The Back to School season, while dreaded by many children, and some parents and teachers too, it is a great time for your dental office to exceed patient expectations and educate the community on the importance of good dental health for their children as well as for teachers.
Here are some Dental Marketing Ideas for the month of August and the Back to School season…
Theme: Back to School With Healthy Smiles!
Target Audience: Teachers and School Aged Children
- Send out a Press Release to the local papers and news stations with Children’s Dental Health Tips for parents. (ie: healthy snack/beverage ideas, visiting the dentist, brushing/flossing tips, mouthguards, sealants, and more.)
- Social Media & Blog Posts with Dental Health Tips for Children.
- Have special offers just for Teachers and Students during the month.
- Send a Press Release and Social Media Posts focused just on Kindergarten aged children as August is “Get Ready for Kindergarten” month.
If you are interested in hiring me to help your office create a custom “Back to School” campaign that includes ideas for special offers, give-aways/drawings, community involvement, cross marketing with local businesses and hygiene recare/incomplete treatment scripting, please contact me today at firstname.lastname@example.org for a complimentary consultation.
Here are 5 More Ways to Help your Team and Patients Smile in August!
August 1 -7 – Simplify Your Life Week ~ Continuing Care Opportunity: Simplify your life by crossing off “Schedule my all-important dental visit” from your To-Do-List by calling us today at…
August 6th – National Fresh Breath (Halitosis) Day ~ Excellent Blog and Social Media Educational Post Opportunity! As well as service/treatment opportunity in the office.
August 10th – S’mores Day ~ Patient Appreciation Gift “We Need S’MORE Patients Like You. Thank you for your referrals!” label that includes your office information, attached to a mini s’mores kit. See my Pinterest board for ideas.
August 20th – International Tongue Twister Day ~ Share some tongue twister riddles on your social media pages.
August 27th – Just Because Day ~ Do something special for your boss or team members…just because. 😉
If you liked this article, please let me know by giving it a “like”. Also, feel free to comment below with any other marketing ideas for the month of August that you’d like to share.
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Wishing you all a Very Successful and Happy August!
Yours for Greater Success,