gift card for dental visit

December 2023 Dental Practice Growth, Marketing, and Social Media Content Ideas
by

December 2023 Dental Practice Growth, Marketing, and Social Media Content Ideas

Hello Friends,

December is the last month of office opportunities to end 2023 productive and happy! Thankfully. there are plenty of opportunities to plan for a great month.

The ideas that I am sharing for the month of December when implemented, WILL help you attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations. Get people talking about you! As always, my goal is to also help you all stress-less and have more fun at work!

Practice Owners, if you are not happy with where your practice is at and would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about, or would like to learn what opportunities for improvement exist in your practice... please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.

Here are a few dental practice growth, marketing, and social media content tips & ideas…

Patient Appreciation

Travel Toothbrush Bags – Many of your patients travel during the holidays – Surprise them with a small gift for their travels. Put together toothbrush bags that include a toothbrush, floss, toothpaste, and a “what to do in a dental emergency” handout. You could also include other travel-sized items such as lotion, Advil, lip balm, etc.

Referral Thank you – All month long you can give away xylitol fresh breath mints and gum. Most likely many of your patients will be attending holiday/end-of-year parties and this will help them enjoy fresh breath during those
events. “Your Referrals are the Nicest Compli-MINT! – Thank you!”

Cookie Cutter Week: 1-7 – Purchase a variety of cookie cutters to individually package and seal with an office label that says: “Our Patients Are a CUT Above the Rest!”

Community Involvement

Donations – Open your office as a Drop-Off Location for donations of non-perishable food items or winter gear for families/individuals in need.

Appointment Retention – To encourage patients to keep their scheduled appointments during December, consider having a drawing for a gift basket (ie: filled with cozy winter items & hot cocoa supplies) or a gift card to a local business/restaurant that your patients can enter to win when they come in for their dental appointment before December 23rd.

Gift Certificates: Remember, Gift Certificates/Cards for Teeth Whitening or Dental Treatment should always be available for your patients to purchase as gifts for their loved ones.

Do you like the ideas and content that I share each month? If you do, would you kindly leave me a review/recommendation on Google or Facebook, please? Simply click the following links:   GOOGLE   and/or  FACEBOOK Thank you so much! – I am looking forward to hearing from you!

Social Media Post Content Ideas to Improve Engagement during the month of December

National Cookie Day: 4th 

National 12-hour Fresh Breath Day: 12 – National 12-Hour Fresh Breath Day is about the importance of good oral hygiene and its role in keeping your breath fresh for long periods of time.

Monkey Day: 14th 

Winter (Winter Solstice): 21st

Wishing you a happy & healthy December!

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea!

Yours for Greater Success,

~Betty (Dental Coach)

Before you go… Would you kindly leave me a review/recommendation on Google or Facebook, please? Simply click the following links:   GOOGLE   and/or  FACEBOOK Thank you so much!

Dental Office Tips and Ideas for December 2019
by

Dental Office Tips and Ideas for December 2019

Hello, Friends ~

December is the last month of your final quarter for 2019.

Winter Dental Marketing Ideas from Dental Coach Betty Hayden

What does December typically look like in your dental practice? Schedules jammed with patients trying to use their remaining dental insurance benefits before they expire? Patients breaking their appointments same-day because they’re too stressed out or financially strapped to think about going to the dentist? What about you and your employees – do you mentally check out thinking about your time off for the holidays? Or is it just another stress-free and perfectly productive month? Haha – you have months like that, right? 😉

Regardless of what December usually looks like in your office – take some time now to plan for how you will keep/get a full and productive schedule all month long without any extra stress.  I know that we can’t control the schedule 100% because well you know… life happens. However, we certainly can plan to end the year on a happy note.

I put together a few dental leadership, marketing, and management tips and ideas to help you do just that.

Marketing Tips & Ideas

Cookie Cutter Week: 1-7 – Purchase a variety of cookie cutters to individually package and seal with an office label that says: “Our Patients Are a CUT Above the Rest!” See more patient gift ideas here: Patient Appreciation Gift Ideas

betty hayden consulting dental office tips and ideas winter

Travel Toothbrush Bags – Many of your patients travel during the holidays – Surprise them with a small gift for their travels. Put together toothbrush bags that include a toothbrush, floss, toothpaste and a “what to do in a dental emergency” handout. You could also include other travel sized items such as lotion, Advil, lip balm, etc.

Community Involvement: Donations –  Open your office as a Drop-Off Location for donations of non-perishable food items or winter gear for families/individuals in need.

Oftentimes, local print & TV news will pick up these types of stories. (Especially around the holidays.)

Educational Opportunity: National 12-hour Fresh Breath Day: 12th –Create a few short videos for your social media platforms about the possible causes of bad breath as well as some tips and remedies to keep their breath smelling fresh.  

Practice Management Tips & Ideas

Incomplete Treatment:

Do you have any patients with incomplete treatment or ones that are due/past due in hygiene with remaining insurance benefits that will expire at the end of this year? Do what you can to help them see the need and value in scheduling an appointment this month. Some offices invite their patients to take advantage of “today only” special offers that they share via their social media sites, email blasts, and telephone calls.

Be alert to any patients that are coming in with the doctor or hygienist and have incomplete treatment or are due in hygiene. If the schedule allows, encourage them to take care of both at the same time. This means carefully reviewing all charts in advance of the appointment.

Homecare Products:

December is a great time for Special offers  on Electric Toothbrushes

Cosmetic Dentistry Opportunity:

Many of your patients will be attending holiday parties/events during the month of December. Typically with these special occasions come a lot of picture-taking. Now is a great time to help them see how they can easily get their smile ready for the camera with teeth whitening and other cosmetic treatment/procedures.

Gift Certificates:

Remember, Gift Certificates/Cards for Teeth Whitening or Dental Treatment should always be available for your patients to purchase as gifts for their loved ones.

Leadership Tips & Ideas 

michigan dental coach betty hayden leadership quotes

December is National Write a Business Plan Month – Plan now to make 2020 your Best Year Ever! Meet as a team to discuss marketing ideas, production, & collection goals, new patient goals, continuing education needs/wants, and office maintenance/repairs/remodel needs. Put your plans down on paper! Be sure to include a plan of action: The Who, What, Where, When & How’s!

Note: If you struggle with implementing your leadership, practice management & marketing goals – a dental coaching relationship may be the solution! Contact: Betty @bhaydenconsulting.gmail.com.

~ Social Media Post Ideas to Improve Engagement ~

National Cookie Day: 4th

National Cotton Candy Day: 7th

Short Girl Appreciation Day: 21st (Shortest day of the year) 

National Thank you note day: 26th

Bacon Day: 30th

Sometimes despite your best efforts the schedule still falls apart. Don’t stress over it, instead use that downtime to do some training, team building, and/or office cleaning/organizing.

Did you enjoy these tips and ideas?   I would love and truly appreciate for you to please take a minute to leave a review/recommendation for me on GOOGLE and/or FACEBOOK

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address and I will send you an invitation to follow my blog. 

Yours for Greater Success,
~Betty

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn and Pinterest

Dental Patient Appreciation Gifts and Give Away Ideas
by

Dental Patient Appreciation Gifts and Give Away Ideas

Hello Friends,

Are you looking for a fun way to thank your patients for their referrals and encourage your patients to tell their friends, family, neighbors, and co-workers about your office? A great and inexpensive way to do this is to present them with an unexpected gift at their appointment.

Give them something to talk about!

dental gifts and freebies

Here are a few ideas for you…

GIFTS for FALL:

* Apple Cider *

Warm or cold cider is a nice fall treat. You don’t need to give every patient their own jug of cider a small cup of cider will be well received and appreciated. Include a sign near the cider that says:

“You’re the Apple of Our Eye”

* S’mores Kit *

Pinterest has some neat ideas for inexpensive and fun s’more kits.

“We Need S’More Patients Like You!”

we need smore patients like you

Just a few of the creative ways you can exceed your patients’ expectations with this sweet treat… Thank you for sharing 🙂

GIFTS in WINTER:

* Tea *

Attach your business card or a special offer to green tea packets as a special give-away for your patients. Even if they don’t drink tea they can give it to a family member, friend, co-worker or a neighbor. Easy and inexpensive way to advertise your office and exceed your patients’ expectations. The label/tag may say:

“Our Patients are TEA-riffic!”

our patients are teariffic betty hayden consulting dental coach

* Candle *

Mini candle jars make a nice gift. Attach a tag or label with your office info and one of these sayings:

“Our Patients Are Scentsational”

“Your Referrals Warm Our Hearts”

* Lotion *

Pass out little bottles of lotion. If they are not imprinted with your office name add a tag to the bottle with your office name and website with this saying…

“Hands Down We Have The Best Patients In Town!”

* Soup *

Here is a delicious gift idea for Winter: “Warm-Up Wednesday’s” Set up a slow cooker with soup or chili every Wednesday for your patients to enjoy. (Have recipe cards ready to share) Your patients will love the free food!

or this idea…

soup gift idea for your dental patients

Dr. Bruyere and the team are always coming up with thoughtful gifts for their patients!

* Apples *
This one is especially for the offices that are opposed to sharing sugary treats with their patients…

Basket of fresh Apples with a sign or stickers on the apples that say:

“Our Patients Are Awesome to The Core”

“You’re the Apple of our Eyes”

dental office tips and ideas for apple month betty hayden

See my Apple-themed Dental Marketing Ideas for more apple ideas.

GIFTS for SPRING: (For awesome Spring gift ideas visit my Pinterest page HERE

* Flower/Herb/Veggie Seed Packets *

Flower Seed Packets w/a label and business card attached. Flower seed packets can be purchased at most Dollar Stores for around .20 a packet. Great deal! The labels you attach to the flower seed packets could say:

“Your referrals help grow our practice, Thank you! “

“Our Office Blooms Because of you! “

“Please enjoy these flowers growing as much as we enjoy your referrals growing our practice.”

thank you dental referrals growing our practice betty hayden consulting

* Honey *

Give your patients gifts of little jars of honey. Attach a tag saying:

“Thank You For BEE-ing Our Patient”

Fall Dental Marketing Ideas from Betty Hayden

Check out what Dr. Bruyere’s office did…

thank you for being our patient

GIFTS for SUMMER:

* Mini Sunscreen *

Give away mini bottles of sunscreen. If you don’t have them imprinted with your office name, simply add a tag to the bottles.

dental patient appreciation gifts summer sunscreen betty hayden

Dr. David Stall’s Imprinted Sunscreen Patient Appreciation Gifts for Skin Cancer Awareness Month

* Free Ice Cream Cone Certificates *

Team up with local ice cream shop for donations of free ice cream cones.

ANYTIME GIFTS

* Pens *

Purchase imprinted pens and add a tag to the pens that say:

“Take Note We Think You’re Awesome”

“Our Patients are just Write”

Tip: promostuff4u.com has a wonderful selection of pens and they offer exceptional customer service.

* Cookies *

Individually wrapped purchased or homemade cookies are a sweet treat. Add this label:

“Thankful for Sweet Patients Like You”

* Flowers *
Fresh single stem flowers or Small potted flowers (ex: inexpensive gift would be a marigold in a small flower pot, you can get mini pots from the dollar store 4/$1.00)

“Your referrals help grow our practice, Thank you! “

“Our Office Blooms Because of you! “

* Xylitol Products *

Offer Xylitol samples of Gum, Mints, and Suckers

Tip: Also have these items available for purchase

* Donuts *

Who doesn’t enjoy a yummy donut occasionally? Display a platter of donuts at the front desk or at your patient beverage station with a sign that says:

“Donut Know What We Would Do Without Wonderful Patients Like You!”

* Lip Balm *

Order imprinted lip balm and attach cute tags to the packaging with this saying…

“Our Patients are the Balm!”

Tip: www.lipbalmexpress.com is a great company to order imprinted, all-natural, inexpensive lip balm. See also Pinterest for fun packaging ideas for your lip balm.

These are just a few patient appreciation gift ideas. I’m sure you can come up with even more fun gift ideas. (I would love to see pictures of the gifts you’ve given to your patients.)

Plan to make each month special for your patients with unexpected gifts of appreciation. Important Reminder: Whatever you decide to give away to your patients, include your office name and website on/with the gift whenever possible!!

Did you enjoy these tips and ideas?   I would love and truly appreciate for you to please leave a review/recommendation for me on GOOGLE and/or FACEBOOK

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address and I will send you an invitation to follow my blog. 

Yours for Greater Success,
~Betty – Dental Coach

 

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn and Pinterest