October 25, 2023 by bettyhayden

November 2023 Dental Practice Growth, Marketing, and Social Media Content Ideas

Hello Friends,

How do you want to end this year? What do you want November and December to look like? Are you planning for and/or creating opportunities that will allow you to celebrate reaching (or better yet, exceed) your goals?

These ideas that I am sharing for November WILL (when implemented) help you attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations.

Practice Growth & Marketing Ideas

Candy Buy Back – Some of you will be starting the month of November hosting and celebrating your office Candy Buy Back event. Promote this event in-office, in the community, and via your Google business listing and social media platforms.

World Kindness Week: 12^th – 18^th AND Random Acts of Kindness Friday: 24^th – Time to spread some kindness! Here are a few ideas…

Give your patients who come in for an appointment a special surprise gift or treat.
Deliver gifts to a few of the local businesses.
Contact your inactive, unscheduled patients to let them know you’re thinking about them.
Is there a patient coming in this month for treatment who is experiencing serious financial hardship and would benefit from some extra kindness by you donating some of their dental treatment?

National Family Week: 19-25th – Contest/Raffle – Your patients can enter for a chance to win a Family Fun Gift Basket – Filled with board games, snacks, activity books, drawing supplies, puzzles, toothbrushes, toothpaste, etc.

Patient & Community Educational Ideas:

November is Diabetes Month – All month-long share posts on your social media platforms regarding the importance of regular preventive dental visits to the dentist. When you have diabetes, high blood sugar can take a toll on your entire body — including your teeth and gums.

November is National Alzheimer’s Disease Month – The bacteria that cause gum disease are associated with the development of Alzheimer’s.

Practice Owners – If you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about or would like to discover areas of opportunity for your practice … please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com. (Plan now to smile more in 2024)

Social Media Post Content Ideas to Improve Engagement during the month of November

National Brush Day: 1st – Take pictures of the team brushing their teeth to share on Facebook and Instagram (Manual and/or Electric Toothbrushes)

National Candy Day: 4th

Daylight Saving Time Ends: 5th (First Sunday) (Turn Back 1 Hour @2:00 AM)

Great American Smokeout: 16th

Flossing Day: 24th – Take pictures of the team flossing their teeth. (Use regular floss, a floss threader, or a water flosser.)

As always, I wish you a happy & productive month!

Before you go, if you appreciate and enjoy the complimentary ideas and content I share each month – PLEASE leave me (Betty Hayden Consulting) a review/recommendation on Google and/or Facebook. Simply click the following links… GOOGLE and/or FACEBOOK– Thank you so much!!

Yours for Greater Success,

~Betty – Dental Coach

Please follow me on Facebook and/or Instagram

September 14, 2023 by bettyhayden

October 2023 National Dental Hygiene Month Tips and Ideas

Hello Friends,

October is National Dental Hygiene Month – This is the time of the year when we celebrate the work our awesome dental hygienists do (which is way more than just “clean teeth”), and we help raise awareness of the importance of good oral health.

Here are some tips and ideas to help you get the celebration started…

Hygienist Appreciation Spotlight

During the month of October introduce your hygienist(s) on your social media platforms. Share a photo and some fun facts.

Celebrate your amazing hygienists all month long (they deserve it!).

Special Shout Out – Ask your patients’ to leave a review/recommendation for their favorite hygienist on Google or Facebook.

Set your Hygienists Up for Success – Make sure that your hygienist(s) have the supplies, instruments, tools, equipment, technology, and systems they need to properly care for their patients.

The Daily 4 – Talk to your patients about the importance of practicing The Daily 4

Four steps that lead to a healthy smile:

Brush: Using a soft toothbrush and fluoride toothpaste – Brush your teeth for two minutes at least twice a day.
Floss: Floss between your teeth once a day to remove plaque that brushing your teeth fails to remove.
Rinse: Rinsing with an antimicrobial mouthwash helps to reach the bacteria that brushing, and flossing cannot.
Chew: Chewing sugar-free gum after a meal will help produce saliva, which fights cavities, neutralizes plaque, strengthens enamel, and cleans food debris from teeth.

Social Media Post Content Ideas to Boost Patient & Community Engagement During October

All month-long share posts and/or short videos on your social media platforms regarding the importance of regular preventive dental wellness visits.

Video Topic Ideas:

Proper Brushing Techniques
Electric or Manual Toothbrush – Which one is best
How to Floss
Benefits of Sealants
How to choose toothpaste, mouthwash, etc.
Good Snacks Bad Snacks
How Fluoride treatments benefit children and adults!
What to do about bad breath

Dental Hygiene Photo Slideshow – Create a photo slideshow of your hygienists and/or team practicing what they preach when it comes to caring for their smiles… for example, brushing their teeth(manual and electric toothbrush, how much toothpaste, etc.), flossing (using floss, water flosser, or floss pick), rinsing w/mouthwash, etc. Have fun with the photos. Share the photo slideshow on your Facebook, Instagram, and Google My Business platforms.

World Smile Day: 6th – Invite your patients to share pictures of themselves, their family, and/or their pets smiling on your Facebook page to be entered into a drawing to win a prize. Goal: fill FB & IG newsfeeds with happy smiles!

Photo Backdrop & Smiley Props – Set up a photo area for your team and patients to take pictures to celebrate World Smile Day. Share to Google My Business, Facebook, and Instagram

Please follow and say hello to me on Facebook and/or Instagram

Child-friendly offices –

Kids’ Goal Setting Week: 1st – 7th – Share ideas for dental hygiene goals for children. For example, for your young patients, design a hand-out that includes a toothbrushing chart to track their daily brushing progress. You could even have a fun gift that they can enter to win by turning in their completed brushing chart to the office at the end of the month.

Hygiene Department Management Tip

Hygiene Re-Appointments – The best way to keep your patients active is to be sure to reappoint them for their next hygiene continuing care visit when they are there at the office and still in the treatment room.

Also, help more of your patients say yes to your treatment recommendations and have them reserve their appointment at the time treatment is diagnosed and presented to them.

This is important if you want to reduce patient attrition and reduce the amount of money and time spent trying to reach these patients later on down the road.

Wishing you all a wonderful dental hygiene month!

I would love and truly appreciate it if you would please take a second and share a review/recommendation for me on GOOGLE and/or FACEBOOK Thank you very much!!!

Yours for Greater Success,

~Betty (Dental Coach)

P.S. Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea

October 21, 2022 by bettyhayden

Dental Marketing and Practice Growth Ideas for November 2022

Hello Friends,

The New Year is just around the corner! Where are you at with your practice growth goals for this year?

How do you want to end this year? What do you want November and December to look like? These ideas that I am sharing for November WILL (when implemented) help you attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations.

November 2022, Practice Growth (Marketing) Tips & Ideas

Patient & Community Educational Ideas:

National Alzheimer’s Disease Month – The bacteria that cause gum disease are associated with the development of Alzheimer’s.

X-Ray Day: 8^th – Create a short video or post about why radiographs are necessary and their safety to share on your social media platforms.

Great American Smokeout: 17th (Dangers of smoking, chewing, and vaping)

Marketing Tips & Ideas

Monthly Theme Idea: Gratitude (November is National Gratitude Month)

For your patients: Invite your patients to share what they’re grateful for (turn it into fall decorations by having them fill out fall leaves that you hang on the wall.)

For the community: Visit local businesses with a gift and a note of gratitude for what they do for the community. Or each week feature a local business on your FB/IG pages that you are grateful for.

Reviews/Recommendations – Set a goal to get a certain number of reviews/recommendations to your Facebook and Google pages during the month of November.

Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about, or would like to learn what opportunities for improvement exist in your practice... please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.

Social Media Post Content Ideas to Improve Engagement during the month of November

National Pomegranate Month

World Kindness Week: 13-19

Cinnamon Day: 1

National Brush Day: 1

National Candy Day: 4

Daylight Saving Time Ends: 6 (First Sunday) (Turn Back 1 Hour @2:00 AM)

National Nachos Day: 6 (Because Nachos are delicious! And you’re “nacho” average dental team! 😉 )

Red Lipstick Day: 11

World Hello Day: 21

Flossing Day: 25

Wishing you all the happiest and most productive November ever!

Do you like the ideas and content that I share each month? If you do, would you kindly leave me a review/recommendation on Google or Facebook, please? Simply click the following links: GOOGLE and/or FACEBOOK Thank you so much! – Looking forward to hearing from you!!

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address (bhaydenconsulting@gmail.com) and I will send you an invite to follow. This way, you won’t miss a single idea!

Yours for Greater Success,

~Betty (Dental Coach)

P.S. Please stop by and say hello to me on Facebook, Instagram, LinkedIn, and Pinterest

wait! before you go… Would you kindly leave me a review/recommendation on Google or Facebook, please? Simply click the following links: GOOGLE and/or FACEBOOK Thank you so much!

September 22, 2022 by bettyhayden

Dental Office Marketing and Practice Growth Ideas for October 2022

Hello Friends,

We’re so close to the start of the final quarter of the year. Here are some ideas and strategies that will help you end the year strong & happy.

October is Apple Month – “You can count the seeds in an apple, but you can’t count the apples in a seed.“

Marketing your dental practice is like planting seeds. Some seeds sprout right away, and others may take a while. You may have written some seeds off as a loss and when you least expect it, there it sprouts and produces beautiful results. And some may sprout where you don’t even remember planting.

What are your marketing seeds? Everything that you do, everything that the patient (and potential patient) sees, hears & feels. Everything Matters!

The tips and ideas (practice growth seeds) when implemented will keep things fresh and fun in your office. More importantly, they will exceed your current patients’ and potential patients’ expectations – why is this so important? Because exceeding your patients’ expectations will help keep them loyal to your office. Contributing to practice growth! These things will allow you to focus on doing what you do best, helping your patients achieve healthy and beautiful smiles.

Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.

Apple Month – Patient & Community Appreciation

Patient Gift– Set out a bowl or basket of apples to give to your patients’ and visitors to the office.

Build & Strengthen Relationships with the local businesses in your community by delivering some gifts to them. For example,

Basket of Apples
Donuts and Apple Cider
Apple Pie
Toothbrush or Lip Balm attached to an apple-shaped gift tag.

Patient & Community Dental Health Education Ideas:

October is Breast Cancer Awareness Month – See more ideas here: Ideas for Breast Cancer Awareness Month

October is National Dental Hygiene Month – See Tips & Ideas for National Hygiene Month

Do you like the ideas that I share each month? If you do, would you kindly leave me a review/recommendation on Google or Facebook, please? Simply click the following links: GOOGLE and/or FACEBOOK Thank you so much! – Looking forward to hearing from you!

Social Media Post Ideas to Improve Engagement during the month of October

Even if you’re not a fan of social media, please remember that most likely many of your patients and potential patients are using these platforms regularly. Engage with them! You want to be where they are and since first impressions matter – make sure that your office is making a positive impression. Just like with reviews on your Google listing you want reviews/recommendations from your patients on your office Facebook page too.

Spinach Lovers Month

National Walk Your Dog Day: 1

National Taco Day: 4

World Smile Day: 7th

National Salmon Day: 8

World Egg Day: 13

Senior Health & Fitness Day: 25

National Knock-Knock Jokes Day: 31

I hope you enjoyed these ideas. Let me know what you have planned.

Wishing you the happiest October!

Yours for Greater Success,

~Betty – Dental Coach

Before you go, I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links: GOOGLE and/or FACEBOOK Thank you so much!!