back to school with healthy smiles

August 2023 Dental Marketing, Social Media Content, and Practice Growth Ideas
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August 2023 Dental Marketing, Social Media Content, and Practice Growth Ideas

Hello Friends,

Before I share the tips and ideas for August – if you’re looking for ideas for a different month(s) or ideas for meetings, office events, team building, how to answer phones effectively, and so much more – did you know that you can search for past posts/articles from the search bar? Simply type in a keyword for the topic you’re looking for. If you can’t find what you need or have an idea for a topic that you’d like me to address feel free to reach out to me at bhaydenconsulting@gmail.com.

August 2023 – Dental Marketing, Social Media Content, and Practice Growth Tips & Ideas

For many parents with school-aged children, August and September can be hectic months preparing for and getting back into the school routine. Help to make the back-to-school season fun (& healthy) for the community and profitable for your dental office.

Theme:  Back-to-School with Healthy Smiles!

In-Office & On your Social Media Platforms share Dental Health Tips for Parents,” such as healthy snack and beverage ideas, when to visit the dentist, what to do in a dental emergency, brushing and flossing tips, mouthguard information, sealants information, and more.

Promote special offers just for teachers and students during August.

August is Get Ready for Kindergarten Month – encourage parents to schedule their child’s dental visit before school starts.

Community Engagement Ideas:

School Supplies Donations – Use your office as a community donation site for school supplies or new & gently used books to be donated to local children and/or schools in need.

Patient Education and Treatment Ideas

National Fresh Breath (Halitosis)  Day: August 6th

Ortho– If you provide orthodontic services to your patients there is a special day in August just for you! National Align Your Teeth Day: August 11th  – Great opportunity to showcase the ortho treatment you offer! 

Patient Appreciation Idea – Sneak Some Zucchini Onto Your Neighbor’s Porch Night: August 8th –

Give away a zucchini with an attached tag/label with your office name/contact info and a zucchini recipe for patients to take home or share with their neighbors. By the way, this is a super easy way to get your patients talking about you – especially if you give them one to share with their neighbor(s).

Social Media Post Content Ideas to Boost Engagement During August

Golf Month

National Dog Month       

World Photo Day: 19th  

Senior Citizen’s Day: 21st

More Herbs, Less Salt Day: 29

Enjoy! Wishing you all a happy, productive, and stress-free August.

Before you go, If you appreciate and enjoy the complimentary ideas and content that I share each month  – I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links…    GOOGLE   and/or  FACEBOOK – I look forward to hearing from you. Thank you so much!!

Yours for Greater Success,

~Betty (Dental Coach)

Dental Marketing and Practice Growth Ideas for August 2022
by

Dental Marketing and Practice Growth Ideas for August 2022

Hello Friends,

August and September can sometimes be tricky months for practice growth & healthy schedules because of the back-to-school season distractions taking place for many families. The ideas I am sharing will help you easily, effectively, and inexpensively make the month of August a fantastic one for you, your team, your patients, and the community.

Before I share the tips and ideas for August – if you’re looking for ideas for a different month(s) or ideas for meetings, office events, team building, how to answer phones effectively, and so much more – did you know that you can search for past posts/articles from the search bar? Simply type in a keyword to the topic you’re looking for. If you can’t find what you need or have an idea for a topic that you’d like me to address feel free to reach out to me at bhaydenconsulting@gmail.com.

Dental Marketing and Practice Growth Tips & Ideas for August 2022

Time for School! (ugh, I’m not ready for it – still too much summer fun to be had) Here are some ideas to help make the back-to-school season fun (& healthy) for the community and profitable for your dental office.

Theme:  Back-to-school with Healthy Smiles!

Target Audience: Teachers and school-aged children.

Focus: Preventive Dental Services.

What: Education, Promotion, and Special Offers

•             Send a press release to local print and online papers and news stations with “Children’s Dental Health Tips for Parents,” such as healthy snack and beverage ideas, when to visit the dentist, what-to-do in a dental emergency, brushing and flossing tips, mouthguard information, sealants information, and more.

•             Facebook (live) videos sharing the back-to-school tips and ideas

•             Share social media and blog posts with dental health tips for children.

•             Promote special offers just for teachers and students during August.

Tooth bags – Make up little bags or boxes with a “congratulations on your lost tooth” message from your office with space to write the child’s name. Deliver these to local elementary schools for them to keep on hand for when a student loses a tooth during the school day. In their early years, both of my kids came home from school with their tooth wrapped in a napkin or in a plain Ziplock bag. Why not take advantage of this opportunity to advertise your office?

Donations – Use your office as a community donation site for backpacks, school supplies, or new & gently used books to be donated to local children and/or schools in need. Advertise in the office, on your social media sites, to local businesses, and the news media via press releases that your office is collecting donations for school supplies or books.

This is a GREAT way to bring in potential new patients… when folks come into the office to drop off their donations, be sure to warmly welcome them, give a brief tour of the office, and hand out small thank you gifts (ie toothbrushes or lip balm) that are imprinted with your office information or have a raffle they can enter to win a prize.

Patient Appreciation Idea – Sneak Some Zucchini Onto Your Neighbor’s Porch Night: August 8th –

Give away a zucchini with an attached tag/label with your office name/contact info and a zucchini recipe for patients to take home or share with their neighbors. By the way, this is a super easy way to get your patients talking about you – especially if you give them one to share with their neighbor(s).

Ortho Services – National Align Your Teeth Day: 11

This is a great opportunity to promote your ortho services/treatment options.

If you appreciate and enjoy the complimentary ideas and content that I share each month  – I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links:    GOOGLE   and/or  FACEBOOK Thank you so much!!

Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com

Social Media Post Ideas to Improve Engagement during the month of August – be active on your social media platforms! (hint: you know that you can schedule the posts in advance, right?)

Golf Month

Happiness Happens Month

National Wellness Month

National Fresh Breath (Halitosis) Day: 6th

Sister’s Day: 7th (First Sunday)

Book Lovers Day: 9th

S’mores Day: 10th

International Lefthander’s Day: 13th

National Honey Bee Day: 20th

Take these ideas and implement them in your practice and make August a great month!

Are you receiving my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea! Feel free to email me at bhaydenconsulting@gmail.com and I will make sure you receive an invitation to follow my monthly ideas.

Yours for Greater Success,

~Betty – Dental Coach

Before you go, would you pretty please do something for me? If you appreciate and enjoy the complimentary ideas and content that I share each month  – I would LOVE for you to PLEASE leave me a review/recommendation on Google or Facebook. Simply click the following links:    GOOGLE   and/or  FACEBOOK Thank you so much!!


September 2021 Dental Marketing Tips and Ideas
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September 2021 Dental Marketing Tips and Ideas

Hello Friends,

Whether your practice is crazy busy or super slow – now is your opportunity to make it be your best September ever!

The marketing (growth) ideas that I am sharing with you for September will help you reactivate and reappoint patients, attract more new patients, build relationships within the community, as well as exceed your current patients’ expectations. With the ultimate goal of helping you to have more fun and less stress at work.

Dental Marketing Tips and Ideas for September 2021 (Practice Management & Leaderships Ideas Coming Soon!)

Theme: Fall in Love with a Beautiful & Healthy Smile

Focus: Preventive & Cosmetic Services

Giving-Away – Drawing for a Fall Themed Gift Basket / Patients can enter the drawing by leaving a review on Google and/or Facebook, referring their friends & family, and for coming in for their appts in September.

Patient Appreciation Gift Idea:

International Clean Hands Week is the 19th -25th – Give away little bottles of hand sanitizer with a tag or label that says, “Hands down we have the best patients in town!” Be sure your office name is included on the label.

Local Business Marketing Opportunity: 

September is National Honey Month: Give away little jars of honey with a label or tag that says, for example, “Thank you for Bee-ing an Awesome Neighbor!”  OR  to your referring offices, you can say” Your Referrals Are Sweet As Honey – Thank you!”

See more honey gift ideas here on my Pinterest Board

Patient & Community Educational Idea:

Mouthguard Day: 6th – Share dental health tips about how to protect your smile while playing sports. Consider offering a mouthguard clinic for your local school sports teams.

September is National Fruit & Veggie Month – You could do a quick Facebook live video and/or post content to your social media platforms all about Nutritious School Snack Options. Perhaps, you could even create a cute, simple hand-out for your patients with a list of nutritious snack options and surprisingly unhealthy snacks.

Social Media Post Content Ideas to Improve Engagement during the month of September:

World Alzheimer’s Month

Bacon Day: 5th
Banana Day: 11th 

Grandparent’s Day: 12th


Bright Pink Lipstick Day: 17th 
Talk Like a Pirate Day: 19th 

First Day of Fall: 22nd

Family Health and Fitness Day USA: 25  
Women’s Health & Fitness Day: 29 

Do you enjoy the complimentary ideas that I share each month?  I would love and truly appreciate it for you to please leave me a review/recommendation here on GOOGLE and/or FACEBOOK . Thank you!

Wishing you all the healthiest and happiest September!

Doctors, if you would like to grow and improve your dental practice and have wondered what it might be like to work with me and what coaching is all about… please feel free to reach out to me to schedule a complimentary, no-obligation coaching call at bhaydenconsulting@gmail.com.

Are you receiving my complimentary Dental Practice Management and Marketing Ideas via your email each month? If not, please follow today or send me (bhaydenconsulting@gmail.com) your email address and I will send you an invitation to follow. This way, you won’t miss a single idea. 

Yours for Greater Success,

~Betty

We’re on Facebook, Twitter, Instagram, LinkedIn, and Pinterest stop by and say hello. 

Back to School Dental Office Ideas
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Back to School Dental Office Ideas

Hello Friends,

The back-to-school season is upon us. While we typically reach out to the schools during February’s Dental Health now is a great time to start building relationships with school staff & the families that attend these schools.

Here are just a few easy, inexpensive & effective ways for your dental office to reach out to your local schools.

Community Involvement – Use your office as a community donation site for school supplies or new & gently used books to be donated to local children and/or schools in need. Advertise in office, on your social media pages, to local businesses, and the news media via press release that your office is collecting donations for school supplies or books.

This is a GREAT way to bring in potential new patients… when folks come into the office to drop off their donations, be sure to warmly welcome them, give a brief tour of the office, hand out small thank you gifts that are imprinted with your office information or have a raffle they can enter to win a prize.

Social Media Platforms – Share  school-related and dental health content to your social media pages, such as:

  • Back to School Tips
  • Healthy Lunch/Snack ideas
  • What to do in a Dental Emergency?
  • Ortho care while at school
  • Dental Health (importance of, regular check-ups, sealants, mouthguards, fluoride & braces)
dental ideas for local schools tooth decay is preventable dental coach betty hayden

Gifts for School Staff – Choose one, two, or more schools (depending on the size of the teaching staff) and deliver some treats to show your appreciation for the work they do in caring for the children in your community. Some ideas: Breakfast, Lunch, Snacks, Toothbrush goodie bags, Lip balm, send over a coffee or ice cream truck, etc. Be sure that your office information is clearly imprinted on any toothbrushes or small gifts. See my Pinterest boards for gift ideas…

and/or

Host a Favorite Teacher Contest  – Invite local students to nominate their favorite teacher. The winning teacher gets FREE teeth whitening and a certificate stating they won for the favorite teacher contest. The classroom with the winning teacher gets a gift card for school supplies or pizza/ice cream lunch.

You could easily ask for donations from local businesses to add to the winning teacher’s prize or for the classroom.

This can be promoted via your office website, newsletters, postcards, emails, office social media sites, local newspapers, and signs in your office.

Have fun with it and be sure to share lots of pictures on your social media pages.

Give-Away – Or have a school-themed gift that you’ll raffle off.  Promote via your social media sites. Allow for your current patients and potential patients to TAG their favorite teacher in the post for a chance to win the gift. Encourage them to share the post on their pages.

Book Fairs – Many schools will be hosting book fairs this school year.  These fairs typically bring in many families.

Create fun, interesting Bookmarks for your local schools that include your office contact information. Deliver these bookmarks as a gift to the local schools to use during their book fairs. Easy! Right?

Tooth bags – Make up little bags or boxes with a “congratulations on your lost tooth” message from your office with space to write the child’s name. Deliver these to local elementary schools for them to keep on hand for when a student loses a tooth during the school day. Both of my kids have come home with a tooth wrapped in a napkin or in a plain Ziplock bag. Why not take advantage of this opportunity to advertise your office?

I have witnessed firsthand just how effective marketing to local schools can be. The opportunity to bring in many new patient families to your practice is huge.

Please feel free to share with me your ideas for marketing to local schools or if you have any dental marketing questions that I can help you answer, I am here for you.

If you enjoy the complimentary ideas that I share each month, I would love and truly appreciate for you to please leave a review/recommendation on GOOGLE and/or FACEBOOK

Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. Or send me your email address to bhaydenconsulting@gmail.com and I will send you an invite to follow. This way, you won’t miss a single idea!

We’re on Facebook, Twitter, Instagram, LinkedIn, and Pinterest stop by and say hello. 

Yours for Greater Success,

~Betty