The month of May brings many wonderful opportunities to reach out to and build relationships and show our appreciation to more people in the community. Here is why:
During the month of May you have:
Teacher Appreciation Week: 2nd – 6th
National Nurses Day and Week: 6th -12th
National Hospital Week: 8th – 14th
National Nursing Home Week: 8th -14th
National Police Week: 15th -21st
We don’t need a “reason” to celebrate and aknowledge our hard-working and awesome teachers, nurses, and police officers however the month of May gives us that extra boost to do so. Don’t let this great opportunity and privilege to reach out to the teachers, nurses, and police officers in your community pass you by.
How can you reach out to them? Here are a few ideas for you:
First, let’s start with any of your patients that are teachers, nurses, or police officers.
Run a report with any patients that are school teachers, nurses, and police officers and send “We Appreciate You” cards to them. Unexpected and very much welcomed.
Put together some little thank you gifts to give your patients that are teachers/nurses/police officers when they come in for their dental appointment during the month of May.
See my Pinterest Board for a ton of ideas: Appreciation Gift Ideas
Second, reach out to the teachers, nurses, and officers in the community that are not “yet” patients at your office.
Host a Favorite Teacher/Nurse/Police Officer Contest and promote it via your social media platforms. Invite the community to nominate (TAG) their favorites. The winner receives FREE teeth whitening (or another special offer), a gift card to a local business, and a certificate stating they won (your office name) for the favorite teacher/nurse/police officer contest in your community.
You could easily ask for donations of prizes or gift cards from local businesses to add to the winning prize.
Deliver treats and/or toothbrush bags to your local schools, hospitals, doctors’ offices, fire station, and/or police stations.
At the very least you can use your social media platforms to show your love and appreciation for these special and hard-working folks in the community.
There are so many ways to celebrate teacher appreciation, police officers, and nurses’ week in your dental office.
Wishing you all a very happy, healthy, and productive Spring!
Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea! Or, if you have an area(s) in the practice that you’re struggling with, feel free to email me at firstname.lastname@example.org
Yours for Greater Success,