Dental Marketing and Practice Growth Ideas September 2022

Dental Marketing and Practice Growth Ideas September 2022

Hello Friends,

For many dental offices, September can be a slower month. Even for some of the offices that start the month with a full schedule report that as the month progresses the schedule tends to fall apart. There could be many different reasons why this happens every September. Perhaps for some, it is because families are still adjusting to the back-to-school schedules and don’t want to bother adding a visit to the dentist to their already too-hectic days or it could be because you and your team expect September to be a slow month and that there isn’t anything you can do about it. Whatever the reason, it hurts to have holes in the schedule. Yet, I have some offices that tell me September is always a great month for the schedules and production. I want you all to have that experience – full, healthy, and productive schedules.

The marketing (growth) ideas that I am sharing with you for September will help you reactivate and reappoint patients, attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations. With the ultimate goal of helping you to have more fun and less stress at work.

September 2022 Dental Marketing and Practice Growth Tips & Ideas

Theme: Fall in Love with a Beautiful & Healthy Smile

Focus: Preventive & Cosmetic Services

Giving-Away – Drawing for a Fall-Themed Gift Basket / Patients can enter the drawing by leaving a review on Google and/or Facebook, referring their friends & family, and for coming in for their appts in September.

For offices that offer Clear Aligners/ Invisalign: September is Self-Improvement Month – “If you’re an adult who has been putting off having your teeth straightened because you don’t want to endure the discomfort and the unsightly metal construction of traditional braces, we’re pleased to offer clear aligners – an “invisible” orthodontic alternative.”

Local Business Marketing (Relationship Building) Opportunity: 

September is National Honey Month: Give away little jars of honey with a label or tag that says, for example, “Thank you for Bee-ing an Awesome Neighbor!” or “Our Neighbors are Sweet as Honey!”

Here are a couple of examples… (From King Dental and Dr. Bruyere’s office)

Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.

September is National Fruit & Veggie Month – You could do a quick Facebook live video and/or post content to your social media platforms all about Nutritious School Snack Options. Perhaps, you could even create a cute, simple hand-out for your patients with a list of nutritious snack options and surprisingly unhealthy snacks.

Social Media Post Ideas to Improve Engagement during the month of September – what do your Facebook, Instagram, and Google pages look like? If you’re not keeping them up to date with fresh photos and content you’re missing out on some great opportunities to engage with your active patients, your inactive patients, and your potential patients in the community.

National Cheese Month  

Whole Grains Month

Random Acts of Kindness Day or Be Kind Day: 1 

World Coconut Day: 2 

Grandparent’s Day: 10 


International Chocolate Day: 13 

Autumn (Autumnal Equinox): 23

National Coffee Day: 29 

Family Health and Fitness Day USA: 30 

So there you have it, some fun practice growth ideas for the month of September. Please, be sure to stay in touch with me and keep me updated on any of the ideas that you use. If you have some thoughts on how to take these suggestions to the next level or just ways to improve on them I want to hear from you!

Here are some additional tips and ideas to help you enjoy full, healthy, and productive schedules. 12 Tips To Help You Fill Holes In Your Dental Schedules with Productive Appointments

If you appreciate and enjoy the complimentary ideas and content that I share each month  – I would LOVE for you to PLEASE take a quick minute to leave me a review/recommendation on Google or Facebook. Simply click the following links:    GOOGLE   and/or  FACEBOOK Thank you so much!!

Are you receiving my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea! Feel free to email me at bhaydenconsulting@gmail.com and I will make sure you receive an invitation to follow my monthly ideas.

Wishing you all the healthiest and happiest September!

Yours for Greater Success,

~Betty – Dental Coach

Before you go, would you kindly do something for me? I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links:    GOOGLE   and/or  FACEBOOK Thank you so much!!

Dental Office Tips and Ideas for Football Season

Dental Office Tips and Ideas for Football Season

Hello Friends,

Football season is upon us – whether or not you’re a fan of football, celebrating football season with your office employees,  patients, and the community is a great way to have more fun and exceed expectations.

Here are a few ideas for you…

Special football themed day(s) in the office:

  • Wear your favorite football team gear.
  • Encourage your patients to dress up too.
  • Decorate the office.
  • Take lots of pictures to share on your social media pages.
  • Set up a photo booth area with fun football-related props.
  • Serve football & tailgate foods  &  bottled water.
  • Hand out some patient appreciation gifts such as imprinted lip balm, football shaped/decorated treats, for more ideas check out my Pinterest board HERE.
  • Consider inviting local businesses & referring offices to celebrate with you.

More ideas to celebrate football season:

  • Special Offers on Sport Mouthguards
  • Post sports related dental health tips on your social media pages.
  • Cheer on your local football teams via your social media platforms.
  • Sponsor a local football team.
  • Have a Raffle to win football game tickets or a football-themed gift basket to encourage Facebook Likes, Check-ins, Referrals, and Reviews on Google,and Facebook
  • Deliver football-themed snacks and gifts to local businesses and specialists.

Hope you enjoyed these ideas.

Please share your football fun pictures & ideas with me.

Would you please do something for me? If you enjoy the complimentary ideas that I share each month, I would love and truly appreciate for you to please leave a review/recommendation for me on Google or Facebook here are the links  GOOGLE and/or FACEBOOK

Are you receiving my free dental marketing and practice management ideas every month via email? If not, PLEASE take a second and follow today or send me your email address and I will send you an invitation to follow. This way, you won’t miss a single idea. Feel free to share my blog with your dental friends. ~ Thank you!

Yours for Greater Success!

~Betty

P.S. Please stop by and say hello to me on  FacebookTwitterInstagramLinkedIn and Pinterest

Dental Office Leadership, Management, and Marketing Tips and Ideas for November 2020

Dental Office Leadership, Management, and Marketing Tips and Ideas for November 2020

Hello Friends,

The New Year is just around the corner – it’s understandable that for many 2021 can’t get here soon enough! While that may be true for you too; please, take some time to consider where you are at with your goals for this year. How do you want to end this year? What do you want November and December to look like?

Would you like to increase your production, collections, and new patients? How about reappointing more of your unscheduled/inactive patients? If yes, these ideas that I am sharing with you, when implemented, WILL help you increase production, attract more new patients, build relationships within the community, as well as exceed your established patients’ expectations. 

For the last several years, a few times each month here on my website I share complimentary dental office leadership, marketing, and management tips and ideas. Are you automatically receiving my email post updates to your inbox? If not, PLEASE take a second and follow today or send me your email address and I will send you an invitation to follow. This way, you won’t miss a single idea. Feel free to share my blog with your dental friends. ~ Thank you!

Leadership, Management, and Marketing Tips & Ideas

November 2020

Leadership Tips & Ideas:

The single biggest way to impact an organization is to focus on leadership development. There is almost no limit to the potential of an organization that recruits good people, raises them up as leaders and continually develops them. John Maxwell

Employee Appreciation – National Clean Out Your Refrigerator Day: 15th How is the office refrigerator looking? Time for a good cleaning? After you empty it of all expired foods and give it a good cleaning inside and outside…why not stock it with beverages and healthy snacks for the team to enjoy? It might also be a good time to post a reminder for EVERYONE to remember to ALWAYS clean up after themselves. 

Practice Management Tips & Ideas:

Incomplete Treatment & Insurance Maximum Renewals – Do you have any patients with incomplete treatment or ones that are due/past due in hygiene with remaining insurance benefits that are going to run out at the end of this year? Do what you can to help them see the need and value in scheduling an appointment this month before the end of the year rush really shifts into high gear! 

Have you followed up with a call(s) to your patients that haven’t responded to your use it or lose it letters/emails? If you didn’t get your letters and emails sent out I encourage you to take action now. Would you like a sample Use it or Lose it letter? Email me at bhaydenconsulting@gmail.com and I will gladly send one over to you.

Do you know how many of your active patients have a future appointment and how many do not? Do you know how many of your patients have unscheduled treatment plans and money remaining on their insurance for this year?

To help you get that data quickly, like within minutes – if your PMS is either Dentrix, Eaglesoft, or Open Dental you can request a complimentary, no-obligation practice data snapshot here: Game-Changing Awareness from Dental Intelligence  – Within minutes we’ll identify your practice’s strengths and uncover hidden opportunities.  I am happy to assist you with this at no charge and with absolutely no obligation to do anything further with me. 

Scheduling – What steps have you taken to ensure your schedules will be able to accommodate those patients that wait until the last minute to use their dental benefits before the year ends?

Marketing Tips & Ideas

Candy Buy Back – If you’re starting off the month of November hosting a Candy Buy Back event…be sure to promote it with posts and videos via your social media platforms, and alert the local TV news, and online & print newspapers too.

World Kindness Week: 8th – 14th AND Random Acts of Kindness Week: 16th – 23rdTime to spread some kindness!  Here are a few ideas…

  • Give your patients that come in for an appointment a special surprise gift or treat.
  • Deliver gifts to a few of the local businesses.
  • Reach out to your inactive, unscheduled patients to let them know you’re thinking about them.
  • Is there a patient coming in this month for treatment that is experiencing serious financial hardship and would benefit from some extra kindness by you donating some of their dental treatment?
dental coach betty hayden kindness

Black Friday – Offer Special Pricing on Teeth Whitening, Electric Toothbrushes, Ortho Consultation, or a New Patient Visit.

Cosmetic Dentistry Opportunity:

Many of your patients will soon be attending end of the year office parties/events either in person or via Zoom.  Now is a great time to help them see how they can easily get their smile ready for the camera with teeth whitening and other cosmetic treatment/procedures.

Patient & Community Educational Idea:

November is Diabetes Month –

All month-long share posts on your social media platforms regarding the importance of regular preventive dental visits to the dentist. When you have diabetes, high blood sugar can take a toll on your entire body — including your teeth and gums.

Dental Office Tips and Ideas for Diabetes Month

International Stress Awareness Day: 4th    – Share tips on how to reduce stress & the relationship between stress and oral health. Service/Treatment Feature: Mouthguards.

Social Media Post Ideas to Improve Engagement during the month of November

National Peanut Butter Lovers Month

Childrens’ Book Week: 9th -15th

National Brush Day: 1st (Share videos of proper brushing techniques and how to choose which toothbrush is best)

X-Ray Day: 8th (Why x-rays important to your dental health)

Flossing Day: 27th (Share video demonstrating flossing techniques and tools)

Did you enjoy these tips and ideas?   I would love and truly appreciate for you to please take a second to leave a review/recommendation for me here on GOOGLE and/or FACEBOOK

Yours for Greater Success,

~Betty (Dental Coach)

P.S. Please stop by and say hello to me on  FacebookTwitterInstagramLinkedIn and Pinterest