May 17, 2022 by bettyhayden

Dental Marketing and Practice Growth Tips and Ideas for June 2022

Hello Friends –

The month of June will close out your second quarter for the year; are you on track to exceed your goals? If yes, congratulations! If not, there is still time to make it happen.

Before I share my practice growth and marketing tips and ideas for June 2022, here are some questions to consider:

Of your active patients (seen in the last 18 months) how many have a next appointment scheduled and how many do not?
How many patients left the practice this year?
What can you do together as a team to retain more patients by consistently exceeding their expectations?
What can you do to welcome more new patients and engage with the people in your community?
What can you do together as a team to help more patients say yes to your very best care? When your patients are healthy – the practice is healthy.

To assist you in getting a baseline of where your numbers are at, like within minutes – if your PMS is either Dentrix, Eaglesoft, or Open Dental you can request a complimentary, no-obligation practice data snapshot here: Game-Changing Awareness from Dental Intelligence – Within minutes we’ll identify your practice’s strengths and uncover hidden opportunities. I am happy to assist you with this at no charge.

Doctors, if you’re struggling to reach your practice goals or want to enjoy improved practice growth – feel free to contact me for a complimentary, no-obligation 30-minute telephone consultation at bhaydenconsulting@gmail.com to see if a coaching relationship is right for you.

June is Oral Health Month & Smile Month – Great opportunities to encourage the community and your patients to smile healthier & happier.

Theme: Summer Sun & Smiles

Focus: Preventive Care (Cleanings, Sealants, Mouthguards, and Fluoride for Adults and Children)

Goal: Raise awareness of the importance of preventive dental care (getting patients back on track with regular dental visits), take better care of your current patients, increase production, and bring in new patients.

Example of Scripting for Sealants:

Sealants: “A Tooth Without A Sealant is like a Car Without A Seat Belt” Dental Sealants Protect Your Teeth Against Decay and Cavities.

Educational Opportunity ~

Men’s Health Week: 14^th -20^th/ Compared to women, men are less likely to visit a dentist, oftentimes, only seeing a dentist when a problem arises. Share dental health tips for men on your website, and social media sites.

Would you kindly do something for me, please? If you appreciate and enjoy the complimentary ideas that I share each month – I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links… GOOGLE and/or FACEBOOK Thank you so much!!

Dental Social Media Post Content Ideas for June 2022 to help you build and improve engagement.

dental social media content ideas from Betty Hayden Consulting

June is National Fruit & Veggies Month

Doughnut Day or Donut Day: 3-4

Artichoke Days: 11-12

Corn on the Cob Day: 11

Family Fitness and Health Day: 11

Summer Solstice: 21

National Onion Day: 27

International Body Piercing Day: 28

I hope you enjoyed these ideas for June.

Wishing you all a month filled with smiles!!

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea! Or, if you have an area(s) in the practice that you’re struggling with, feel free to email me at bhaydenconsulting@gmail.com

Yours for Greater Success,

~Betty – Dental Coach

Before you go, would you please do something for me? If you appreciate and enjoy the complimentary ideas and content that I share each month – I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links. GOOGLE and/or FACEBOOK Thank you so much!!

January 5, 2022 by bettyhayden

February’s Children’s Dental Health Month Tips and Ideas

Hello Friends ~

February is National Children’s Dental Health Month, what do you have planned to help educate families in your community about the need for better dental health?

Even with the changes and limitations that the pandemic has brought upon us, there are still wonderful opportunities to enjoy the privilege of safely helping the children in your respective communities to smile happier and healthier.

Be sure to see Pediatric Dental Marketing Ideas for how to Consistently Exceed Parent & Patient Expectations and Consistently Be Great! Visit here: Pediatric Dental Marketing Ideas

Here are a few tips and ideas for February’s Children’s Dental Health Month

Dental Education Via Social Media Platforms – Take advantage of your office social media platforms and website to share a variety of fun and educational posts and short videos related to children’s dental health. This is so easy, and free!

Content Ideas for Posts and Videos:

Healthy Lunch/Snack Ideas
How much sugar is in your drink or favorite snacks?
What to do in a Dental Emergency?
Ortho Care While at School
Dental Hygiene with Braces
Daily Toothbrushing Chart
Dental Health Tips (Importance of sealants, fluoride, mouthguards, regular dental visits.)
What kind of toothbrush, toothpaste, floss, and mouth rinse is best?
Baby Bottle Tooth Decay
Tongue-Tie – What is it and how is it treated?

More Content Ideas – If you’re looking for Dental Health Month activities, crafts, printables, etc. please see my Pinterest board: Children’s Dental Health Month Ideas

School Dental Health Presentations – Typically, during Dental Health Month visits are made to the schools by dental office teams or children visit the office for an in-office field trip. If the Pandemic prevents you from visiting the schools or from them visiting your office, what about offering them a Zoom field trip?

Give Kids a Smile Day – Here are some ideas and tips to help you host a successful Give Kids a Smile Day in your office.

The ADA website has an excellent Give Kids A Smile Toolbox https://www.ada.org/en/public-programs/give-kids-a-smile It’s loaded with information such as Planning, Promotion, Forms, etc. As well, they provide guidance for hosting GKAS during the Pandemic.

Advertising/Marketing your Event – Here are just a few ways to do this:

Social Media Pages ~ Make good use of all your social media platforms to share information about GKAS day with posts and videos.
TV News ~ Fax & Email a press release.
Fliers ~ Create fliers for in-office use and to give out to those in your community.

It’s a fun day – exhausting yes, and a little heartbreaking but it feels good to volunteer your time and donate your services to help so many children in the community.

Special Offers during February – Consider having special pricing or promotions on Sealants, Ortho, Fluoride, Mouthguards, etc.

If you enjoy the ideas that I share or if they’ve been of help to you and your practice – I would love and truly appreciate for you to please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK. Thank you!!!

Don’t miss out on any of the ideas that I share each month! Are you receiving my complimentary Practice Management and Marketing Ideas in your email inbox each month? If not, please start following us today. If you prefer, send me your email address at bhaydenconsulting@gmail.com and I will send you an invitation to follow my blog.

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on Facebook, Twitter, Instagram, LinkedIn and Pinterest

November 9, 2021 by bettyhayden

December 2021 Dental Office Marketing Tips and Ideas

Hello Friends,

December is the last month of your final quarter for 2021 – What are your marketing plans for December?

The ideas that I am sharing for the month of December WILL help you attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations. Get people talking about you! As always, my goal is to also help you all stress-less and have more fun at work!

Dental Marketing (Growth) Tips and Ideas for December 2021

(Note: If there are other months or topics you would like to find ideas for simply put the keyword into the “search” bar to the right of this page or if you’re reading this on your phone it will be at the end of this page. )

Community Involvement: Donations – Open your office as a Drop-Off Location for donations of non-perishable food items or winter gear for families/individuals in need.

Patient Appreciation Gift Idea – Cookie Day: 4th and Hot Cocoa Day: 12th – All month long you can give away individually wrapped cookies with a packet of cocoa and a tag/label attached that says “Warm Wishes for a Sweet Winter“.

To encourage patients to keep their scheduled appointments during December, consider having a drawing for a gift basket (ie: filled with hot cocoa supplies) or gift card to a local business that your patients can enter to win when they come in for their dental appointment before December 23rd.

Travel Toothbrush Bags – Many of your patients travel during the holidays – Surprise them with a small gift for their travels. Put together toothbrush bags that include a toothbrush, floss, toothpaste, and a “what to do in a dental emergency” handout. You could also include other travel-sized items such as lotion, Advil, lip balm, etc.

Gift Certificates: Remember, Gift Certificates/Cards for Teeth Whitening or Dental Treatment should always be available for your patients to purchase as gifts for their loved ones.

Educational Idea –National 12-hour Fresh Breath Day: 12th – Great Dental Education Opportunity to discuss with your patients and on your social media platforms the possible causes of bad breath and treatment remedies.

Social Media Post Content Ideas to help improve and encourage engagement during the month of December

National Pear Month

National Cupcake Day: 15

Winter (Winter Solstice): 21

National Candy Cane Day: 26

Bacon Day: 30

Did you enjoy these tips and ideas? I would love and truly appreciate it for you to please take a second to leave a review/recommendation for me here on GOOGLE and/or FACEBOOK – Thank you!!!

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address to bhaydenconsulting@gmail.com and I will send you an invite to follow. This way, you won’t miss a single idea.

Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.

Wishing you a happy & healthy December!

Yours for Greater Success,

~Betty (Dental Coach)

October 13, 2021 by bettyhayden

November 2021 Dental Marketing Tips and Ideas

Hello Friends,

What is on your marketing calendar for November? If you’re looking for some marketing ideas to help grow your practice and enjoy your best November ever – I have some ideas for you!

These ideas WILL help you attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations. Get people talking about you! As always, my goal is to also help you all stress-less and have more fun at work!

Marketing Tips & Ideas for November 2021

Candy Buy Back – If you’re starting off the month of November hosting a Candy Buy Back event… be sure to promote it with posts and videos via your social media platforms, and alert the local TV news, and online & print newspapers too.

Black Friday – Offer Special Pricing on Teeth Whitening, Electric Toothbrushes, or Ortho Consultations

Cosmetic Dentistry Opportunity:

Many of your patients will soon be attending end-of-the-year office parties/events. Now is a great time to help them see how they can easily get their smile ready for the camera with teeth whitening, veneers, ortho, and other cosmetic treatment/procedures.

Be sure to make available Dental Gift Cards/Certificates for purchase.

Please stop by and say hello to me on Facebook, Instagram, LinkedIn, and Pinterest

Patient & Community Education Idea:

November is Diabetes Month – All month-long share posts on your social media platforms regarding the importance of regular preventive dental visits to the dentist. When you have diabetes, high blood sugar can take a toll on your entire body — including your teeth and gums.

Dental Office Tips and Ideas for Diabetes Month

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address to bhaydenconsulting@gmail.com and I will send you an invite to follow. This way, you won’t miss a single idea.

Social Media Post Content Ideas to Improve Engagement during the month of November

National Gratitude Month

National Brush Day: 1^st (Share videos of proper brushing techniques and how to choose which toothbrush is best)

Cinnamon Day: 1^st

National Candy Day: 4^th

Daylight Saving Time Ends: 7^th

X-Ray Day: 8^th (Why x-rays important to your dental health)

Great American Smokeout: 18th (Dangers of smoking, chewing, and vaping)

World Hello Day: 21^st

Flossing Day: 26^th (Share video demonstrating flossing techniques and tools)

Wishing you all the happiest November!

Did you enjoy these tips and ideas? I would love and truly appreciate for you to please take a second to leave a review/recommendation for me here on GOOGLE and/or FACEBOOK

Yours for Greater Success,

~Betty (Dental Coach)

Enjoy this blog? Follow me for more ideas.