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Dental Marketing and Practice Growth Ideas for February 2023
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Dental Marketing and Practice Growth Ideas for February 2023

Hello Friends –

Hope you all are having a wonderful & healthy start to 2023!

Are your plans set to exceed your established patients’ expectations, welcome more new patients, and strengthen your relationship with local businesses within the community? If not, hopefully, the ideas that I am sharing here will help you make plans to enjoy a happy and productive February!

February 2023 Dental Office Marketing & Practice Growth Ideas

Educational Ideas:

Through With The Chew: 19-25th / The Great American Spit Out: 23rd

February is American Heart Month –

Heart Health Talking Points: Dental Health and Heart Disease Are Related

Dental health and heart disease are intricately linked and the cost of avoiding advanced periodontal disease or even something as mild as gingivitis may very well prove to be the cause of serious medical problems in the future. Be good to your heart beginning with good oral health.

Tip: If you’re not currently taking your patients’ blood pressure at their appointments… make it a goal to start during the month of February. Many people see their dentist more regularly than a physician and could get an early warning about high blood pressure when getting their teeth cleaned or having other dental treatments done.

For Children’s Dental Health Month Tips and Ideas Visit Here: Dental Health Month Ideas

Pet Dental Health Month – Share pet dental health tips on your social media sites, ask people to share pictures of their pets on social media, and hand out dog treats packaged with your office information. Even if the patient doesn’t have a dog surely, they know someone who does… a great way to get your office name out there!

Grammy Awards: 5th – In-office and Social Media contest to match up the celebrity singers’ smiles to the names. Or a contest to vote on who will take home the best Album of the year.

February is International Boost Self-Esteem Month – A beautiful & healthy smile can boost one’s self-esteem and confidence.

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address at bhaydenconsulting@gmail.com and I will send you an invitation to follow my blog.

Social Media Post Content Ideas to Improve Engagement during the month of February

Bubble Gum Day: 3rd

Toothache Day: 9

Super Bowl LVII (57): 12th

National Hippo Day: 15th  

World Pistachio Day: 26 

It would be great to hear from you! If you enjoy the ideas that I share or if they’ve been of help to you and your practice –  I would love and truly appreciate it if you would please take a second and leave a review/recommendation for me on GOOGLE and/or FACEBOOK. Looking forward to hearing from you. Thank you!!!

Yours for Greater Success,
~Betty

P.S. Please stop by and say hello to me on  Facebook, Twitter, Instagram, LinkedIn, and Pinterest

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Children’s Dental Health Month Tips and Ideas
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Children’s Dental Health Month Tips and Ideas

Hello Friends ~

February is National Children’s Dental Health Month, what do you have planned to help educate families in your community about the need for better dental health? There are many wonderful opportunities and ways to help the children in your respective communities to smile happier and healthier.

Be sure to see Pediatric Dental Marketing Ideas for how to Consistently Exceed Parent & Patient Expectations and Consistently Be Great! Visit here:  Pediatric Dental Marketing Ideas

Here are a few tips and ideas for February’s Children’s Dental Health Month

Dental Education Via Social Media Platforms – Take advantage of your office’s social media platforms and website to share a variety of fun and educational posts and short videos related to children’s dental health.  This is so easy, and free! Hint: If you get some unexpected open chair time, make a few short dental health videos. Don’t overthink it just have fun.

Content Ideas for Posts and Videos:

  • Healthy Lunch/Snack Ideas
  • How much sugar is in your drink or favorite snacks?
  • What to do in a Dental Emergency?
  • Ortho Care While at School
  • Dental Hygiene with Braces
  • Daily Toothbrushing Chart
  • Dental Health Tips (Importance of sealants, fluoride, mouthguards, regular dental visits.)
  • What kind of toothbrush, toothpaste, floss, and mouth rinse is best?
  • Baby Bottle Tooth Decay 
  • Tongue-Tie – What is it and how is it treated?

More Content Ideas – If you’re looking for Dental Health Month activities, crafts, printables, etc. please see my Pinterest board: Children’s Dental Health Month Ideas

Special Offers on Treatment during February – Consider having special pricing or promotions on Sealants, Ortho, Fluoride, Mouthguards, etc.

(Big Ticket) Gift Give Away Ideas – Have a drawing during the month of February for a cool gift basket, gift cards, theme park tickets, etc. that all the kids can enter for a chance to win.

Make their Day – Kids love free stuff! Be sure to do something extra special during February. Upgrade the toy treasure chest with better toys. Additional giveaway ideas, Toothbrushing chart, Imprinted toothpaste squeezers, hand sanitizer, balloons, stickers, etc.

School Dental Health Presentations – Typically, during Dental Health Month visits are made to the schools by dental office teams, or the children can visit the office for an in-office field trip with their classroom. Also, local libraries are often open to the idea of offering dental health presentations there.

Give Kids a Smile Day – Here are some ideas and tips to help you host a successful Give Kids a Smile Day in your office.

The ADA website has an excellent Give Kids A Smile Toolbox https://www.ada.org/en/public-programs/give-kids-a-smile  It’s loaded with information such as Planning, Promotion, Forms, etc.

Advertising/Marketing your Event – Here are just a few ways to do this:

  • Social Media Pages ~ Make good use of all your social media platforms to share information about GKAS day with posts and videos.
  • TV News ~ Fax & Email a press release.
  • Fliers ~ Create fliers for in-office use and to give out to those in your community.

It’s a fun day – exhausting yes, and a little heartbreaking but it feels good to volunteer your time and donate your services to help so many children in the community.

Looking for more dental marketing ideas for February? I got you! Check them out here: https://bettyhaydenconsulting.com/2023/02/03/dental-marketing-and-practice-growth-ideas-for-february-2023/

If you enjoy the ideas that I share or if they’ve been of help to you and your practice –  I would love and truly appreciate it if you would please take a second and leave a review/recommendation for me on GOOGLE and/or FACEBOOK. Looking forward to hearing from you. Thank you!!!

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address at bhaydenconsulting@gmail.com and I will send you an invitation to follow my blog.

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn, and Pinterest

July 2022 Dental Marketing And Practice Growth Tips and Ideas
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July 2022 Dental Marketing And Practice Growth Tips and Ideas

Hello Friends,

Happy Summer!

With the dental marketing ideas that I am sharing today along with some planning, enthusiasm and implementation you have the chance to really set yourselves apart from the other offices in the community, welcome more new patients, and exceed your current patients’ expectations (get them talking about how awesome you are!), have less stress and more fun as a team. Sound good to you?

Here are a few ideas to help you enjoy a terrific & productive July!

National Ice Cream Month

Treatment Offer – July is National Ice Cream Month and Close to 50% of Americans suffer from or experience tooth sensitivity from time to time. It’s safe to say that many of your patients may be suffering from tooth sensitivity or they know someone who does.

Your product/service feature during the month of July: Desensitizing Agents to treat tooth sensitivity.

Patient Appreciation – Offer free ice cream cones to your patients. How will offering free ice cream cones not incur any extra cost to you? Contact a local Ice Cream Shop for some cross-marketing. Ask if they would be willing to donate 4 or more FREE Ice Cream Cone Gift Certificates that you will use during the month of July for a weekly drawing that your patients will enter to win. What a fantastic way to exceed your patients’ expectations with no extra cost to you.

National Watermelon Month – Patient Appreciation Idea – Serve your patients’ watermelon slices or cubes as a special treat during their visit.

Get Ready For Kindergarten Month – For family-friendly offices – depending on your schedule, consider setting aside one or two days for “Get Ready for Kindergarten with Healthy Smiles” visits. Make it a fun experience for the children. Promote via your social media sites.

Would you please do something for me? If you appreciate and enjoy the complimentary ideas and content that I share each month  – I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links.    GOOGLE   and/or  FACEBOOK Thank you so much!!

Dental Social Media Content Ideas to Encourage and Boost Engagement during the month of July. (Take some time to create and schedule posts for your Facebook page. As well as for Instagram and Google My Business)

dental social media content ideas from Betty Hayden Consulting

National Blueberries Month

Chocolate Day: 7

National Sour Candy Day: 18

National Lipstick Day: 29

National Avocado Day: 31

Doctors, I would love the opportunity to work along with you and your team to help you set and exceed your practice goals. If you would like to schedule a no-obligation, complimentary consultation to learn how my coaching program works, please email me at bhaydenconsulting@gmail.com.

Are you receiving my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea! Feel free to email me at bhaydenconsulting@gmail.com and I will make sure you receive an invitation to follow my monthly ideas.

Yours for Greater Success,

~Betty – Dental Coach

Before you go, would you please do something for me? If you appreciate and enjoy the complimentary ideas and content that I share each month  – I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links.    GOOGLE   and/or  FACEBOOK Thank you so much!!

Dental Office Appreciation Ideas for Teachers, Nurses, and Police Officers during May 2022
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Dental Office Appreciation Ideas for Teachers, Nurses, and Police Officers during May 2022

Hello Friends,

The month of May brings many wonderful opportunities to reach out to and build relationships and show our appreciation to more people in the community. Here is why:

During the month of May you have:

Teacher Appreciation Week: 2nd – 6th

National Nurses Day and Week: 6th -12th  

National Hospital Week: 8th – 14th

National Nursing Home Week: 8th -14th

National Police Week:  15th -21st

We don’t need a “reason” to celebrate and aknowledge our hard-working and awesome teachers, nurses, and police officers however the month of May gives us that extra boost to do so. Don’t let this great opportunity and privilege to reach out to the teachers, nurses, and police officers in your community pass you by.

How can you reach out to them? Here are a few ideas for you:

First, let’s start with any of your patients that are teachers, nurses, or police officers.

Run a report with any patients that are school teachers, nurses, and police officers and send “We Appreciate You” cards to them. Unexpected and very much welcomed.

Put together some little thank you gifts to give your patients that are teachers/nurses/police officers when they come in for their dental appointment during the month of May.

See my Pinterest Board for a ton of ideas: Appreciation Gift Ideas

Second, reach out to the teachers, nurses, and officers in the community that are not “yet” patients at your office.

Host a Favorite Teacher/Nurse/Police Officer Contest and promote it via your social media platforms. Invite the community to nominate (TAG) their favorites. The winner receives FREE teeth whitening (or another special offer), a gift card to a local business, and a certificate stating they won (your office name) for the favorite teacher/nurse/police officer contest in your community.

You could easily ask for donations of prizes or gift cards from local businesses to add to the winning prize.

Deliver treats and/or toothbrush bags to your local schools, hospitals, doctors’ offices, fire station, and/or police stations.

At the very least you can use your social media platforms to show your love and appreciation for these special and hard-working folks in the community.

There are so many ways to celebrate teacher appreciation, police officers, and nurses’ week in your dental office.  

If you appreciated these complimentary ideas – I would love for you to please leave me a review/recommendation here on GOOGLE and/or FACEBOOK.

Wishing you all a very happy, healthy, and productive Spring!

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea! Or, if you have an area(s) in the practice that you’re struggling with, feel free to email me at bhaydenconsulting@gmail.com

Yours for Greater Success,

~Betty

Dental Coach