Wow, I can’t believe we’re already at the end of the year! It doesn’t feel like that long ago that I was sharing practice growth tips and ideas for the start of this year. Where are you at with your practice growth goals for this year?
Doctors, if you are not happy with where your practice is at and would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about, or would like to learn what opportunities for improvement exist in your practice... please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at email@example.com.
The ideas that I am sharing for the month of December when implemented, WILL help you attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations. Get people talking about you! As always, my goal is to also help you all stress-less and have more fun at work!
To encourage patients to keep their scheduled appointments during December, consider having a drawing for a gift basket (ie: filled with cozy winter items & hot cocoa supplies) or a gift card to a local business/restaurant that your patients can enter to win when they come in for their dental appointment before December 23rd.
Patient Appreciation Gift Ideas – Cookie Day: 4th and Hot Cocoa Day: 12th – All month long you can give away individually wrapped cookies with a packet of hot cocoa mix and a tag/label attached that says “Warm Wishes for a Sweet Winter“.
National Hand Washing Awareness Week: 4th-10th
Purchase small bottles of hand sanitizer with your office information on the label. Give away to your patients during this week or throughout the month. “Hands down we have the best patients around.”
Travel Toothbrush Bags – Many of your patients travel during the holidays – Surprise them with a small gift for their travels. Put together toothbrush bags that include a toothbrush, floss, toothpaste, and a “what to do in a dental emergency” handout. You could also include other travel-sized items such as lotion, Advil, lip balm, etc.
Gift Certificates: Remember, Gift Certificates/Cards for Teeth Whitening or Dental Treatment should always be available for your patients to purchase as gifts for their loved ones.
Community Involvement: Donations – Open your office as a Drop-Off Location for donations of non-perishable food items or winter gear for families/individuals in need.
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Social Media Post Content Ideas to Improve Engagement during the month of December
National Pear Month
National Cookie Day: 4th
Monkey Day: 14th
Winter (Winter Solstice): 21st
National Chocolate Day: 28th-29th
Wishing you a happy & healthy December!
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Yours for Greater Success,
~Betty (Dental Coach)