Dental Marketing Ideas for National Ice Cream Month

Dental Marketing Ideas for National Ice Cream Month

Hello Friends,

“Eating Ice Cream Shouldn’t Hurt.” This is your slogan for the month of July. (For more tips and ideas for the month of July, see July Dental Marketing and Practice Management Tips and Ideas )

Why? July is National Ice Cream Month and Close to 50% of American’s suffers from or experiences tooth sensitivity from time to time. It’s safe to say that many of your patients may be suffering from tooth sensitivity or they know someone who does.

 

Your product/service feature for July is Desensitizing Agents to treat tooth sensitivity.

A marketing plan that requires little time, minimal to no extra cost and will boost production and exceed your patients (and potential patients) expectations!

summer dental ideas

This is what you do:

Offer free ice cream cones to your patients. How will offering free ice cream cones not incur any extra cost to you? Contact a local Ice Cream Shop for some cross marketing. Ask if they would be willing to donate 4 or more FREE Ice Cream Cone Gift Certificates that you will use during the month of July for a weekly drawing that your patients will enter to win. What a fantastic way to exceed your patients’ expectations with no extra cost to you.

Promotion Ideas

Now you may not have many of your patients speaking up to say they’re suffering from tooth sensitivity when they eat cold treats or drink cold beverages.

Simple fix; team members wear buttons that say: Eating Ice Cream Shouldn’t Hurt

Your patients are sure to ask questions about the buttons. What an easy way to open up a discussion about tooth sensitivity.

Email & Social Media Platforms – Promote this service & educate your patients and potential patients via email and your office social media platforms with sharable content.

ice cream month dental ideas

There you have it, a simple and delicious summer dental marketing idea.

If you would like to purchase further ideas on how to implement the Ice Cream/Tooth Sensitivity campaign such as how to handle patients that are concerned about insurance coverage and fees for desensitizing agents and ways to advertise this campaign or perhaps would prefer a different marketing campaign for the month, please contact me today atbhaydenconsulting@gmail.com.

Are you receiving my free dental marketing and practice management ideas every month to your email? If not, PLEASE take a second and follow today or send me (bhaydenconsulting@gmail.com) your email address and I will send you an invitation to follow. This way, you won’t miss a single idea. Feel free to share my blog with your dental friends. ~ Thank you!

Yours for Greater Success!

~Betty

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Dental Marketing Ideas for Teacher Appreciation & Nurses Week

Dental Marketing Ideas for Teacher Appreciation & Nurses Week

Hello Friends,

May 1st – 7th is Teacher Appreciation Week. (Some sources say it’s the May 5th thru 12th, however, it’s usually the first full week of May – Suggestion, check with your local school district to see which week they are celebrating Teacher Appreciation Week.)

This is a great opportunity for dental offices to reach out to the teachers in their community.

How can you do that? Here are a few ideas for you:

teacher appreciation and nurses week dental marketing

First, let’s start with any of your patients that are teachers.

Pull a report with any patients that are school teachers and send “We Appreciate You” cards to them. Unexpected and very much welcomed.

Put together some little thank you gifts to give your teacher patients when they come in for their dental appointment during the month of May. See my Pinterest Board for a ton of ideas: Gift Ideas for School Teachers

Second, reach out to the teachers in the community that are not “yet” patients at your office.

Host a Favorite Teacher Contest. Invite local students to nominate their favorite teacher. Winning teacher gets FREE teeth whitening and a certificate stating they won for the favorite teacher contest. The classroom with the winning teacher gets a gift card for school supplies or pizza/ice cream lunch.

You could easily ask for donations from local businesses to add to the winning teacher’s prize or for their classroom.

National Nurses Day and Week – May 6th -12th. Instead of the teachers and schools, you’ll be reaching out to the nurses at local doctors offices, clinics, and hospitals using the ideas as listed above.

~ Social Media Post Ideas to Improve Engagement ~ (related to Teachers & Nurses)

National Teacher Day: 2 (some sources say it’s on May 9th)

No Homework Day: 6

Nurses Day or National RN Recognition Day: 6

Student Nurse Day: 8

School Nurse Day: 10

International Nurses Day: 12

National Employee Health & Fitness Day: 17

National Wine Day: 25 😉

There are so many ways to celebrate teacher appreciation and nurses week in your dental office. If you would like some help creating a Teacher or Nurses Appreciation Marketing Campaign for your office. I have lots of ideas. Campaigns that include:  ideas for special offers, patient give-aways/drawings, office fun, community involvement, cross marketing with local businesses and hygiene continuing care/incomplete treatment scripting, please contact me today at bhaydenconsulting@gmail.com

Wishing you all a very happy and productive Spring!

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea! Or, if you have a dental marketing idea that you need some help with, feel free to comment here or email me at bhaydenconsulting@gmail.com

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on  FacebookTwitterInstagramLinkedIn and Pinterest

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April is Oral Cancer Awareness Month

April is Oral Cancer Awareness Month

Hello Friends,

April is Oral Cancer Awareness Month & Oral, Head and Neck Cancer Awareness Week is the 2nd – 9th of April –   An excellent opportunity for you to raise oral cancer awareness and the need for early detection in order to save lives.

According to the Oral Cancer Foundation, approximately 49,750 people in the U.S. will be newly diagnosed with oral cancer this year. 132 new people in the US EVERY Day will be newly diagnosed with oral cancer, and that one person EVERY HOUR OF THE DAY, 24/7/365 will die from it.

While smoking and tobacco use are still major risk factors, the fastest growing segment of oral cancer patients is young, healthy, nonsmoking individuals due to the connection to the HPV virus. See more: http://oralcancerfoundation.org/events/oral-head-neck-cancer-awareness-month/

dental marketing ideas for oral cancer awareness month

Here are some ideas to get you started:

Consider offering complimentary oral cancer screenings during the month of April or on a designated day…

 Your offer is this:

Is There A Killer Hiding Under Your Nose?

 April is Oral Cancer Awareness Month

our office is pleased to offer

FREE Oral Cancer Screenings

a National Effort to END ORAL CANCER!

 How can you promote your offer?

  •  Send a Press Release to local newspapers & TV stations.
  • Create a one-page flier for your patients to share with their friends, family members,      co-workers and neighbors.
  • Talk about it on all of your office Social Media sites!
  •  Create a Facebook Complimentary Oral Cancer Screening Event.

More Oral Cancer Awareness ideas for the month:

  • Hygiene Continuing Care Opportunity: Encourage your inactive patients to come in for their important free oral cancer screening.
  • Partner with a local business to do free oral cancer screenings at their location.
  • Open House/Oral Cancer Screening Event at your office. (See Tips and Ideas for Dental Office Open House Event )
  • Donate a portion of service/product sales (ie: teeth whitening, fluoride, Invisalign) to Oral Cancer Research.
  • Host or Participate in Oral Cancer Research 5k Walk/Run.
  • Give-away Free T-shirts or Bracelets to every patient that makes a donation toward Oral Cancer Research or Just Because 🙂
  • Create a video to share on your social media platforms demonstrating how oral cancer screenings are quick & painless.
  • Bring in your local dermatologist for a lunch n learn to demonstrate oral, head & neck cancer screenings.
  • Have a gift card or gift basket raffle that your patients can enter to win during the month of April.

If you have questions about Oral Cancer Awareness month or would like to hire me to help with advertising/marketing (press release, flier & talking points) for this special day/month, please contact me at bhaydenconsulting@gmail.com

If you’re looking for additional marketing ideas not related to oral cancer awareness for April, please visit here: Dental Marketing Ideas for April

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email each month? If not, please start following us today. If you prefer, send me your email address and I will send you an invitation to follow my blog.

Feel free to tell your dental friends all about us so they can start benefiting from these dental ideas too. If you liked these ideas, please let me know by hitting the “like” button. Thank you!!!

Yours for Greater Success,
~
Betty

P.S. Please stop by and say hello to me on FacebookTwitterInstagramLinkedIn and Pinterest

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