would you like to adjust your office hours?

Reactivation and Reappointment – How many of your “active” patients have their next appt scheduled and how many do not?  Let us work together to ensure none of your patients are slipping through any cracks. A solid reactivation and reappointment protocol is key to keeping healthy schedules and healthy patients.

Friends, if you do not know what your office numbers look like, please examine, record, and measure these and other important key practice indicators. You need to know where you’re at currently to know how to best care for your patients and what your potential for growth is. To help you get that data quickly, like within minutes – if your PMS is either Dentrix, Eaglesoft, or Open Dental you can request a complimentary, no-obligation practice data snapshot here: Game-Changing Awareness from Dental Intelligence  – Within minutes we’ll identify your practice’s strengths and uncover hidden opportunities.  I am happy to assist you with this at no charge.

Family Friendly Offices – July is Get Ready for Kindergarten Month. Depending on your schedule, consider setting aside one or two days for “Get Ready for Kindergarten with Healthy Smiles” visits. Make it a fun experience for the children. Promote via your social media sites.

Leadership Tips and Ideas: 

“Stop rationing out praise as if there will be a shortage of it when you could be replicating your best people.”   — Gregg Lederman

leadership acknowledges and praises employees dental coach Betty Hayden Consulting

Leadership acknowledges and appreciates – It’s easy to recognize mistakes or when things are going wrong but be on the lookout to recognize and acknowledge what is going right. Your employees and fellow co-workers need to hear commendation and appreciation for the good things they’re doing.  Here are a few ideas for you:

  • Verbal Commendation
  • Handwritten thank you note of appreciation
  • Bring in breakfast
  • Bring in lunch
  • Extra special: Gift card, a small gift, or good ol’ cash 😉

Employee Work Anniversaries – Who has work anniversaries in July that you can celebrate?

Social Media Post Ideas to Improve Engagement:

National Body Piercing Week: 5-10

International Kissing Day or World Kiss Day: July 6th

Chocolate Day; July 7th

National Sour Candy Day: 18th

Dangers of sour candy to your teeth dental office ideas betty hayden

National Lipstick Day: 29th

Make it a great and fun month!

Do you enjoy the complimentary ideas that I share each month?  I would love and truly appreciate for you to please leave me a review/recommendation here on GOOGLE and/or FACEBOOK

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email each month? If not, please start following us today. If you prefer, send me your email address (to bhaydenconsulting@gmail.com) and I will send you an invitation to follow my blog.

Yours for Greater Success!

~Betty – Dental Coach

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, and Pinterest

Dental Ideas for National Ice Cream Month
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Dental Ideas for National Ice Cream Month

Hello Friends,

“Eating Ice Cream Shouldn’t Hurt.” This is your slogan for the month of July. (For more tips and ideas for the month of July, see July Dental Marketing and Practice Management Tips and Ideas )

Why? July is National Ice Cream Month and Close to 50% of American’s suffers from or experiences tooth sensitivity from time to time. It’s safe to say that many of your patients may be suffering from tooth sensitivity or they know someone who does.

Your product/service feature for July is Desensitizing Agents to treat tooth sensitivity.

A marketing plan that requires little time, minimal to no extra cost and will boost production and exceed your patients (and potential patients) expectations!

summer dental ideas

This is what you do:

Offer free ice cream cones to your patients. How will offering free ice cream cones not incur any extra cost to you? Contact a local Ice Cream Shop for some cross-marketing. Ask if they would be willing to donate 4 or more FREE Ice Cream Cone Gift Certificates that you will use during the month of July for a weekly drawing that your patients will enter to win. What a fantastic way to exceed your patients’ expectations with no extra cost to you.

Promotion Ideas

Now you may not have many of your patients speaking up to say they’re suffering from tooth sensitivity when they eat cold treats or drink cold beverages.

Simple fix; team members wear buttons that say: Eating Ice Cream Shouldn’t Hurt

Your patients are sure to ask questions about the buttons. What an easy way to open up a discussion about tooth sensitivity.

Email & Social Media Platforms – Promote this service & educate your patients and potential patients via email and your office social media platforms with sharable content.

ice cream month dental ideas

There you have it, a simple and delicious summer dental marketing idea.

If you would like to purchase further ideas on how to implement the Ice Cream/Tooth Sensitivity campaign such as how to handle patients that are concerned about insurance coverage and fees for desensitizing agents and ways to advertise this campaign or perhaps would prefer a different marketing campaign for the month, please contact me today atbhaydenconsulting@gmail.com.

If you enjoy the complimentary ideas that I share each month, I would love and truly appreciate for you to please leave a review on GOOGLE and/or FACEBOOK

Are you receiving my free dental marketing and practice management ideas every month to your email? If not, PLEASE take a second and follow today or send me (bhaydenconsulting@gmail.com) your email address and I will send you an invitation to follow. This way, you won’t miss a single idea. Feel free to share my blog with your dental friends. ~ Thank you!

Yours for Greater Success!

~Betty

P.S. Please stop by and say hello to me on  Facebook, Twitter, Instagram, LinkedIn and Pinterest