September 14, 2023 by bettyhayden

October 2023 National Dental Hygiene Month Tips and Ideas

Hello Friends,

October is National Dental Hygiene Month – This is the time of the year when we celebrate the work our awesome dental hygienists do (which is way more than just “clean teeth”), and we help raise awareness of the importance of good oral health.

Here are some tips and ideas to help you get the celebration started…

Hygienist Appreciation Spotlight

During the month of October introduce your hygienist(s) on your social media platforms. Share a photo and some fun facts.

Celebrate your amazing hygienists all month long (they deserve it!).

Special Shout Out – Ask your patients’ to leave a review/recommendation for their favorite hygienist on Google or Facebook.

Set your Hygienists Up for Success – Make sure that your hygienist(s) have the supplies, instruments, tools, equipment, technology, and systems they need to properly care for their patients.

The Daily 4 – Talk to your patients about the importance of practicing The Daily 4

Four steps that lead to a healthy smile:

Brush: Using a soft toothbrush and fluoride toothpaste – Brush your teeth for two minutes at least twice a day.
Floss: Floss between your teeth once a day to remove plaque that brushing your teeth fails to remove.
Rinse: Rinsing with an antimicrobial mouthwash helps to reach the bacteria that brushing, and flossing cannot.
Chew: Chewing sugar-free gum after a meal will help produce saliva, which fights cavities, neutralizes plaque, strengthens enamel, and cleans food debris from teeth.

Social Media Post Content Ideas to Boost Patient & Community Engagement During October

All month-long share posts and/or short videos on your social media platforms regarding the importance of regular preventive dental wellness visits.

Video Topic Ideas:

Proper Brushing Techniques
Electric or Manual Toothbrush – Which one is best
How to Floss
Benefits of Sealants
How to choose toothpaste, mouthwash, etc.
Good Snacks Bad Snacks
How Fluoride treatments benefit children and adults!
What to do about bad breath

Dental Hygiene Photo Slideshow – Create a photo slideshow of your hygienists and/or team practicing what they preach when it comes to caring for their smiles… for example, brushing their teeth(manual and electric toothbrush, how much toothpaste, etc.), flossing (using floss, water flosser, or floss pick), rinsing w/mouthwash, etc. Have fun with the photos. Share the photo slideshow on your Facebook, Instagram, and Google My Business platforms.

World Smile Day: 6th – Invite your patients to share pictures of themselves, their family, and/or their pets smiling on your Facebook page to be entered into a drawing to win a prize. Goal: fill FB & IG newsfeeds with happy smiles!

Photo Backdrop & Smiley Props – Set up a photo area for your team and patients to take pictures to celebrate World Smile Day. Share to Google My Business, Facebook, and Instagram

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Child-friendly offices –

Kids’ Goal Setting Week: 1st – 7th – Share ideas for dental hygiene goals for children. For example, for your young patients, design a hand-out that includes a toothbrushing chart to track their daily brushing progress. You could even have a fun gift that they can enter to win by turning in their completed brushing chart to the office at the end of the month.

Hygiene Department Management Tip

Hygiene Re-Appointments – The best way to keep your patients active is to be sure to reappoint them for their next hygiene continuing care visit when they are there at the office and still in the treatment room.

Also, help more of your patients say yes to your treatment recommendations and have them reserve their appointment at the time treatment is diagnosed and presented to them.

This is important if you want to reduce patient attrition and reduce the amount of money and time spent trying to reach these patients later on down the road.

Wishing you all a wonderful dental hygiene month!

I would love and truly appreciate it if you would please take a second and share a review/recommendation for me on GOOGLE and/or FACEBOOK Thank you very much!!!

Yours for Greater Success,

~Betty (Dental Coach)

P.S. Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea

February 22, 2023 by bettyhayden

Dental Office Marketing and Practice Growth Ideas for March 2023

Hello Friends,

How is the first quarter of 2023 looking for your practice? What are your plans for March to exceed your patients’ expectations as well as attract and welcome more new patients?

If you haven’t made any plans or are looking for some ideas to make March an excellent month – I got you. Check these out…

Dental Marketing and Practice Growth Tips & Ideas for March 2023

Theme: March Madness (Bracket Madness)

Product/Service Feature: Orthodontics

May all your straight teeth “swishes” come true!

Patient Appreciation Gifts– Add some fun to your patients’ visits during the month of March with unexpected gifts. Give away little basketball kick balls or little oranges (clementines) that you use a food-grade marker to draw basketball lines onto them. “Our Office Patients are a Slam Dunk!“

Contest/Give-Away – Basketball-Themed Gift Basket. Filled with snacks, a basketball, a toothbrush, floss, mouth rinse, and whatever else you’d like to add.

Practice Owners – I would love the opportunity to work along with you and your team to help you set and exceed your practice goals. If you would like to schedule a no-obligation, complimentary consultation to learn how our coaching program works, please email me at bhaydenconsulting@gmail.com.

Referring Doctors, Patients, and Community Appreciation Opportunity –

National Write A Letter of Appreciation Week: 1-7 – Send appreciation cards/notes to your favorite loyal patients, your favorite referring doctors, and your favorite local businesses.

Celebrate Your Name Week March 5-11 – Fun & Inexpensive gift idea: Pick 2-4 names each day (that the office is open) to post on Facebook/Instagram, the persons with those names can come by the office on that day only to pick up a FREE toothbrush (or lip balm). This an easy way to get posts shared and get your name out there!!

Educational Opportunities –

National Nutrition Month – Nutrition and oral health go hand in hand. Diet and nutrition affect the health of the tissues in the mouth, and the health of the mouth affects the nutrients consumed. Choose healthy foods and drinks for healthier smiles.

National Kidney Month – Both tooth decay and gum disease can lead to infections that can cause problems for people with kidney disease. A study in the Journal of Clinical Periodontology reported that people with kidney disease and those on dialysis are more likely to have periodontal disease and other oral health problems than the general population.

Social Media Post Content Ideas to Improve Engagement during the month of March (Be active on your social media platforms with fresh content.)

Pig Day: 1^st

Daylight Saving Time Begins: 12^th

Lips Appreciation Day: 16^th

Spring: 20^th

Pecan Day: 25^th

Pencil Day: 30^th

If you enjoy the ideas that I share or if they’ve been of help to you and your practice – I would love and truly appreciate it if you would please take a second and leave a review/recommendation for me on GOOGLE and/or FACEBOOK. Thank you! Looking forward to hearing from you!!

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address at bhaydenconsulting@gmail.com and I will send you an invitation to follow my blog.

Think Spring!! As always, wishing you a happy, healthy, and productive month!

Yours for Greater Success,

~Betty (Dental Coach)

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn, and Pinterest

January 5, 2022 by bettyhayden

February’s Children’s Dental Health Month Tips and Ideas

Hello Friends ~

February is National Children’s Dental Health Month, what do you have planned to help educate families in your community about the need for better dental health?

Even with the changes and limitations that the pandemic has brought upon us, there are still wonderful opportunities to enjoy the privilege of safely helping the children in your respective communities to smile happier and healthier.

Be sure to see Pediatric Dental Marketing Ideas for how to Consistently Exceed Parent & Patient Expectations and Consistently Be Great! Visit here: Pediatric Dental Marketing Ideas

Here are a few tips and ideas for February’s Children’s Dental Health Month

Dental Education Via Social Media Platforms – Take advantage of your office social media platforms and website to share a variety of fun and educational posts and short videos related to children’s dental health. This is so easy, and free!

Content Ideas for Posts and Videos:

Healthy Lunch/Snack Ideas
How much sugar is in your drink or favorite snacks?
What to do in a Dental Emergency?
Ortho Care While at School
Dental Hygiene with Braces
Daily Toothbrushing Chart
Dental Health Tips (Importance of sealants, fluoride, mouthguards, regular dental visits.)
What kind of toothbrush, toothpaste, floss, and mouth rinse is best?
Baby Bottle Tooth Decay
Tongue-Tie – What is it and how is it treated?

More Content Ideas – If you’re looking for Dental Health Month activities, crafts, printables, etc. please see my Pinterest board: Children’s Dental Health Month Ideas

School Dental Health Presentations – Typically, during Dental Health Month visits are made to the schools by dental office teams or children visit the office for an in-office field trip. If the Pandemic prevents you from visiting the schools or from them visiting your office, what about offering them a Zoom field trip?

Give Kids a Smile Day – Here are some ideas and tips to help you host a successful Give Kids a Smile Day in your office.

The ADA website has an excellent Give Kids A Smile Toolbox https://www.ada.org/en/public-programs/give-kids-a-smile It’s loaded with information such as Planning, Promotion, Forms, etc. As well, they provide guidance for hosting GKAS during the Pandemic.

Advertising/Marketing your Event – Here are just a few ways to do this:

Social Media Pages ~ Make good use of all your social media platforms to share information about GKAS day with posts and videos.
TV News ~ Fax & Email a press release.
Fliers ~ Create fliers for in-office use and to give out to those in your community.

It’s a fun day – exhausting yes, and a little heartbreaking but it feels good to volunteer your time and donate your services to help so many children in the community.

Special Offers during February – Consider having special pricing or promotions on Sealants, Ortho, Fluoride, Mouthguards, etc.

If you enjoy the ideas that I share or if they’ve been of help to you and your practice – I would love and truly appreciate for you to please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK. Thank you!!!

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn and Pinterest

November 9, 2021 by bettyhayden

December 2021 Dental Office Marketing Tips and Ideas

Hello Friends,

December is the last month of your final quarter for 2021 – What are your marketing plans for December?

The ideas that I am sharing for the month of December WILL help you attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations. Get people talking about you! As always, my goal is to also help you all stress-less and have more fun at work!

Dental Marketing (Growth) Tips and Ideas for December 2021

(Note: If there are other months or topics you would like to find ideas for simply put the keyword into the “search” bar to the right of this page or if you’re reading this on your phone it will be at the end of this page. )

Community Involvement: Donations – Open your office as a Drop-Off Location for donations of non-perishable food items or winter gear for families/individuals in need.

Patient Appreciation Gift Idea – Cookie Day: 4th and Hot Cocoa Day: 12th – All month long you can give away individually wrapped cookies with a packet of cocoa and a tag/label attached that says “Warm Wishes for a Sweet Winter“.

To encourage patients to keep their scheduled appointments during December, consider having a drawing for a gift basket (ie: filled with hot cocoa supplies) or gift card to a local business that your patients can enter to win when they come in for their dental appointment before December 23rd.

Travel Toothbrush Bags – Many of your patients travel during the holidays – Surprise them with a small gift for their travels. Put together toothbrush bags that include a toothbrush, floss, toothpaste, and a “what to do in a dental emergency” handout. You could also include other travel-sized items such as lotion, Advil, lip balm, etc.

Gift Certificates: Remember, Gift Certificates/Cards for Teeth Whitening or Dental Treatment should always be available for your patients to purchase as gifts for their loved ones.

Educational Idea –National 12-hour Fresh Breath Day: 12th – Great Dental Education Opportunity to discuss with your patients and on your social media platforms the possible causes of bad breath and treatment remedies.

Social Media Post Content Ideas to help improve and encourage engagement during the month of December

National Pear Month

National Cupcake Day: 15

Winter (Winter Solstice): 21

National Candy Cane Day: 26

Bacon Day: 30

Did you enjoy these tips and ideas? I would love and truly appreciate it for you to please take a second to leave a review/recommendation for me here on GOOGLE and/or FACEBOOK – Thank you!!!

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address to bhaydenconsulting@gmail.com and I will send you an invite to follow. This way, you won’t miss a single idea.

Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.

Wishing you a happy & healthy December!

Yours for Greater Success,

~Betty (Dental Coach)

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