February dental marketing ideas

Dental Office Marketing Ideas for February 2022
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Dental Office Marketing Ideas for February 2022

Hello Friends –

Hope you all are having a wonderful & healthy start to 2022!

Are your plans set to exceed your established patients’ expectations, welcome more new patients, and strengthen your relationship with local businesses within the community? If not, hopefully, the ideas that I am sharing here will help you make plans to enjoy a happy and productive February!

For Children’s Dental Health Month Tips and Ideas Visit Here: https://bettyhaydenconsulting.com/2022/01/05/februarys-childrens-dental-health-month-tips-and-ideas/

February 2022 Dental Office Marketing Ideas

February is International Boost Self-Esteem Month – A beautiful & healthy smile can boost one’s self-esteem and confidence.

February is American Heart Month –

Heart Health Talking Points: Dental Health and Heart Disease Are Related

Dental health and heart disease are intricately linked and the cost for avoiding advanced periodontal disease or even something as mild as gingivitis may very well prove to be the cause of serious medical problems in the future. Be good to your heart beginning with good oral health.

Tip: If you’re not currently taking your patients’ blood pressure at their appointments… make it a goal to start during the month of February. Many people see their dentist more regularly than a physician and could get an early warning about high blood pressure when getting their teeth cleaned or having other dental treatment done.

dental office blood pressure betty hayden consulting

Pet Dental Health Month – Share pet dental health tips on your social media sites, ask people to share pictures of their pets on social media, hand out dog treats packaged with your office information. Even if the patient doesn’t have a dog surely, they know someone who does… a great way to get your office name out there!

Social Media Post Content Ideas to Improve Engagement during the month of February

Groundhog Day: 2

Bubble Gum Day: 4

National Pizza Day: 9

Toothache Day: 9

Super Bowl LVI (56): 13

National Almond Day: 16

Through With The Chew: Week 13-19th / The Great American Spit Out: 17th

National Chili Day: 24 

International Tongue Twister Day: 26

National Tooth Fairy Day: 28 

Did you enjoy these ideas? I would love and truly appreciate it if you would please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK. Thank you!!

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address at bhaydenconsulting@gmail.com and I will send you an invitation to follow my blog.

Yours for Greater Success,
~Betty (AKA Dental Coach)

P.S. Please stop by and say hello to me on  Facebook, Twitter, Instagram, LinkedIn, and Pinterest

Children’s Dental Health Month 2021 Tips and Ideas
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Children’s Dental Health Month 2021 Tips and Ideas

Hello, Friends ~

February is National Children’s Dental Health Month, what do you have planned to help educate families in your community about the need for better dental health?

COVID-19 has brought about many changes to our world; forcing us to also make changes and edits to our daily systems and protocols within our dental practices and how we engage with potential patients in our communities.

Even with these changes, there are still wonderful opportunities to enjoy the privilege of safely helping the children in your respective communities to smile happier and healthier.

Be sure to see Pediatric Dental Marketing Ideas for how to Consistently Exceed Parent & Patient Expectations and Consistently Be Great! Visit here:  Pediatric Dental Marketing Ideas

Here are a few tips and ideas for February’s Children’s Dental Health Month

School Dental Health Presentations – Typically, during Dental Health Month visits are made to the schools by dental office teams or children visit the office for an in-office field trip. If the Pandemic prevents you from visiting the schools or from them visiting you what about offering them a Zoom field trip?

Dental Education Via Social Media – Take advantage of your office social media platforms and website to share a variety of fun and educational posts and videos related to children’s dental health. Content Ideas for Posts and Videos:

  • Healthy Lunch/Snack Ideas
  • How much sugar is in your drink or favorite snacks?
  • What to do in a Dental Emergency?
  • Ortho Care While at School
  • Dental Hygiene with Braces
  • Daily Toothbrushing Chart
  • Dental Health Tips (Importance of sealants, fluoride, mouthguards, regular dental visits.)
  • What kind of toothbrush, toothpaste, floss, and mouth rinse is best?
  • Baby Bottle Tooth Decay 
  • Tongue-Tie – What is it and how is it treated?

Tooth bags – Make up little bags or boxes with a “congratulations on your lost tooth” message from your office with space to write the child’s name. Deliver these to local elementary schools for them to keep on hand for when a student loses a tooth during the school day. Both of my kids came home from school with their lost tooth wrapped in a napkin or in a plain Ziplock bag. Why not take advantage of this opportunity to advertise your office?

OR what about putting together little ortho emergency kits? that include wax, floss threader with floss, etc. The school can keep on hand for ortho emergencies. 🙂

If you’re looking for Dental Health Month activities, crafts, printables, etc. please see my Pinterest board: Children’s Dental Health Month Ideas

Give Kids a Smile Day –

Here are some ideas and tips to help you host a successful Give Kids A Smile day in your office.

The ADA website has an excellent Give Kids A Smile Toolbox https://www.ada.org/en/public-programs/give-kids-a-smile  It’s loaded with information such as Planning, Promotion, Forms, etc. As well, they provide guidance for hosting GKAS during the Pandemic.

Advertising/Marketing your Event – Here are just a few ways to do this:

  • Social Media Pages ~ Make good use of all your social media platforms to share information about GKAS day with posts and videos.
  • TV News ~ Fax & Email a press release.
  • Fliers ~ Create fliers for in-office use and to give out to those in your community.

It’s a really fun day – exhausting yes, and a little heartbreaking but it feels good to volunteer your time and donate your services to help so many children in the community.

If you have any questions about hosting your own Give Kids A Smile Event please contact me at bhaydenconsulting@gmail.com – I am happy to help.

If you have an extra minute I would love and truly appreciate for you to please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK. Thank you!!!

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address at bhaydenconsulting@gmail.com and I will send you an invitation to follow my blog.

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn and Pinterest

Dental Office Marketing Tips and Ideas for February 2021
by

Dental Office Marketing Tips and Ideas for February 2021

Hello Friends,

I hope you and your team are off to a happy and healthy start to 2021!

What are your plans to exceed your established patients’ expectations, welcome more new patients, and strengthen your relationship with local businesses within the community?

With the goal of helping you have an amazing first quarter, I’m sharing some Marketing Tips & Ideas that you can use during the month of February.

Note: If you’re looking for ideas to promote February’s Children’s Dental Health Month and Give Kids A Smile Day please look to this post: https://bettyhaydenconsulting.com/2019/01/28/dental-practice-tips-and-ideas-for-childrens-dental-health-month/

National Snack Food Month – All month long share posts and/or videos with smile healthy snack food ideas on your social media pages. Since we know that food is the way to the hearts of many, why not give away healthy snacks to your patients when they come in for their appointment? Or deliver healthy snacks to local businesses along with office imprinted toothbrushes.

Pet Dental Health Month – Share pet dental health tips on your social media sites, ask people to share pictures of their pets on social media, hand out dog treats packaged with your office information. Even if the patient doesn’t have a dog surely they know someone who does…great way to get your office name out there!

February is American Heart Month so Our focus this month is Heart Health. I am sharing this idea again this year because it is always well-received by the patients and community.

Heart Health Talking Points:
Dental Health and Heart Disease Are Related -Dental health and heart disease are intricately linked and the cost for avoiding advanced periodontal disease or even something as mild as gingivitis may very well prove to be the cause of serious medical problems in the future.
Be good to your heart beginning with good oral health.

Special Days:
Women’s Heart Week: 1-7 – Focus this week on Women’s Heart Health. Have a special gift for your female patients. Hand out heart-healthy tips for your patients to share w/their friends and family.

Wear Red Day: 5th – Have the team wear red today and share pictures to Google My Business, FB & IG

Tip: If you’re not currently taking your patients’ blood pressure at their appointments… make it a goal to start during the month of February.
Many people see their dentist more regularly than a physician and could get an early warning about high blood pressure when getting their teeth cleaned or having other dental treatment done.

dental office blood pressure betty hayden consulting

Have fun with this heart theme!

Educational Opportunity –

Toothache Day: 9th – Share on your social media pages why ignoring a toothache is a bad idea.

Social Media Post Ideas to Improve Engagement during the month of February:

  • Groundhog Day: 2nd
  • Bubble Gum Day: 5th
  • Super Bowl: 7th
  • National Pizza Day: 9th
  • Random Acts of Kindness Day: 17th
  • National Tooth Fairy Day: 28th

Do you know how many new patients you are welcoming into the practice AND how many patients you’re losing each month?  To help you get that data quickly, like within minutes – if your PMS is either Dentrix, Eaglesoft, or Open Dental you can request a complimentary, no-obligation practice data snapshot here: Game-Changing Awareness from Dental Intelligence  – Within minutes we’ll identify your practice’s strengths and uncover hidden opportunities.  I am happy to assist you with this at no charge and with absolutely no obligation to do anything further with me. 

What is on your marketing calendar for February? Message me please to tell me what you have planned to make the month special for your patients and the community.

I would love and truly appreciate for you to please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK.

If you would like some practice management and leadership tips and ideas for February please visit here: https://bettyhaydenconsulting.com/2021/01/11/dental-practice-management-tips-and-ideas-for-february-2021/

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address at bhaydenconsulting@gmail.com and I will send you an invitation to follow my blog.

Yours for Greater Success,
~Betty (AKA Dental Coach)

P.S. Please stop by and say hello to me on  Facebook, Twitter, Instagram, LinkedIn and Pinterest