July starts your third quarter for the year! Now, is your opportunity to really make the rest of this year count. Make it your BEST year yet!
Here you’ll find some tips and ideas for how you can enjoy healthier, more productive schedules during the month of July and beyond.
Office Yearly Goals – Where are you at with your Production, Collection, Patient Retention, and New Patient Goals for 2022? Are you growing and improving? If not, take some time to evaluate what you can do differently to exceed your goals. Remember, what you’re not changing you’re choosing. And what you allow, you encourage.
Reactivation and Reappointment – How many of your “active” patients have their next appt scheduled and how many do not? Make sure none of your patients are slipping through any cracks. A solid reactivation and reappointment protocol is key to keeping healthy schedules and healthy patients.
Friends, if you do not know what your office numbers look like, please examine, record, and measure these and other important key practice indicators. You need to know where you’re at currently to know how to best care for your patients and what your potential for growth is.
Doctors, I would love the opportunity to work along with you and your team to help you set and exceed your practice goals. If you would like to schedule a no-obligation, complimentary consultation to learn how my coaching program works, please email me at firstname.lastname@example.org.
Employee Appreciation – July 7th is chocolate day. Surprise your team with a special chocolatey treat.
Reduce Cancellations – With the awesome summer sun and fun activities, patients can sometimes be tempted or inclined to want to last-minute cancel (or miss) their dental appointments. What can you do to reduce last-minute changes to the schedule?
- Send appointment reminders well in advance of their appointment and be sure to send same-day “looking forward to seeing you” friendly reminders even to patients that “confirmed” their appointment. People often get distracted and can easily forget their confirmed appointments. Your appointment reminders should say that this time has been reserved exclusively for you.
- Create and take advantage of Same-Day Dentistry opportunities. While you have the patient there, if your schedule allows, and they are agreeable go ahead and take care of those sealants, fillings, or ortho scans instead of re-appointing them.
- Encourage them to keep their scheduled appointments by having a drawing/contest for a great prize (gift basket, tickets, gift cards, etc). When they come in for their appointment they’ll be entered into a drawing to win a prize.
Family Friendly Offices – July is Get Ready for Kindergarten Month. During the month of July share dental health tips for parents of school-aged children on your office’s social media platforms. Depending on your schedules’ opening availability, consider setting aside one or two days for “Get Ready for Kindergarten with Healthy Smiles” visits. Make it a fun experience for the children.
If you’re looking for dental marketing and practice growth tips & ideas check these out: July 2022 Marketing Ideas
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Yours for Greater Success,
~Betty – Dental Coach
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