The month of May brings many wonderful opportunities to reach out to more people in the community. Here is why:
During the month of May you have:
Teacher Appreciation Week: 4-8
National Nurses Day and Week: 6-12
National Hospital Week: 10-16
National Nursing Home Week: 10-17
National Police Week: 10-16
EMS (Emergency Medical Services) Week: 17-23
This is a great opportunity for dental offices to reach out to the teachers, nurses, and police officers in their community.
How can you reach out to them? Here are a few ideas for you:
First, let’s start with any of your patients that are teachers, nurses, or police officers.
Pull a report with any patients that are school teachers, nurses, and police officers and send “We Appreciate You” cards to them. Unexpected and very much welcomed.
Put together some little thank you gifts to give your patients that are teachers/nurses/police officers when they come in for their dental appointment during the month of May.
See my Pinterest Board for a ton of ideas: Appreciation Gift Ideas
Second, reach out to the teachers, nurses, and officers in the community that are not “yet” patients at your office.
Host a Favorite Teacher/Nurse/Police Officer Contest. Invite the community to nominate their favorites. The winner receives FREE teeth whitening and a certificate stating they won for the favorite teacher/nurse/police officer contest.
You could easily ask for donations from local businesses to add to the winning prize.
Deliver treats and/or toothbrush bags to your local hospitals, doctors’ offices, fire station, and/or police stations.
Social Media Post Ideas to Improve Engagement during the month of May:
At the very least you can use your social media platforms to show your love and appreciation for these special and hard-working folks in the community.
National High Blood Pressure Education Month
May is Save Your Tooth Month and Root Canal Appreciation Week: 3rd – 9th and Root Canal Appreciation Day: 11th
Nurses Day or National RN Recognition Day: 6th
Student Nurse Day: 8th
National Teacher Day: 8th
Receptionists Day: 9 (Second Wednesday)
School Nurse Day: 9
International Nurses Day: 12
National Employee Health & Fitness Day: 20
Eat More Fruits & Vegetables Day: 21
EMSC (Emergency Medical Services) Day: 21
National Senior Health & Fitness Day: 27
World No-Tobacco Day: 31
There are so many ways to celebrate teacher appreciation, police officers, and nurses week in your dental office. If you’re looking for more marketing and practice management ideas for the month of May, please visit here: Dental Office Tips and Ideas for May
Wishing you all a very happy and productive Spring!
Have you signed up to receive my complimentary dental marketing and practice management ideas that are sent right to your email inbox each month? If not, take a second and sign up. This way, you won’t miss a single idea! Or, if you have an area(s) in the practice that you’re struggling with, feel free to comment here or email me at firstname.lastname@example.org
Yours for Greater Success,
~Betty – Dental Coach