September 14, 2022 by bettyhayden

Tips and Ideas for October’s National Dental Hygiene Month

Hello Friends,

October is National Dental Hygiene Month – This is the time of the year when we celebrate the work our awesome dental hygienists do (which is way more than just “clean teeth”), and we help raise awareness of the importance of good oral health.

Hygienist Appreciation Spotlight

During the month of October introduce your hygienist(s) on your social media platforms. Share a photo and some fun facts.

Celebrate your amazing hygienists all month long (they deserve it!).

Set your Hygienists Up for Success – Make sure that your hygienist(s) have the supplies, instruments, tools, equipment, technology, and systems they need to properly care for their patients.

The Daily 4 – Talk to your patients about the importance of practicing The Daily 4

Four steps that lead to a healthy smile:

Brush: Using a soft toothbrush and fluoride toothpaste – Brush your teeth for two minutes at least twice a day.
Floss: Floss between your teeth once a day to remove plaque that brushing your teeth fails to remove.
Rinse: Rinsing with an antimicrobial mouthwash helps to reach the bacteria that brushing, and flossing cannot.
Chew: Chewing sugar-free gum after a meal will help produce saliva, which fights cavities, neutralizes plaque, strengthens enamel, and cleans food debris from teeth.

Social Media Post Content Ideas to Boost Patient & Community Engagement During October

All month-long share posts and short videos on your social media platforms regarding the importance of regular preventive dental visits to the dentist.

Video Topic Ideas:

Proper Brushing Techniques
Electric or Manual Toothbrush – which one is best
How to Floss
Benefits of Sealants
How to choose toothpaste, mouthwash, etc.
Good Snacks Bad Snacks
How Fluoride treatments benefit children and adults!
What to do about bad breath

Dental Hygiene Photo Slideshow – Create a photo slideshow of your hygienists and/or team practicing what they preach when it comes to caring for their smiles… for example, brushing their teeth(manual and electric toothbrush, how much toothpaste, etc.), flossing (using floss, water flosser, or floss pick), rinsing w/mouthwash, etc. Have fun with the photos. Share the photo slideshow on your Facebook, Instagram, and Google My Business platforms.

World Smile Day: 7th – Invite your patients to share pictures of themselves, their family, and/or their pets smiling on your Facebook page to be entered into a drawing to win a prize. Goal: fill FB & IG newsfeeds with happy smiles!

Photo Backdrop & Smiley Props – Set up a photo area for your team and patients to take pictures to celebrate world smile day. Share to Google My Business, Facebook, and Instagram

Child-friendly offices –

Kids’ Goal Setting Week: 1st – 7th – Share ideas for dental hygiene goals for children. For example, for your young patients, design a hand-out that includes a toothbrushing chart to track their daily brushing progress. You could even have a fun gift that they can enter to win by turning in their completed brushing chart to the office at the end of the month.

Hygiene Department Management Tip

Hygiene Re-Appointments – The best way to keep your patients active is to be sure to reappoint them for their next hygiene continuing care visit when they are there at the office and still in the treatment room.

Also, help more of your patients say yes to your treatment recommendations and have them reserve their appointment at the time treatment is diagnosed and presented to them.

You should be tracking both your pre-appointments and your re-appointments. This is important if you want to reduce patient attrition and reduce the amount of money and time spent trying to reach these patients later on down the road.

If you enjoy the dental leadership, management, and practice growth tips and ideas that I share each month – I would love and truly appreciate it if you would please take a second and share a review/recommendation for me on GOOGLE and/or FACEBOOK Thank you very much!!!

Wishing you all a wonderful dental hygiene month!

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address (bhaydenconsulting@gmail.com) and I will send you an invite to follow. This way, you won’t miss a single idea

Yours for Greater Success,

~Betty (Dental Coach)

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn, and Pinterest

August 31, 2022 by bettyhayden

September 2022 Dental Office Management and Leadership Ideas

Hello Friends,

How is the month of September looking for your office? I hope that it is looking healthy and productive. If it is looking a little weak – I have some office management and leadership ideas that when implemented, will help strengthen it.

Leadership and Employee Appreciation Ideas

Bring Your Manners To Work Day: 1st

“Good manners are cost-effective. They not only increase the quality of life in the workplace, they contribute to employee morale, embellish the company image, and play a major role in generating profit.” – Letitia Baldrige

Say please and thank you. Make it a habit to say please every time you ask for something. Saying thank you improves your office, your health, and boosts morale.

Use your Body language Manners – 75-80% of how we interpret what others are (or aren’t) saying is through their body language. Remember, smile more, make eye contact, be attentive and demonstrate that you are listening.

Employee Appreciation Ideas

International Chocolate Day: 13th -Bring in chocolate for the team.
National Coffee Day: 29th – Starbucks or Coffee Gift Cards or Bring in a special coffee/tea drink for the team.

A gentle reminder (idea) for the team…

Hug Your Boss Day: 8^th – Don’t forget to show appreciation for your boss! They want to hear & feel that they’re appreciated too.

Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.

Are you looking for fun & effective marketing and practice growth ideas for September? Check these out: Practice Growth Tips for September 2022

Practice Management tips and reminders for September

Unscheduled Treatment Plans & Hygiene Continuing Care – Reach out to all your patients with incomplete treatment plans and/or that are past-due for their hygiene visit. Encourage them to schedule their appointment during the months of September, October, and November.

It is important to stay in touch with these “unhealthy” patients even IF you have crazy full schedules. They need to know you haven’t forgotten about them and that you care about their health.

Morning Huddle and Chart Reviews – Look for unscheduled treatment, family members due, unscheduled hygiene patients, etc. Look for opportunities to help more of your patients smile healthier.

Insurance Renewal Letters – Send out your Insurance and HSA/FSA “Use it or Lose it” reminder texts, emails, and letters. If you would like a sample letter please email me at bhaydenconsulting@gmail.com

Dental Service Special Feature/Mouthguards – September 5th is Mouthguard day. Consider, offering special pricing for custom mouthguards during the month of September.

Are you receiving my complimentary Dental Practice Management and Marketing Ideas via your email each month? If not, please follow today or send me (bhaydenconsulting@gmail.com) your email address and I will send you an invitation to follow. This way, you won’t miss a single idea!!

Wishing you a productive, fun, and stress-free September!

Yours for Greater Success,

Betty – Dental Coach

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn, and Pinterest

Before you go, would you kindly do something for me? I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links: GOOGLE and/or FACEBOOK Thank you so much!!

May 25, 2022 by bettyhayden

June 2022 Dental Office Management Tips and Ideas

Hello Friends,

How are things going for you at the office? Are you on track to reach or exceed your practice goals for this second quarter? Today, I am sharing some office management and leadership tips and ideas for you to put into action during the month of June so you can enjoy practice improvement, growth, and less stress.

Practice improvement and growth starts with you and your team! Remember, there is no way that the quality of patient care and experiences will exceed the quality of the people who provide it.

Don’t assume your team knows that you appreciate them just because you give them a paycheck every week. Show them by your words and actions that you value and appreciate their contributions to the success of the practice.

Invest in your team – Thoroughly train your employees (new & old) on your practice goals, systems, expectations, software, telephone skills, dental procedures, protocols, etc. Include regular continuing education – you can do this with in-office training, webinars, lunch and learns, and seminars/classes outside of the office.

Have more fun as a team – Recess at Work day is June 16th – Get outside for a few minutes with your team for some fresh air. If you can’t all get outside, open the windows, and turn up the radio. How about a sweet treat to enjoy during “recess”? (ex: ice cream, frozen drink, etc.)

Here are a few more ideas for you: Team Building and Employee Gratitude

Insurance Renewals & Unscheduled Patients – Some insurance companies renew their maximum on June 1st. Pull a report of your patients due in hygiene or with unscheduled restorative treatment that have a June insurance maximum renewal date. Make calls and send letters/texts/emails that their maximum renewed and encourage them to schedule an appointment.

In fact, this is a great time to reach out to all of your unscheduled patients the insured and the uninsured. Theme: Summer Sun & Smiles

Gift Certificates – Remember to offer gift certificates for purchase. Also, Electric toothbrushes, Water Flossers and Teeth Whitening make great gift ideas.

Looking for Marketing & Practice Growth Tips & Ideas for June? You’ll find them here: June 2022 Marketing Ideas

The Marketing and Practice Growth Tips & Ideas that I share each month, when implemented, help you to welcome more new patients, engage with the community, have more fun as a team, and get your existing patients talking positively about their experiences in your office – but, is that enough to really grow your practice? Could it be that you’re working each month to bring in more new patients but aren’t enjoying “real” practice growth? You may have healthy new patient numbers each month and full schedules, and yet, the office isn’t growing and you’re working hard, feeling stressed out.

Are you retaining and reappointing your new patients? How are you staying in touch with your unscheduled patients? What systems are in place for ensuring that your new and existing patients consistently receive great experiences in the office and over the telephone?

What does retaining, reactivating, and reappointing established patients mean for you and the patient?

We are creatures of habit. It’s easier to do something we are already doing than to do something different.
Established relationship. (They already know, like, and trust you. You just need to focus on strengthening that relationship)
No marketing costs – you’ve already paid the initial investment in getting the patient.

What are you doing to keep track of your established patients? What are you doing to ensure your established patients don’t slip through the cracks?

Doctors, I would love the opportunity to work along with you and your team to help you set and exceed your practice goals. If you would like to schedule a no-obligation, complimentary consultation to learn how our coaching program works, please email me at bhaydenconsulting@gmail.com.

Are you receiving my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea! Or, if you have an area(s) in the practice that you’re struggling with or you have a question/concern that you would like me to address in a future post, feel free to email me at bhaydenconsulting@gmail.com

Yours for Greater Success,

~Betty – Dental Coach

Before you go, would you please do something for me? If you appreciate and enjoy the complimentary ideas and content that I share each month – I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links. GOOGLE and/or FACEBOOK Thank you so much!!

April 11, 2022 by bettyhayden

Quick Fix Tips to Fill Unexpected Holes in the Dental Hygiene Schedule

Hello Friends,

Holes in the dental hygiene schedule, why do we dread this so much? Because, unfilled appointments, canceled, or missed appointments all kill profitability.

So what do you do? You probably are desperate for a quick fix to fill the holes in the schedule. Right? Well, I’ll help you out by sharing some ideas to fill the hygiene schedule as a quick fix. However, I must say a quick fix is typically only a temporary fix. If holes in the schedule are becoming the norm around your office you need something more than a quick fix to figure out why this is happening and work to prevent your hygiene schedule from looking like Swiss cheese every week.

Doctors, if you’re struggling to reach your practice goals or want to enjoy healthier and more productive schedules – feel free to contact me for a complimentary, no-obligation 30-minute telephone consultation at bhaydenconsulting@gmail.com to see if a coaching relationship is right for you.

Note, this isn’t the time to point fingers or start blaming someone for having holes in the schedule. Work together, as a team to fill these holes. Ideally, the hygienist should be involved in making these calls to patients, etc. Patients are more likely to respond when it’s their beloved hygienist calling them. Besides, the hygienist(s) are obviously the one(s) with the extra time. So the ideas I share are directed to the hygiene department with the goal of them becoming productive, happy, and profitable. (Again, you will want to at a later date, work together as a team to determine why this is happening and create solutions to repair the breakdown.) Here are some tips for creating healthier hygiene schedules: https://bettyhaydenconsulting.com/2020/09/01/ten-steps-to-create-healthy-and-productive-fall-dental-hygiene-schedules/

On to the ideas for a quick (temporary) fix:

how to fill holes in dental hygiene schedule

Priority List – Do you have any patients that would like to come in at an earlier date for their hygiene appointment? Call them and let them know you have an unexpected change in the schedule (Refrain from saying you had a cancelation) and can see them sooner.
Cancellation/Missed Appt List – Do you have any patients on these lists that can be called? (BTW: If you’re not looking at this report each week, you should be!)
Family Members – Check for other family members due for their hygiene appt. Is there someone coming in with hygiene that has family members that are also due in hygiene that may want to take one of those open slots?
Doctors Schedule – Check the doctors’ schedule for any patients that may be due for their hygiene appt and are coming in around the time that needs to be filled in hygiene. Invite them to take care of their hygiene wellness appointment at the same time.
Incentives – Offer an Incentive for accepting a last-minute appointment. For example, complimentary fluoride, teeth whitening, small gift, or gift card. Use your social media platforms to announce this awesome today (or tomorrow) only opportunity.
Continuing care/past-due List – Get on the phone and with an enthusiastic and positive voice make some calls to your patients that are due or past due in hygiene. (Vary the times you make these calls. You’ll reach more patients this way.)
Social Media – Engage with your patients, potential patients, and local businesses on Facebook, Instagram, etc. For ideas see: https://bettyhaydenconsulting.com/2020/11/05/dental-office-social-media-platform-tips-and-content-ideas/
Spend more time with your patients. If you have open time that couldn’t be filled, take this opportunity to discuss better home care tools, update their information and medical history, do full perio charting, talk about cosmetic services, any recent continuing education courses, place sealants, apply desensitizing agent to any sensitive teeth, take impressions for whitening trays, review incomplete treatment with them, ask them if they’ll kindly leave a review on Google or Facebook, mention how dental gift certificates make great gifts, etc.

Just a reminder before making any calls, it would be a good idea to check your patient’s account balance, remaining insurance benefits/any frequency limitations, and review their clinical notes. Also, be sure to document all calls, conversations, and correspondence made to or with the patient.

Note: If at all possible, try to avoid moving patients’ appointments around to fill in gaps. It can aggravate the patient. It’s always best to keep their appointment as scheduled – they reserved that time for a reason.

If the holes in your schedule are a few weeks out you can try these ideas:

Reactivate Patients – Send out “We Miss You” letters to your patients that haven’t been in for a year or more.
Special Offers – Focus on a particular service or group of patients to target with special offers or prizes on a day that has a lot of holes. For example, Mouthguards / Teeth Whitening / Sealants / Desensitizing Agents / Back to School / Spring Cleaning / Kids day / Senior day.
Fun Themed days – Superhero, Luau, BBQ, Western, Decades Day, Disney, Sports, etc.

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email each month? If not, please start following us today. If you prefer, send me your email address (to bhaydenconsulting@gmail.com) and I will send you an invitation to follow my blog.

Despite your best efforts to fill the schedule, you may still end up with some holes that just couldn’t be filled. No worries, there is plenty to do to remain productive during this time.

During downtime:

Get on the phone and make continuing care calls.
Pull Incomplete hygiene treatment reports and call, send postcards, emails, texts, or letters to your patients.
Make calls, send emails, postcards, letters, etc. to your patients that are due, past due, or almost due in hygiene.
Create some fun and educational Videos – (how to brush, how to floss, what to do in a dental emergency? how much sugar is in your drink? What type of mouthwash should you use? Manual vs Electric Toothbrush, Healthy vs Unhealthy Snacks, Why wear a mouthguard, what type of toothpaste is best? etc.)
Thoroughly clean and stock treatment rooms.
Get out and visit area businesses. Introduce the office, take them a small gift and a “let’s get acquainted” special offer.
Discuss some marketing (practice growth) ideas for the office.
Continuing Education. Watch a webinar or video, read a manual, etc. Improve your clinical skills, knowledge of new technology and procedures, telephone scripting, office protocols, etc.
Take a tour of the office and look for any areas that could use some improvements, cleaning, and changes.

I hope these ideas provide you with a quick fix to fill those holes in your schedule.

Here are some tips for reducing last-minute changes to the hygiene schedule: https://bettyhaydenconsulting.com/2021/03/31/dental-office-tips-and-ideas-to-reduce-same-day-broken-appointments/

It always brightens my day to hear from you! If you appreciated these complimentary ideas I would love for you to please take a minute to leave me a review/recommendation here on GOOGLE and/or FACEBOOK. Thank you!!

Yours for Greater Success!

~Betty

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn, and Pinterest