Hello, Friends ~
The month of March is the final month of your first quarter. Make it count – spend some time reviewing your numbers, your plans for how to reach your goals, and ways to continually improve your office during the year. With March being Employee Spirit Month it’s also a great month to celebrate your dental team! (Well, isn’t every month a great month to celebrate your team?)
Note: March is an especially important month for any of you that typically struggle with your schedule during the month of September (AKA Sucktember). Be sure to pre-appoint your March hygiene patients for their 6-month continuing care appointments. (If this isn’t already being done with your hygiene patients, make it your goal to schedule their next appt. while they are there in the office.)
Here are a few Practice Management and Marketing Ideas for March to get you started:
~ Practice Management Tips and Ideas ~
National Dentists Day: March 6th – Spend today celebrating the awesome dentists’ in your life! Be sure to take a picture(s) of your dentist(s) to post on your social media pages with a message of appreciation.
National Dental Assistants Recognition Week: 3rd-9th – This is the week to celebrate your hard-working assistants! Be sure to take a picture(s) of your assistants to post on your social media pages with a message of appreciation.
Employee Spirit Month – If you want to increase employee trust, creativity, teamwork, engagement, and productivity, then it’s time to have some fun, commend more, improve communication and huddle up!
Hygiene Continuing Care Opportunity ~
National Cleaning Week: 24 – 30th – Take advantage of the theme for this week by sharing hygiene continuing care email & text reminders with your patients that are due for their appointments. Be sure to include posts on your social media pages too.
~ Dental Marketing Tips & Ideas for the month of March ~
Theme: Tropical Luau
Product/Service Feature: Teeth Whitening
Tagline: “Smiles So Bright You’ll Need To Wear Shades!“
Special Offer: Offer teeth whitening at a reduced price or BOGO (encourages patients to bring a friend) or donate a portion of teeth whitening collections to a local charity.
Remind your patients that gift certificates are available!
Educational Opportunity –
National Kidney Month – Good dental health isn’t just about preventing cavities and keeping your gums healthy. Both tooth decay and gum disease can lead to infections that can cause problems for people with kidney disease. A study in the Journal of Clinical Periodontology reported that people with kidney disease and those on dialysis are more likely to have periodontal disease and other oral health problems than the general population.
~ Social Media Post Ideas to Improve Engagement ~
Employee Appreciation Day 1st
World Compliment Day 1st
Oreo Cookie Day 6th
Daylight Savings Time 10th
Lips Appreciation Day 16th
Kick Butts Day 20th
Spinach Day 26th
What are your plans to make March a great month?
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Yours for Greater Success,