Exciting News About The Best Dental Seminar Ever

Exciting News About The Best Dental Seminar Ever

Dear Friends,

You know how much I love sharing dental leadership, management, and marketing tips and ideas each month that help you reach your practice goals all while having more fun and less stress at work, right? This is why when I received the following email from The Madow Center for Dental Practice Success, I could not keep this info from you all!

If you’re not already registered to attend TBSE (a 2-day seminar LOADED with great ideas to grow your practice) – now is your chance to attend tuition-free! For real, no catch.

(If you will be there please send me a quick message so that I know you’ll be there. I would love to say hello in person 🙂 )

Check this out:

YOU can attend TBSE at NO CHARGE!!
No strings attached!

Dear Friend and Subscriber,

TBSE – “The Best Seminar Ever” – takes place in Las Vegas next weekend, November 15th and 16th. This year marks the 25th TBSE, and it will be the final one. The speaker lineup is amazing, the venue is incredible, and since it’s the last one, there’s bound to be some special surprises.

And now YOU can attend at NO CHARGE!!

What? Well, here’s the story. 

TBSE 2019 is officially sold out. But yesterday we were reviewing our seating chart with the folks at The Tropicana Resort Hotel (right on the world famous Las Vegas Strip!) and they said that we could fit in twenty more seats. Wow!! 

So instead of just putting those seats up for sale, we thought it would be fun to give them away! After all, it IS the final TBSE – and that means it’s time to do something really special. And – we want to keep it very simple. So here’s how it works.

Simply fill out the entry form, and if your name is drawn, you can attend TBSE at no charge!! That’s it! We will be giving away “scholarship” admissions to five practices – up to four attendees each. Each entry must have at least one doctor. No games to play, no minimum purchase, no quiz questions to answer, no crazy contest rules – because this is not a contest. Just fill out the form and you can be on your way to “The Best Seminar Ever” in Las Vegas at no charge!!

Look – this is the first time we have ever done anything like this, and it will be the last! If you want to attend TBSE and you can drive, fly, walk, run, Uber, Lyft, drone in, or stuff yourself in a UPS box to get to Vegas, you gotta make it happen. YOLO!!
 
Q: Who should enter?

A: Anyone who wants to attend TBSE and can get to Las Vegas by next Friday morning! TBSE starts at 9:00 AM sharp on Friday November 15th. If you can’t make it, please don’t enter. Of course hotel and transportation are not included, but that’s the easy part! Once again, if you can drive, fly, walk, run, Uber, Lyft, drone in, or stuff yourself in a UPS box, you should not miss this opportunity to attend TBSE!! Each entry must have at least one doctor (but it can have four!)

We just ask that you don’t enter if you aren’t serious about attending.

Q: What if I am already registered for TBSE?

A: Well, just to be fair, you can enter too!! If you win, we’ll let you invite more people or we’ll refund your tuition payment. Just be advised that the win is not transferable.

Q: What the heck is TBSE?

A: WHAT???? Okay, TBSE is “The Best Seminar Ever” – and this year is the 25th and final one!

Q: Is it really that easy?

A: Yes it is!! Just click on the form and fill it out. We will be picking five practices to attend TBSE 2019 at no charge!! This may sound “too good to be true” but it’s not!! There’s no gimmick, catch, or obligation. As soon as your name is (hopefully) drawn, we will get in touch with you immediately. You’re in – that’s it!!

If you have always wanted to attend TBSE,
this will be your last chance!!
So what are you waiting for??
Do whatever it takes to make it to Vegas!!

See you at TBSE,

The Madow Brothers

Can you see why I couldn’t hold back from sharing that email?

I understand that this is happening next week and doesn’t leave much time for planning but if you can arrange it – you’ll be so glad you did.

I’ll be there and would love to meet you in person!

Yours for Greater Success,

~Betty

Dental CE in Vegas Dental Coaching

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Dental Patient Appreciation Gifts and Give Away Ideas

Dental Patient Appreciation Gifts and Give Away Ideas

Hello Friends,

Are you looking for a fun way to thank your patients for their referrals and encourage your patients to tell their friends, family, neighbors, and co-workers about your office? A great and inexpensive way to do this is to present them with an unexpected gift at their appointment.

Give them something to talk about!

dental gifts and freebies

Here are a few ideas for you…

GIFTS for FALL:

* Apple Cider *

Warm or cold cider is a nice fall treat. You don’t need to give every patient their own jug of cider a small cup of cider will be well received and appreciated. Include a sign near the cider that says:

“You’re the Apple of Our Eye”

* S’mores Kit *

Pinterest has some neat ideas for inexpensive and fun s’more kits.

“We Need S’More Patients Like You!”

we need smore patients like you

Just a few of the creative ways you can exceed your patients’ expectations with this sweet treat… Thank you for sharing 🙂

GIFTS in WINTER:

* Tea *

Attach your business card or a special offer to green tea packets as a special give-away for your patients. Even if they don’t drink tea they can give it to a family member, friend, co-worker or a neighbor. Easy and inexpensive way to advertise your office and exceed your patients’ expectations. The label/tag may say:

“Our Patients are TEA-riffic!”

our patients are teariffic betty hayden consulting dental coach

* Candle *

Mini candle jars make a nice gift. Attach a tag or label with your office info and one of these sayings:

“Our Patients Are Scentsational”

“Your Referrals Warm Our Hearts”

* Lotion *

Pass out little bottles of lotion. If they are not imprinted with your office name add a tag to the bottle with your office name and website with this saying…

“Hands Down We Have The Best Patients In Town!”

* Soup *

Here is a delicious gift idea for Winter: “Warm-Up Wednesday’s” Set up a slow cooker with soup or chili every Wednesday for your patients to enjoy. (Have recipe cards ready to share) Your patients will love the free food!

or this idea…

soup gift idea for your dental patients

Dr. Bruyere and the team are always coming up with thoughtful gifts for their patients!

* Apples *
This one is especially for the offices that are opposed to sharing sugary treats with their patients…

Basket of fresh Apples with a sign or stickers on the apples that say:

“Our Patients Are Awesome to The Core”

“You’re the Apple of our Eyes”

dental office tips and ideas for apple month betty hayden

See my Apple-themed Dental Marketing Ideas for more apple ideas.

GIFTS for SPRING: (For awesome Spring gift ideas visit my Pinterest page HERE

* Flower/Herb/Veggie Seed Packets *

Flower Seed Packets w/a label and business card attached. Flower seed packets can be purchased at most Dollar Stores for around .20 a packet. Great deal! The labels you attach to the flower seed packets could say:

“Your referrals help grow our practice, Thank you! “

“Our Office Blooms Because of you! “

“Please enjoy these flowers growing as much as we enjoy your referrals growing our practice.”

thank you dental referrals growing our practice betty hayden consulting

* Honey *

Give your patients gifts of little jars of honey. Attach a tag saying:

“Thank You For BEE-ing Our Patient”

Fall Dental Marketing Ideas from Betty Hayden

Check out what Dr. Bruyere’s office did…

thank you for being our patient

GIFTS for SUMMER:

* Mini Sunscreen *

Give away mini bottles of sunscreen. If you don’t have them imprinted with your office name, simply add a tag to the bottles.

dental patient appreciation gifts summer sunscreen betty hayden

Dr. David Stall’s Imprinted Sunscreen Patient Appreciation Gifts for Skin Cancer Awareness Month

* Free Ice Cream Cone Certificates *

Team up with local ice cream shop for donations of free ice cream cones.

ANYTIME GIFTS

* Pens *

Purchase imprinted pens and add a tag to the pens that say:

“Take Note We Think You’re Awesome”

“Our Patients are just Write”

Tip: promostuff4u.com has a wonderful selection of pens and they offer exceptional customer service.

* Cookies *

Individually wrapped purchased or homemade cookies are a sweet treat. Add this label:

Thankful for Sweet Patients Like You”

* Flowers *
Fresh single stem flowers or Small potted flowers (ex: inexpensive gift would be a marigold in a small flower pot, you can get mini pots from the dollar store 4/$1.00)

“Your referrals help grow our practice, Thank you! “

“Our Office Blooms Because of you! “

* Xylitol Products *

Offer Xylitol samples of Gum, Mints, and Suckers

Tip: Also have these items available for purchase

* Donuts *

Who doesn’t enjoy a yummy donut occasionally? Display a platter of donuts at the front desk or at your patient beverage station with a sign that says:

Donut Know What We Would Do Without Wonderful Patients Like You!”

* Lip Balm *

Order imprinted lip balm and attach cute tags to the packaging with this saying…

“Our Patients are the Balm!”

Tip: www.lipbalmexpress.com is a great company to order imprinted, all-natural, inexpensive lip balm. See also Pinterest for fun packaging ideas for your lip balm.

These are just a few patient appreciation gift ideas. I’m sure you can come up with even more fun gift ideas. (I would love to see pictures of the gifts you’ve given to your patients.)

Plan to make each month special for your patients with unexpected gifts of appreciation. Important Reminder: Whatever you decide to give away to your patients, include your office name and website on/with the gift whenever possible!!

Did you enjoy these tips and ideas?   I would love and truly appreciate for you to please leave a review/recommendation for me on GOOGLE and/or FACEBOOK

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address and I will send you an invitation to follow my blog. 

Yours for Greater Success,
~Betty – Dental Coach

 

P.S. Please stop by and say hello to me on FacebookTwitterInstagramLinkedIn and Pinterest

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Dental Office Tips and Ideas for November 2019

Dental Office Tips and Ideas for November 2019

Hello Friends,

Can you believe that the New Year is just around the corner? Where are you at with your goals for this year? Have you created opportunities to celebrate reaching (better yet, exceeding) your goals?

Are you working in harmony with your mission, vision, and goals for the practice? If not, what is holding you back? If you really want to reach your goals, you must be willing to get uncomfortable enough to implement change. I am here to help.

How do you want to end this year? What do you want November and December to look like? If you are ready to increase your production, collections, and new patients for November and December – please take a few minutes as a team and together decide which of the following ideas you want to implement. These ideas WILL help you attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations.  As always, my goal is to also help you all stress-less and have more fun at work!

November Dental Ideas Betty Hayden Consulting

Leadership Tips & Ideas:

Leaders instill in their people a hope for success and a belief in themselves. Positive leaders empower people to accomplish their goals.” -Unknown

Employee Appreciation –

Random Acts of Kindness Week: 17th – 20th – Surprise your team with a random gift of appreciation. (Cash, Lunch, Breakfast, Gift Card, Snack, Etc)

Practice Management Tips & Ideas:

Scheduling  – What steps have you taken to ensure your schedules will be able to accommodate those patients that wait until the last minute to use their dental benefits before the year ends?

Reducing last-minute cancelations – If you’re not already doing this now would be a good time to start collecting the patients co-pay at the time of scheduling. Be sure to also remind your patients that the appointment time is being reserved exclusively for them.

Use it or Lose it Reminders – Have you followed up with a call(s) to your patients that haven’t responded to your use it or lose it letters/emails? If you didn’t get your letters and emails sent out I encourage you to take action now. Would you like a sample Use it or Lose it letter? Email me at bhaydenconsulting@gmail.com and I will gladly send one over to you.

Dental Office Insurance Renewal Reminders Betty Hayden Consulting

Marketing Tips & Ideas

Monthly Theme Idea: Gratitude (November is National Gratitude Month)

For your patients: Invite your patients to share what they’re grateful for (turn it into fall decorations by having them fill out fall leaves that you hang on the wall.)

For the community: Visit local businesses with a gift and a note of gratitude for what they do for the community. Or each week feature a local business on your FB/IG pages that you are grateful for.

Reviews/Recommendations – Set a goal to get a certain number of reviews/recommendations to your Facebook and Google pages during the month of November.

 

Patient & Community Educational Idea:

November is Diabetes Month –

All month-long share posts on your social media platforms regarding the importance of regular preventive dental visits to the dentist. When you have diabetes, high blood sugar can take a toll on your entire body — including your teeth and gums.   https://my.clevelandclinic.org/health/diseases/11263-oral-health-problems-and-diabetes

Dental Office Tips and Ideas for Diabetes Month

X-Ray Day: 8th – Create a short video about why radiographs are necessary and their safety to share on your office social media pages.

Social Media Post Ideas to Improve Engagement during the month of November

Daylights Savings: 3rd

National Candy Day: 4th

Red Lipstick Day: 11th

National Clean Out Your Refrigerator Day: 15th

Great American Smokeout: 21st

Flossing Day: 29th

Did you enjoy these tips and ideas?   I would love and truly appreciate for you to please take a second to leave a review/recommendation for me here on GOOGLE and/or FACEBOOK

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address and I will send you an invite to follow. This way, you won’t miss a single idea.

Yours for Greater Success,

~Betty (Dental Coach)

P.S. Please stop by and say hello to me on  FacebookTwitterInstagramLinkedIn and Pinterest

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Ten Simple Ways To Increase Teeth Whitening Acceptance In Your Dental Practice

Ten Simple Ways To Increase Teeth Whitening Acceptance In Your Dental Practice

Hello Friends,

Many of your patients are thinking about all the pictures that they will be smiling for at their end of the year office parties and family dinners. Help them get their smiles camera-ready with teeth whitening. Beautiful bright, white teeth for Winter.

Ever wonder why it is that some offices have a lot of success with teeth whitening sales and other offices not so much?

Here’s why… No whitening system sales or whitening goals will ever be reached or work if the entire team isn’t on board with it and consistently offering it. How do you do that?

Here are 10 Tips to Help Make Teeth Whitening a Successful Service in your Office…

how to increase teeth whitening acceptance in your dental office betty hayden

Step One: 

White Teeth for Doctor(s) and Team Members –
Complimentary whitening trays for each & every team member. They need to have a beautiful white smile and an experience to share with your patients.

Step Two:

GOALS –
Set a monthly whitening goal! Talk about daily goals at morning meetings. Consider offering a team bonus or incentive for every whitening case completed.

Step Three: 

In-office Messaging
In addition to being ENTHUSIASTIC when talking to your patients about the teeth whitening services you offer…Team members can wear buttons and/or have a nice 5×7 framed sign in each treatment room at the patient’s eye level offering teeth whitening…

Get a Whiter, Brighter Smile with
Teeth Whitening!

Whiten yellow teeth & virtually eliminate
tobacco, coffee & tea stains!
Ask us how

Step Four:

Scheduling –
When scheduling hygiene appointments over the phone include these powerful words:
Would you also like to whiten your teeth at this appointment?

Step Five:

Take a Shade –
Let your patient know that you’re going to start the appointment by taking a shade match of their current tooth color for your records. You can show them where they are on the shade guide. This very often leads your patient to ask you about teeth whitening and other cosmetic treatment options.

Step Six:

Listen to your patients –
What are they telling you about upcoming events in their lives? Wedding? Job Hunting? Recently Single? Holiday time? Special Events? Vacation? Class Reunion?
What a great time to ask if they would like to have a bright, white smile for their special event, job interview, etc.

Step Seven:

External Marketing –
Include offers for teeth whitening and patient teeth whitening success stories with your… Newsletters, Postcards, Social Media sites (Facebook, Twitter, Pinterest, Instagram, etc) Website, and Blog Posts.
Step Eight:

Reviews/Testimonials

Videos – Video testimonials are a powerful marketing tool for your social media platforms.

Photos – Take excellent before and after teeth whitening pictures to share on your office social media pages.  Display before and after photos in your office so your patients that may be interested in teeth whitening can see real-life examples.

Online Reviews/Recommendations – Ask your patients to share their teeth whitening experiences on Google and Facebook.

Step Nine:

Use only the BEST teeth whitening products and techniques!
Quality matters. As does comfort! Make this appointment as comfortable & sensitivity-free as possible for your patients.
Step Ten:
Buy Sunglasses –
Because your office is going to be filled with such bright smiles, you’ll need to wear shades!

If that’s not enough for you and because I love you all so much here are

Five Bonus Tips!…

#1 – Offer a fun promotion in the community to local businesses. A drawing to win Free Take-home Teeth whitening trays to one or more people. Offer this at local salons, restaurants and schools.

#2 – BOGO Special Offer – Buy One, Get One 50% Off Teeth Whitening. This special offer increases your opportunity to bring in new patients.

#3 – Make it convenient for your patients to say yes. Your patients are busy, assure them that this appointment will be quick. It’s helpful for all your team members to be cross-trained to take impressions and make trays.

#4 – Teeth Whitening makes a Great Gift! Make gift giving easy for your patients by suggesting that teeth whitening makes the perfect gift! Have Gift Certificates ready for purchase. See Dental Gift Certificates

#5 – Tracking – Be sure to set up computer reminders to call, text, email or send a postcard to your patients that have purchased teeth whitening trays around the time when they will be due for a refill.

Did you enjoy these tips and ideas?   I would love and truly appreciate for you to please take a second to leave a review/recommendation for me here on GOOGLE and/or FACEBOOK

I’m confident that if each step is followed closely and consistently you will see success with your teeth whitening goals.

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address and I will send you an invitation to follow my blog.

Yours for Greater Success,
~Betty

Dental Coach

P.S. Please stop by and say hello to me on FacebookTwitterInstagramLinkedIn and Pinterest

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