Dentist Office Leadership, Practice Management, and Marketing Tips and Ideas for April 2020

Dentist Office Leadership, Practice Management, and Marketing Tips and Ideas for April 2020

Hello, Friends ~

How was your first quarter? I hope you reached (or exceeded) your office production, collection, and NP goals.

Now it’s time to welcome Spring and your second quarter. Be sure to review your plans to make this second quarter your best one yet!  Ensure that everyone on the team is on the same page.

Here are some practice management, leadership, and marketing tips and ideas to help you grow your dental practice, exceed your current and potential patient’s expectations, and to have more fun as a team during the month of April! (I am certain that less-stress and more fun at the office is something that we all want.)

Dental Coaching Spring Tips and Ideas

Leadership Tips and Ideas:

“A team that plays and learns together stays together.”

National Fun at Work Day: 1st   – Have a silly theme for this day. (For example, Crazy hair, silly socks, decades day, etc. POST pictures on Facebook and Instagram)

National Dental Hygienists Week: 4th – 10th  (note: this is for my Canadian friends)

Celebrate your hard-working front office team:

Administrative Professionals Week: 20-24th  /Admin Professionals Day: 22nd

Happy administrative professionals day dental office betty hayden consulting

See Employee Appreciation Ideas Here: Employee Appreciation Gift Ideas Pinterest Board

Practice Management Ideas:

Hygiene Continuing Care Reminders –  Reach out your past-due hygiene patients.

April 18th -24th  is Cleaning For A Reason Week.  Turn this into a “time(past-time)  for your spring dental health cleaning, examination, and oral cancer screening appointment”  reminder.

spring hygiene continuing care reminder dentist office

Oh, this also may be the perfect time for you to spring clean the office! See: Is Your Dental Office Past-due For A Cleaning?

Educational Opportunities:

Oral Cancer Awareness Month ~ An excellent opportunity for you to raise oral cancer awareness and the need for early detection in order to save lives.  See Dental Office Tips and Ideas for Oral Cancer Awareness Month April 2020

Stress Awareness Month ~ Share with your patients in-office and via your social media platforms how stress can negatively impact their dental health. Provide tips for reducing and dealing with stress. As well as how a bite-guard may be helpful.

Marketing Tips and Ideas:

April is National Garden Month 

Here are some ideas for you: (I have shared this one before, but it is so effective that I want to share it again.)

Theme: Spring Flowers

Focus: Spring into a Healthy & Beautiful Smile

Fun Give Away: Flower Seed Packets w/a label and business card attached.

Flower seed packets can be purchased at most Dollar Stores for around .20 a packet. Great deal!

The labels you attach to the flower seed packets can say:

Your referrals help grow our practice, Thank you! “

Our Office Blooms Because of you! “

Please enjoy these flowers growing as much as we enjoy your referrals growing our practice.

your referrals help grow our dental practice

Your patients will love these little flower seed packets give-aways! Make certain the office name & info is on the packet.

For awesome ideas for flower seed packaging/presentation check out my Pinterest board HERE.

Social Media Post Ideas to Improve Engagement during the month of April –

 Vitamin C Day: 4th

National Siblings Day: 10th

Banana Day: 15th

National Jelly Bean Day: 22nd

National Superhero Day: 28th

Wishing you all a productive, stress-free, and very happy April! Remember, that I love hearing all about your plans and ideas to have a great month so please share them with me.

If you appreciated these complimentary ideas I  would love for you to please leave me a review/recommendation here on GOOGLE and/or FACEBOOK.  Thank you!!

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email each month? If not, please start following us today. If you prefer, send me your email address (to bhaydenconsulting@gmail.com) and I will send you an invitation to follow my blog.

Yours for Greater Success,
~Betty

P.S. Please stop by and say hello to me on FacebookTwitterInstagramLinkedIn and Pinterest

Dental Office School Field Trip Ideas

Dental Office School Field Trip Ideas

Hello, Friends ~

February is National Children’s Dental Health Month, what do you have planned to help educate families in your community about the need for better dental health?

Field trips to local schools? School field trips to the office? Participating in the National Give Kids A Smile Day?

For ideas on how to Consistently Exceed Parent & Patient Expectations and Consistently Be Great!…  For Marketing Tips and Ideas Visit here: Marketing Tips and Ideas for Pediatric Dental Offices and for Practice Management Ideas Visit here: Pediatric Dental Practice Management Tips and Ideas

Here are a few school field trip ideas for you…

Childrens Dental Health Month Ideas Betty Hayden Consulting

In-Office Field Trips – Have you ever thought about hosting a field trip right in your dental office instead of going out to visit the schools? It’s a great way to allow teachers, parents, and children the opportunity to visit your office.

Invite local school and daycare classrooms in for a free field trip to the dentist. Teachers are usually looking for educational field trip ideas and appreciate it if it’s a FREE field trip.

Present Education stations/demonstrations   For example:

  • Good Foods / Bad Foods
  • Sealants
  • Proper Brushing and Flossing
  • How much sugar is in your drink and/or snacks
  • Why teeth are so important?
  • How do dental X-rays (pictures) help keep your mouth healthy?

Visit the ADA website and Pinterest for great ideas for presentations.

Toothbrush bags for the students and teachers/parents.

Serve a Healthy snack such as grapes, apple slices, string cheese, and small bottled water.

Show a short dental Video cartoon while the kids eat their snack.

How much time should you reserve for the field trip? They can be done start to finish in just under 2 hours. This will give you time to set up and clean up.

You could easily still see patients on the doctor’s schedule as long as the doctor(s) take some time out to introduce themselves to the students, parents, and teachers.  Although, be sure to take into consideration whether or not your patients would appreciate coming in for their appointment when there is an office full of five-year-olds. 😉

Outside the Office Field Trips ~

What: On-site Short Dental Education Presentations/Demonstrations and Toothbrush gift bags for the kids and teachers/parents.

Where: Schools, Daycares, Libraries, Mom groups, etc.

Call-to-Action: Be sure to include a letter to the parents that has some type of call-to-action invitation/special offer for NP appointments.

If you’re looking for Dental Health Month activities, crafts, printables, etc. please see my Pinterest board: Children’s Dental Health Month Ideas

More Marketing Ideas for Children’s Dental Health Month…

Dental Education Via Social Media – Take advantage of your office social media platforms and website to share a variety of fun and educational posts and videos related to children’s dental health.

Give Kids a Smile Day – Consider participating in the National Give Kids a Smile Program.  Here are some tips for that: Dental Practice Tips and Ideas for Childrens Dental Health Month

dental ideas for local schools tooth decay is preventable dental coach betty hayden

Of course, there is no need to wait until February to reach out to your local schools if your goal is to bring in more new patient families and help the children in your community smile healthier and happier. Check out these ideas: Dental Marketing Tips and Ideas for your Local School District

 

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address and I will send you an invitation to follow my blog. (No spam ever!)

If you liked these ideas,  I would love and truly appreciate you to please leave a review/recommendation for me on GOOGLE and/or FACEBOOK.

Thank you!

Yours for Greater Success,
~Betty – Dental Coach

P.S. Please stop by and say hello to me on FacebookTwitterInstagramLinkedIn and Pinterest

dental practice tips and ideas from Betty Hayden Consulting

Dental Practice Tips and Ideas for January 2020

Dental Practice Tips and Ideas for January 2020

Hello Friends,

Now is a great time to find and create opportunities for growth in the New Year.

“What the new year brings to you will depend a great deal on what you bring to the new year.” ~ Vern McLellan

So, what will you be bringing? Rather than bringing the same headaches and stresses, you may have experienced this year due to not successfully reaching your practice goals… why not, instead, bring a clear vision of what you want to see in the new year. (Makes sense seeing that it is 2020 😉)

Create your action plan for any wanted and needed improvements to your office including setting your production, collection, patient retention, treatment, continuing education, and new patient goals for the new year. Do include your team in this plan, ask them what their ideas are to make 2020 a more productive and happier year for all!  Remember, people are more likely to support that which they help to create.

Don’t let another year slip by without you successfully reaching or exceeding your goals. It’s time to bring it! Bring your vision and action plan to 2020.

To help you bring it I am sharing some dental office leadership, management, and marketing tips and ideas for January…

Betty Hayden Consulting Winter Dental Office Ideas and Marketing

Leadership Tips and Ideas ~

Improve Communication with Team Meetings:  Schedule monthly team meetings – to be clear, I am not talking about boring and unproductive waste of time meetings just for the sake of having a meeting. Not at all, I am talking about meetings that keep the team all on the same page as to your daily goals, enabling them to live your vision for the practice day in and day out while holding each other accountable to the same high-performance standards.

Boost Team Morale Fun Idea: National Cheesy Socks Day: Jan. 21st ~ Give your employees a gift of cheesy/silly socks to wear on the 21st.  Be sure to take a picture to post on Facebook and Instagram

Practice Management Tips and Reminders ~

Hygiene Continuing Care & Incomplete Treatment:

Insurance Renewals: Many of your patients’ dental insurance maximums renew on January 1. Phone your patients with a friendly reminder of their renewed benefits and make a reservation for them to come in for their hygiene visit or incomplete treatment with the doctor. Include reminders on your social media platforms.

Hygiene Patients: Are you pre-appointing hygiene visits? If not, January is a good time to make this a goal for the office. While you have the hygiene patient in the office, schedule their next 3, 4, or 6-month visit. Avoid saying “would you like to schedule your next appointment?” Some will say no. So instead, say this: “Let’s go ahead and schedule your next visit.” Assume they want to schedule their next visit. By the way, your entire team needs to be on board with pre-appointing your patients. It can be done!

If you’re struggling to have a productive and effective hygiene department – I can help you with this.

Office Appearance:

National Clean Off Your Desk Day: Jan. 13th  ~ Clutter represents indecision. Make the decision to get rid of the clutter! That includes any sticky notes attached to computer monitors, coats/sweaters hanging on the backs of chairs, and fast-food drink containers sitting out on the counters. While you’re at it, go ahead and attack the cabinets & closets. Say goodbye to the clutter! Here are a few office cleaning ideas: Are you past due for your office cleaning?

Marketing Tips and Ideas ~

Exceed Patients’ Expectations – Give Away/Gift Idea:

January is National Hot Tea Month. Give away packets of tea that have a label on them saying “Our Patients are TEA-riffic!”

our patients are teariffic betty hayden consulting dental coach

winter dental marketing ideas betty hayden consulting

 

Trust me, even if this sounds silly to you – your patients love these free gifts. It’s an inexpensive and simple way to make their day!

Reminder: Make sure that all your patient give-away/gifts have labels/packaging that include your office name.

Educational Opportunity ~

Sugar Awareness Week: Jan. 20-24 – This week share website and social media platform posts /videos all about sugar and dental health. Excellent educational opportunity.

Social Media Post Ideas to Improve Engagement during the month of January ~

National Soup Month

Drinking Straw Day: 3rd

Cigarettes Are Hazardous To Your Health Day: 11th

Dress Up Your Pet Day: 14th  (People LOVE to share pictures of their pets!)

National Cheese Lovers Day: 20th

Dental Drill Appreciation Day: 26th

There you have it, dental leadership, practice management, and marketing tips and ideas for January. I hope that you find them helpful! Thank you for taking the time to read this article.

I would love and truly appreciate for you to please leave a review/recommendation for me on GOOGLE and/or FACEBOOK.

What are your practice goals for 2020? I would love the opportunity to work along with you and your team to help you set and exceed your practice goals. If you would like to schedule a complimentary telephone consultation to learn how our coaching program works, please email me at bhaydenconsulting@gmail.com.

Are you receiving my free Dental Leadership, Practice Management, and Marketing Ideas in your email inbox each month? If not, please follow today or send me (bhaydenconsulting@gmail.com) your email address and I will send you an invitation to follow. This way, you won’t miss a single idea. 

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on  FacebookTwitterInstagramLinkedIn and Pinterest