Dental Office Ideas for Octobers Breast Cancer Awareness Month

Dental Office Ideas for Octobers Breast Cancer Awareness Month

Hello Friends,
October is Breast Cancer Awareness Month – Your dental practice choosing to support Breast Cancer Awareness month is a great way to show your patients and the community that you care.

 

dental ideas for breast cancer awareness month betty hayden consulting

If you enjoy the complimentary ideas that I share each month, I would love and truly appreciate for you to please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK

How can your dental office participate?

Work together as a team to decide how you will promote Breast Cancer Awareness Month.

Here are a few areas to consider:

  • Raise Awareness, How?
  • Collect Donations for a charity, which foundation/charity will the donations go to?
  • Office Decorations, What? Who? and from Where?
  • Social Media Sites – Use to raise awareness, discuss dental health tips, share office happenings, and contest details, etc.

dental office social media posts for breast cancer awareness month

  • Production & Product Sales – (Portion of sales will be donated to… )
  • Contests
  • Give-aways – (ex: pink imprinted lip balm, little pumpkins, see more gift ideas here)
  • Special in office Event (ex: Pink Day)
  • Community – Get involved with a local BCA event(s)
  • Wear Pink and encourage your patients to wear pink
  • Involve your local news media with a press release
Dental Ideas for Breast Cancer Awareness Betty Hayden Consulting

Photo Courtesy of Dr. Scott Terry & Team

Check out my Pinterest Board for more ideas: https://www.pinterest.com/BettyJHayden/dental-office-ideas-for-breast-cancer-awareness-mo/

There are so many ways to show your support for Breast Cancer Awareness – if you have any questions about how your office can make October fantastic please contact me today at bhaydenconsulting@gmail.com
Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea!!

Yours for Greater Success,

~Betty

Dental Coach

P.S. Please stop by and say hello to me on FacebookTwitterInstagramLinkedIn and Pinterest

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National Orthodontic Health Month Tips and Ideas For Your Ortho Office

National Orthodontic Health Month Tips and Ideas For Your Ortho Office

Hello Friends,

Today, I am sharing some tips and ideas for ortho offices to celebrate October’s National Orthodontic Health Month.

October’s Theme:  Orthodontic Health Month!  Healthy & Beautiful Smiles!

Tips and Ideas for Orthodontic Offices from Dental Coach Betty Hayden

  •  Brace Friendly Candy – Share on your social media platforms what candy to avoid and what snacks/treats are brace friendly.

 

  • Reviews / Testimonials – Encourage patients to leave a review/testimonial on Google, Facebook, etc.

 

  • Invisalign – Use this as an opportunity to promote Invisalign. This time of year people are thinking about gift ideas and want to get their smile camera-ready for their end of year parties.

 

  • Before & Afters – all month-long feature before and after ortho photos on your social media pages.

 

  • Q & A Video Sessions– use your social media platforms to post short videos of the doctors and/or team members answering frequently asked questions.

Community Involvement ~

October is National Field Trip Month – Don’t wait for Children’s Dental Health Month in February to invite local schools to bring in their students for a Field Trip to the orthodontist. Bring them in during the month of October instead.

I know a lot of offices will be focusing on Candy Buy Back Events, so I will share some ideas for those events and some other ideas just in case you’re looking for something a little extra to exceed patient expectations.

Candy Buy Back ~

Options:

  •   Collect candy in the office. Open to the Public

Or you can do this,

  • Team up w/local school(s) and set up collection bins in each classroom where the kids can bring in their candy and the classroom with the most candy wins a gift card or get a local pizzeria to donate pizza for a classroom pizza party for the winning classroom.

Gift Ideas for Referring Dentists and their Teams ~

World Smile Day – October 4th  – Put together smile themed gift baskets.

Or do a team smiles photo contest. Office photo with the most FB likes wins.

October is Apple Month – Deliver some apple treats to the offices. Such as:

  • Basket Of Apples w/ Caramel Sauce
  • Apple Cider & Donuts
  • Apple Pie

Team Building Activity  ~ Get your team together to make apple sauce, apple pie filling, caramel sauce, or an apple/cinnamon sugar scrub. Put it in little jars with a ribbon and label with your office information. You can then give away as gifts to your new patients and or referring doctors/specialists. How fun is that?!

There you have it some fun and effective tips and ideas to celebrate October’s Orthodontic Health Month.

Do you enjoy the dental leadership, management, and marketing tips and ideas that I share each month?   I would love and truly appreciate for you to please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address and I will send you an invite to follow. This way, you won’t miss a single idea

Yours for Greater Success,

~Betty (Dental Coach)

P.S. Please stop by and say hello to me on  FacebookTwitterInstagramLinkedIn and Pinterest

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Dental Office Tips and Ideas for October’s National Apple Month

Dental Office Tips and Ideas for October’s National Apple Month

Hello Friends,

“You are the sunshine of my life That’s why I’ll always be around, You are the apple of my eye, Forever you’ll stay in my heart.” – Stevie Wonder

This post isn’t about songs with the word apple in them, it is, however, about planting dental marketing seeds during October’s National Apple Month. We’re going to use apples as our dental marketing seeds.

Do you enjoy the dental leadership, management, and marketing tips and ideas that I share each month?   I would love and truly appreciate for you to please leave a review/recommendation for me here on GOOGLE and/or FACEBOOK

Ready to celebrate apple month? Here are some dental tips and ideas to help you do just that…

fall dental marketing ideas

Exceed Patient Expectations –

Give-Away – Set out a nice bowl/basket of apples to give to your patients’ and visitors to the office.

dental office tips and ideas for apple month betty hayden

Gift Basket Drawing – Make an Apple tree and every time a patient comes in for an appointment during the month you add an apple with their first name on it (full name on the back) and use it for a drawing to win an apple-themed gift basket filled with goodies.

You could even promote that via your social media sites. (Perhaps extend the drawing to new office Facebook likes.)

Events in the Community – Create a hand-out for your patients listing the best local cider mills and apple orchards. Include any fall-themed events taking place in your community. You can also post local fall-themed community events to your office Facebook page.

Relationship Building /  Marketing to local businesses ~

Who will you visit in the community?

  • Schools
  • Salons
  • City Hall / Police Station / Fire Department
  • Library

And anywhere else you think might be a good place to bring in new patients from. At the very least, you’ll be building healthy & fun relationships with the folks in your community.

What will you bring?

  • Basket of Apples
  • Donuts and Apple Cider
  • Apple Pie
  • Toothbrush or Lip Balm attached to an apple-shaped gift tag.

Be sure that when you deliver these items, your office information is visible. Maybe include some sort of call to action special offer.

Visit my Pinterest Apple board for more ideas.

An apple a day won’t keep your dental office away!

Marketing via your Social Media Sites: Here are just a few ways to utilize your social media sites during apple season.

Facebook –  

Post the dental health benefits of apples, apple recipes, & craft ideas to your office Facebook page. Solicit comments, likes, and shares.

dental office facebook content apple month betty hayden

Invite your patients to:

post a picture of themselves apple picking or at a cider mill onto your office Facebook page.

(Have your team members do this as well.)

Team Building Activity – Get your team together to make apple sauce, apple pie filling, caramel sauce, or an apple/cinnamon sugar scrub. Put it in little jars with a ribbon and label with your office information. You can then give away as gifts to your new patients and or referring doctors/specialists. How fun is that?!

So many different ways to help exceed the expectations of your current patients and to hopefully, bring in many new patients just by planting little seeds every chance you get or create.

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address and I will send you an invite to follow. This way, you won’t miss a single idea

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on  FacebookTwitterInstagramLinkedIn and Pinterest

Please follow and like us:
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Dental Insurance Benefits (Use it or Lose it) Reminders, Tips, and Ideas

Dental Insurance Benefits (Use it or Lose it) Reminders, Tips, and Ideas

Hello Friends,

It’s that time of year when we should start sending out dental insurance use it or lose it reminder letters regardless if your patients are ready to hear that or not.

The month of September is a great month to get started on your “Use it or Lose it!” letters and emails out to your patients. This is for all of your patients that have dental benefits that renew on January 1st and/or patients with FSA or HSA dollars that expire at the end of the year.

end of the year dental maximum renewal reminders

Especially helpful for your patients that are /pastdue/due/or due this year for their hygiene visit and/or with treatment that is yet to be started or needs to be completed and their remaining dental insurance maximums are getting ready to expire.

Time to remind them to Use it or Lose it! – Get your letters, emails and text messages out to your patients reminding them to use any insurance benefits they have remaining for the year to complete any needed treatment or for their continuing care hygiene appointment before they lose them.

Remember, the closer it gets to the end of the year the more difficult it becomes to get them to schedule and you may not even have room in your schedule to accommodate them.

Your goal is to get them from the filing cabinet/computer to the schedule!

Personalize  – When mailing out remaining maximum letters, be sure to customize for each patient according to their treatment plan. This will help to re-create the urgency and value for treatment.  For some patients, it will take some type of additional incentive to get them to act. Perhaps, include a gift certificate for $ off of their treatment if it’s completed and paid for by December 31st. Not redeemable for cash. Or the opportunity to enter a raffle for a really great prize!

Need ideas for what to include in the reminder letter? Feel free to email me at bhaydenconsulting@gmail.com and I will send you a sample letter that you can customize for your office. 

Take this opportunity to add a P.S. message to the end of your letter, telling your patients all about your specials on teeth whitening. Many people at this time of year are looking to whiten their teeth for their end of year celebration family photos, or to buy gifts for family and friends.

For example… 

P.S. Now is a great time to whiten & brighten your smile for your end of year celebration photos. We have some fantastic whitening specials! Teeth whitening gift cards also make a wonderful gift.

P.P.S. Did you know we are on Facebook, Instagram, & Twitter? “Like” us on Facebook at … and “follow” us on Instagram, and Twitter at …  / This way you can stay up to date with all our office events & news plus have a chance at exclusive offers & contests.

Mailing Tip –  Use a bright-colored envelope and neatly hand-write the name and address. Use a “live” stamp. This will take a little more time to do but your patients are more likely to open an envelope that looks like it’s from a friend and not their dentist.

Phone Calls – About a week after you mail out your letters, go ahead and start calling them to see if they received the letter and to schedule them an appointment.

Document – Be sure to document that a letter was mailed, phone calls were made and what type of response you received from each patient.

Important Reminder – Before sending out these letters and making calls to your patients be sure to review your upcoming appointment schedule… Where is your open chair time? Will pre-blocking some open time be helpful? Also, before scheduling last-minute appointments that require lab work at the end of the year be sure to communicate with your lab guy/gal that they can, in fact, get these cases back to you in time.

Social Media – Use your social media platforms to remind your patients to use their dental benefits before the end of the year.

Betty Hayden Dental Coach End of Year Insurance Renewal Reminders

Wishing you all a full schedule for the end of the year!

If you enjoy the complimentary ideas that I share each month, I would love and truly appreciate for you to please leave a review/recommendation for me on Google or Facebook here are the links  GOOGLE and/orFACEBOOK

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address and I will send you an invite to follow. This way, you won’t miss a single idea!

Yours for Greater Success,

~Betty

P.S. Please stop by and say hello to me on FacebookTwitterInstagramLinkedIn and Pinterest

Please follow and like us:
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